Episode 324: What do jelly beans, golf course comfort stations, and customer service have in common? More than you might think.

In this episode, Vonda and Lori dive into the subtle habits that build trust with customers - whether you’re working in a flower shop, retail store, or any customer-facing business. Inspired by recent research and real experiences from the floral industry, they explore the small but powerful ways people decide whether they trust you… often within just seconds.

From being fully present with customers to leading with warmth, matching energy, and showing genuine curiosity, these simple behaviors can transform everyday interactions into meaningful connections that keep customers coming back.

You’ll hear practical insights, relatable stories from trade shows and presentations, and a few laughs along the way (including a surprising amount of discussion about jelly beans).

Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist