LEADING BRANDS® — Wavebreak Podcast

LEADING BRANDS® — Wavebreak Podcast

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LEADING BRANDS® — Wavebreak Podcast episodes

  • [83] How The Groomsman Suit Generated $2.5mm In 2018

    The Groomsman Suit started in 2016 and they did $2.5mm in 2018.

    This year they are projecting more than $4mm in sales via their online store.

    Today on the show I'm joined by co-founder Diana Ganz and she reveals exactly how they grew so fast.

    The 5-Minute Ecommerce Email Marketing Hack

    Stop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.

    Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.

    This is our secret sauce and we're giving it all away for free, no strings attached.

    Click here to download the checklist for free.

    Links:

    Wavebreak

    The Groomsman Suit

    Listen on iTunes
    Learn more about Wavebreak

    This episode is sponsored by...

    Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.

    41 min
  • [82] 3 Reasons Why You Don't Want Your Business To Grow

    Today I'm joined by returning guest Steven Sashen, founder of Xero Shoes.

    Last year Xero Shoes did $8.8mm in revenue, but today Steven's sharing 3 reasons why you DON'T want your business to grow.

    Listen now.

    The 5-Minute Ecommerce Email Marketing Hack

    Stop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.

    Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.

    This is our secret sauce and we're giving it all away for free, no strings attached.

    Click here to download the checklist for free.

    Links:

    Wavebreak

    Xero Shoes

    Xero Shoes SEC Info

    Steven's previous appearance on the Wavebreak Podcast

    Listen on iTunes
    Learn more about Wavebreak

    This episode is sponsored by...

    Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.

    47 min
  • [81] Behind The Scenes of Parachute Home

    Parachute Home is a popular direct-to-consumer home essentials company.

    Today we're going behind the scenes with Luke Droulez, CMO of Parachute and employee #1.

    Listen now to learn how Parachute grew from 0 to over 100+ employees while taking the marketplace by storm.

    The 5-Minute Ecommerce Email Marketing Hack

    Stop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.

    Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.

    This is our secret sauce and we're giving it all away for free, no strings attached.

    Click here to download the checklist for free.

    Links:

    Wavebreak

    Parachute Home

    Listen on iTunes
    Learn more about Wavebreak

    This episode is sponsored by...

    Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.

    43 min
  • [80] Is your ecommerce business ACTUALLY profitable?

    Your revenue might be growing, but what about your profit?

    Do you know your numbers?

    Here's the sad truth: as most ecommerce businesses grow their revenue, their profit margin goes down.

    Nobody teaches you how to manage your financials as an ecommerce business.

    It's overwhelming, stressful, and complicated.

    But it doesn't have to be.

    Today on the show I'm joined by Adam Lean of the CFO Project.

    He's a former ecommerce entrepreneur turned profit expert.

    And today he's sharing all of his ecommerce profitability secrets. Listen now.

    The 5-Minute Ecommerce Email Marketing Hack

    Stop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.

    Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.

    This is our secret sauce and we're giving it all away for free, no strings attached.

    Click here to download the checklist for free.

    Links:

    Wavebreak

    The CFO Project

    Why your ecommerce business isn’t as profitable as it should be

    Listen on iTunes
    Learn more about Wavebreak

    This episode is sponsored by...

    Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.

    40 min
  • [79] Ecommerce Store Branding Secrets

    Branding can make or break your ecommerce business.

    Good branding allows you to charge higher prices.

    Good branding increases conversion rates.

    It's a really big deal.

    But it's also really difficult to get right.

    Today on the show I'm joined by Lindsay Rubin from V-dog.

    She's mastered the art and science of branding and today she shares all of her branding secrets and more...

    Listen now.

    The 5-Minute Ecommerce Email Marketing Hack

    Stop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.

    Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.

    This is our secret sauce and we're giving it all away for free, no strings attached.

    Click here to download the checklist for free.

    Links:

    Wavebreak

    v-dog

    Listen on iTunes
    Learn more about Wavebreak

    This episode is sponsored by...

    Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.

    37 min
  • [78] How To Get Rid Of Your One-Time Customers For Good

    One-time customers are the worst.

    They're expensive to acquire and sometimes not even profitable.

    In this episode of the Wavebreak Podcast, I reveal our exact strategy for getting rid of one-time customers and turning them into customers for life.

    The secret? A magic 3-part email sequence.

    You don't want to miss this episode. Listen now.

    The 5-Minute Ecommerce Email Marketing Hack

    Stop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.

    Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.

    This is our secret sauce and we're giving it all away for free, no strings attached.

    Click here to download the checklist for free.

    Links:

    Wavebreak

    Listen on iTunes
    Learn more about Wavebreak

    This episode is sponsored by...

    Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.

    26 min
  • [77] Behind the Scenes of a $30 Million Ecommerce Brand

    100% PURE grew from nothing to nearly $30 million in annual revenue with no investors.

    In this special episode, I chat with Ric Kostic, co-founder and CEO of 100% PURE.

    You'll learn:

    • How 100% PURE bootstrapped their way to 8-figures
    • The secret Ric uses to stay productive (he learned it from Mark Cuban)
    • And more! Listen now.

      The 5-Minute Ecommerce Email Marketing Hack

      Stop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.

      Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.

      This is our secret sauce and we're giving it all away for free, no strings attached.

      Click here to download the checklist for free.

      Links:

      Wavebreak

      100% Pure

      Listen on iTunes
      Learn more about Wavebreak

      This episode is sponsored by...

      Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.

      44 min
    • [76] 3 Reasons You Need Live Chat Now

      You’re losing money by not having live chat on your ecommerce store.

      Today on the show I’m joined by Jon Tucker, founder and CEO of HelpFlow - a 24/7 live chat team for ecommerce stores.

      Listen to learn:

      • How to get started fast
      • Jon’s entire live chat strategy after working with hundreds of ecommerce brands
      • Specific mistakes to avoid
      • The 5-Minute Ecommerce Email Marketing Hack

        Stop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.

        Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.

        This is our secret sauce and we're giving it all away for free, no strings attached.

        Click here to download the checklist for free.

        Links:

        Wavebreak

        Free Live Chat Blueprint

        HelpFlow

        LiveChat

        Listen on iTunes
        Learn more about Wavebreak

        This episode is sponsored by...

        Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.

        36 min
      • [75] YouTube Influencer Marketing Secrets

        Want to land lucrative partnerships with some of the biggest names on YouTube?

        Joe, Director of Marketing at Antlion Audio, has mastered building relationships with top influencers.

        On this episode of the Wavebreak Podcast, he reveals his entire influencer marketing strategy.

        Listen now.

        The 5-Minute Ecommerce Email Marketing Hack

        Stop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.

        Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.

        This is our secret sauce and we're giving it all away for free, no strings attached.

        Click here to download the checklist for free.

        Links:

        Wavebreak

        Antlion Audio

        Joe's Mic

        Listen on iTunes
        Learn more about Wavebreak

        This episode is sponsored by...

        Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.

        55 min
      • [74] How To Put Your Competition Out Of Business

        Stop worrying about your competition.

        Stop looking for the next marketing hack.

        Just listen to this podcast interview.

        Mike Cregan reveals the real secret to building a successful brand that crushes the competition.

        He's the founder of Butler Luxury - they make the world's best clothes hangers.

        They've made the hangers for designers like Chanel, Calvin Klein, Michael Kors, Petit Bateau, Diane Von Furstenburg, Eileen Fisher and many others.

        Listen now to learn exactly how he says miles ahead of his competition and remains the industry leader for over 20 years.

        The 5-Minute Ecommerce Email Marketing Hack

        Stop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.

        Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.

        This is our secret sauce and we're giving it all away for free, no strings attached.

        Click here to download the checklist for free.

        Links:

        Wavebreak

        Butler Luxury

        IRCE

        Listen on iTunes
        Learn more about Wavebreak

        This episode is sponsored by...

        Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.

        44 min

      About LEADING BRANDS® — Wavebreak Podcast

      From the publisher's feed

      Go behind the scenes with Leading Brands®. Ecommerce, Direct to Consumer, Retail, Wholesale, Luxury, Sustainability, Marketing, Entrepreneurship. No topics are off the table. New episodes every…