Knowledge at Wharton

Dan Cataldi, Founder of Groov, joins Barbara and Americus to explain how the company uses iPhone-based 3D scanning to create custom inserts, why proprietary data and speed matter for defensibility, and how brand identity and packaging help build long-term advantage.

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Ken Pomeroy, college basketball statistician and founder of KenPom, joins Wharton Moneyball to break down tempo-free efficiency ratings, the four factors (shooting, turnovers, rebounding, and free throws), and how he evaluates prediction accuracy and calibration across a full season. Plus, Eric, Shane, and Adi discuss what caught their eye in sports — from World Baseball Classic odds and preseason workload questions to tennis dominance and what makes today’s stars so statistically extraordinary.

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When organizations face disruption, men and women respond differently to protect their professional networks. New research from Wharton reveals that women intensify their focus on existing relationships with other women during mergers and acquisitions, creating denser, more supportive networks.

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Dave Reibstein, Professor of Marketing at the Wharton School, explains how the school’s Cryptocurrency Confidence Index tracks U.S. consumer sentiment, explores links between confidence and price volatility, and examines the role of regulation and public perception in shaping the future of digital assets.

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Beverly Jackson, Vice President of Brand and Product Marketing at Zillow, joins Barbara & Americus to explain how the company’s two-sided marketplace, consumer-first philosophy, and campaigns like “Someday Starts Today” leverage data, AI-driven tools, and brand storytelling to reduce uncertainty, build trust, and modernize the home buying and renting experience.

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Craig O'Shannessy, tennis strategist, analyst for multiple Grand Slams, and New York Times contributor, joins the show to discusses how data-driven decision-making, underused tactics like serve-and-volley, and coachability separate today’s champions from the rest of the field. Cade, Eric, and Shane also analyze Seattle’s defensive-driven win in Super Bowl LX, reassess quarterback ceilings under pressure, and connect those insights to Olympic tournament design and the role of randomness in elite sports outcomes.

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In this Ripple Effect episode, Wharton management professor Mike Useem explains how leadership has evolved in recent years and how leaders can better handle economic uncertainty, social change, and innovation.

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In this Ripple Effect episode, Wharton marketing professor Pinar Yildirim explores what research reveals about modern romance, dating apps, and long-term relationship success in an era of digital connection.

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Patrick T. Harker, former President of the Federal Reserve Bank of Philadelphia and current Wharton Professor of Operations, Information, and Decisions, draws on his experience to discuss why monetary policy has clear limits, the need for political follow-through on fiscal and workforce issues, and how investments in education, skilled trades, and digital innovation are essential for securing the nation’s long-term economic future.

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Chris O’Neill, CEO of GrowthLoop, joins Barbara and Americus to explore how compound marketing, agentic AI, and data-driven experimentation are redefining marketing workflows and customer experiences, using his insights from decades of leadership across technology, data, and brand-driven growth.

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