Leaders In Payments

James Neville, CEO of Yaspa | Episode 421


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What happens when you combine lightning-fast payments with sophisticated identity verification? James Neville, CEO of Yaspa, reveals how his company is transforming financial transactions by connecting these two critical elements.

Yaspa stands at the cutting edge of real-time payment processing, offering the fastest account-to-account transfers across Europe with expansion plans for the US market. But speed is just one part of their innovation. The company's true differentiator lies in how they package these payments with bank-based identity verification and financial health assessment using proprietary machine learning algorithms creating a comprehensive solution especially valuable for regulated industries.

The gambling sector has become a particular focus, where Yaspa works closely with regulators to establish affordability standards and identify markers of potential gambling addiction. This approach represents a fundamental shift in how payment companies view their responsibilities: not just moving money, but ensuring transactions are appropriate and safe for all parties involved.

With a recent $12 million funding round from Discerning Capital, Yaspa is establishing an Atlanta office, strategically positioning themselves in one of America's payment technology hubs. Neville sees significant opportunity to shape the US regulated gaming market while it's still in its relative infancy, bringing lessons learned from Europe's more mature regulatory environment.

Looking toward the future, Neville offers fascinating insights on everything from stable coins and central bank digital currencies to the potential (and limitations) of agentic AI in payment flows. He challenges conventional wisdom about account-to-account payments at point-of-sale, highlighting how consumer habits and technical constraints create barriers that many industry observers overlook.

Tune in to discover how payments and identity verification are converging to create safer, faster, more intelligent financial ecosystems.

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Leaders In PaymentsBy Greg Myers

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