After starting out on a Ford Assembly line, Joe made a fortune starting and selling a digital marketing agency and serving as CEO of an automotive tech company. When he decided to stop drinking alcohol for 75 days to improve his health, Joe came up with the idea to create a new business. A non-alcoholic brewery with a mission to create the best non-alcoholic beers on the planet. That covers many styles and flavors. It's called Go Brewing. And it arrives at your door at a time when many people are beginning to change their drinking habits to support a healthier lifestyle. Cal lifted the Jab Jab Grapefruit IPA and can tell that Joe's instincts and timing are right on. Listen up, and check it out!