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In this 100th Fintech Leaders episode, we bring you someone extra special. Miguel Armaza sits down with Josh Reeves, CEO & Co-Founder of Gusto, one of the largest HR & Payroll companies in the US, focused on serving small and medium-sized businesses. In addition to HR, payroll, and benefits, Gusto is a strong player of embedded fintech solutions and recently announced a very large partnership with JPM Chase.

Founded in 2011, Gusto now serves over 300,000 businesses in the US and in 2022 Gusto had revenues of more than $500 million dollars. They are backed by General Catalyst, YC, Kleiner Perkins, Obvious Ventures, Felicis, Ribbit, CapitalG, Altimeter, and a very long list of fintech investors.

We discuss:

• Finding Product-market fit in the highly complex SMB sector 
• Becoming a strategic partner and building the people platform for small businesses
• Lessons from building and launching Gusto’s embedded fintech strategy
• How Gusto built a structured and scalable hiring process
• Insights and learnings from the evolving role of CEO… and a lot more!

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Miguel Armaza is Co-Founder and General Partner of Gilgamesh Ventures, a seed-stage investment fund focused on fintech in the Americas. He also hosts and writes the Fintech Leaders podcast and newsletter.

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