LBM Talks

LBM Talks

By LBM JournalNewsBusiness News
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LBM Talks episodes

  • Issaquah Lumber's Digital Strategies for Growth

    Welcome to LBM Talks Social Media, Dealer of the Year edition.
    Chad Amble of Issaquah Lumber and Brenda Collons of Collons Communication, join this episode to discuss their recent efforts to expand the Issaquah name through digital channels that make sense. 
    Some topics discussed in this episode include how they manage six social media channels, their new podcast the "Lumber Lounge," the versatility of marketing, marketing strategy, and more.
    Check out Issaquah Lumber on most social media channels, connect with Chad and Brenda on LinkedIn, and email [email protected] with any feedback.

    30 min
  • Soft Skills for Credit Managers: Emotional Intelligence

    Credit managers juggle both numbers and people, and one quiet skill that can help them walk the line between the two is emotional intelligence.
    In this episode, Thea dives into the soft skill of emotional intelligence - what it is, what it's not, and how it might come into play.
    Have a soft skill you want covered in an episode? Send it in an email to [email protected].

    13 min
  • Hot Takes from Social Media Managers

    If you run your company's social media pages, you probably have some opinions about different platforms, strategy, content creation, and your company's overall involvement.
    Tune in for five of Sally's hot takes regarding social media management and content creation, as well as five hot takes from the community of LBM social media managers.
    We hope you enjoy this fun and light-hearted episode. Share your hot takes in the comments or reach out to Sally at [email protected].

    20 min
  • One Digital Hub for Five Different Locations, with Sydney Hupp

    Lumber King Building Supplies, a 2025 LBM Journal Dealer of the Year, operates five stores throughout Kentucky and Tennessee. Having an effective social media presence is essential for them to communicate to multiple communities, a large customer base, and corporate employees.
    Sydney Hupp is the Director of Marketing for Lumber King and the guest of this episode. With a degree in marketing and a background in photography, Sydney is a powerhouse for communicating both high and low level company news with Lumber King's followers.
    This episode is packed with valuable information about social media marketing from someone with both an education and extensive experience in the modern digital marketing landscape. We hope you enjoy.

    33 min
  • Don't Silo Your Credit Department, with Dena Cordova-Jack

    Dena Cordova-Jack is back for another episode of LBM Talks Credit, except this time to discuss culture.

    In this episode, Thea and Dena discuss effective leadership, the benefits of collaboration, what credit culture is and how to assess yours. This conversation will leave you inspired and motivated to destroy the silos in your company and build stronger teams.

    Send your podcast feedback and inquiries to [email protected] and get in touch with Dena here: https://www.linkedin.com/in/dena-cordova-jack/

    24 min
  • Is YouTube a Missed Marketing Opportunity?

    YouTube. It's the second largest social media platform receiving 2.5 billion users every month while 500+ hours of new content is uploaded every minute. Not only is it a popular social media platform with it's own search engine, but it's also connected to other search engines, displaying it's content on platforms like Google.
    Studies have found that video is the preferred format when learning about a product or service, and since YouTube is the largest platform for video content, should your business be on YouTube?
    In this episode, we discuss why YouTube is a popular platform; reasons to consider it for video marketing; where to start; and strategies for success. 
    Blog post in reference: https://sproutsocial.com/insights/youtube-marketing/

    21 min
  • How Credit Managers Can Use LinkedIn, with Sally Lacey

    When it comes to LinkedIn, the LBM credit community is not the most active group. 

    In this episode, Thea and Sally Lacey, Social Media Manager at LBM Journal, dive into the reasons credit managers are staying off LinkedIn, the platform's potential, ideas for content, and more.

    If you like to talk yourself out of posting on LinkedIn, this conversation is for you. Don't forget to check out our sponsor Nuvo.

    30 min
  • Hiring a Gen Z Social Media Marketer, with Wright Building Center

    After years of letting their marketing fall through the cracks when business was booming, Jami Lee Wright from Wright Building Center recently formed a partnership with a Gen Z member to help manage their social media presence.

    With someone in place to create content and manage the accounts, Wright Building Center is having a resurgence of relatable and entertaining content made with the algorithms in mind.

    Tune in to hear Jami discuss the story of this new hire, their fun-centered content, how it's affected company culture and customer relationships, and her advice to other dealers.

    26 min
  • Making the Most of Conference Season, with Ann Westpy

    Conference season rolls around every year and having a plan can help you make the most of it.
    In this episode, Thea talks with Ann Westpy, Director of Membership Services at CMA (Credit Management Association), about what to look for when deciding on conferences to attend; strategies for networking; advantages of virtual conferences; getting information from sponsors; and more.
    Tune in for a candid conversation about getting through conference season. Connect with Ann at 702-903-2643 or [email protected].

    25 min

About LBM Talks

From the publisher's feed

“LBM Talks” hosts professionals from different sectors of the lumber and building material industry to share their expertise, with a heavy emphasis on practical, tactical strategies to help you serve your markets and grow your business.

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