Too often, the language in technology is taken for granted and yet it is the fundamental means through which we communicate ideas. Director of company information services, Emily Jasper, and copy editor, Patrice Calise, join host Eric Hanselman to look at ways we can be more intentional in language use and more mindful of the communities that consume it. Organizations need to take a wider view and check the lens through which they’re viewing their audience. Clarity and understanding can follow!