In this episode of VALDCast, our host Ryan sits down with Jo Clubb — founder of Global Performance Insights and one of the most respected figures in applied sport science — to unpack her journey from elite team environments to life as a private consultant.

Jo reflects on formative experiences across the Premier League, NHL and NFL, including her time with Chelsea FC, the Buffalo Sabres and the Buffalo Bills. She shares how working across different cultures and codes shaped her approach to performance, communication and building trust.

The conversation explores the evolution of technology and objective measurement, how to provide meaningful support in high-pressure environments and the mindset shift required when transitioning out of professional sport into independent consulting — where Jo now acts as an “external teammate” to organizations around the world.

Expect a grounded, practical discussion on doing simple things well, thinking critically and carving a career path guided by curiosity, humility and genuine athlete-centred support.