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Founder of many things, including the Ladies Offroad Network, Charlene Bower, shares her colorful history in off-road. Included are the highs and the lows and a lot of personal history between Big Rich and Charlene. It’s a great listen.

4:19 – I had the coolest van in high school – metallic blue

6:47 – my coach said No dirt bikes

12:27 – I’ve got a couple of ATC 70’s that are all blown out, they’re pretty aggressive

15:35 – my first job at Zoom Motorcycles – first girl they ever hired, vetted me the same they would the guys

24:23 – mini skirts and high heels to work every day

26:46 – do you want to hear the truth or what you want to hear?

29:28 – Hot Boats in Disco Bay

33:17 – I took six months off, hooked up my trailer, and went to Pismo, I was done with retail 

36:22 – I’ll take the job, but I’m not starting until after Christmas

41:51 – the first thing companies do in a recession is cut their marketing

45:28 – I did what any good business owner would do, I started my own business sitting on my parents' floor 

50:11 –three elements that make the industry work

55:23 – how I ended up in Arizona

1:00:23 – I hit another wall, I wasn’t filling my bucket back up

1:04:30 – Boom, there it is – Rallyventure, Uwharrie and Rebelle Rally – just say yes

1:14:44 – what am I supposed to do if I win this thing??

1:19:04 – we offer lifetime memberships now

1:24:40 – Bower Academy will be an online school

1:28:51 – we kept them out of jail and nobody died!

 

We want to thank our sponsors Maxxis Tires and 4Low Magazine.

www.maxxis.com

www.4lowmagazine.com 

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