Leading Learning Podcast

Impact is one of the core goals at the heart of most learning businesses, and we believe that impact should be as broad as possible—meaning ideally your learning business delivers significant and relevant results for learners, for the organizations that employ those learners, and for the fields, professions, and industries those learners work in.

In this episode, number 430, Leading Learning Podcast co-hosts Jeff Cobb and Celisa Steele look at how providing learning paths, offering valued credentials, and aligning with employer needs are three activities that can deliver impact on their own and how the combination of all three is more potent—and a bullseye learning businesses might want to aim for.

Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode430.

Having a strategy is part of what any learning business needs to thrive. But what does establishing a strategy look like? In this episode, number 429, we get a peek behind the strategy-developing curtain in a conversation.

Pam Rosenberg, director of education for the American Society for Nondestructive Testing, has been in the exciting role of helping to develop ASNT’s first formal education strategy.

Pam talks with Leading Learning Podcast co-host Celisa Steele about build, borrow, and buy choices for creating a catalog; the need to assess the quality of learning content; competition from subject matter experts; the reality and challenge of serving check-the-box learners; the importance of connection; and more.

Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode429.

Most learning businesses have three goals at heart: reach, revenue, and impact.

Reach deals with clearly identifying who you can and should serve and then connecting with them. Impact involves delivering real results for learners, organizations, fields, professions, and industries. Revenue is the lifeblood that keeps a learning business alive.

Very few would disagree that impact and reach are important, but making money off education can cause discomfort to some. And so in this episode we focus on the necessity the reality, and the opportunity revenue represents.

Show notes and a downloadable transcript are available at https://leadinglearning.com/episode428.

Heutagogy might be the most important and powerful idea in learning that you never heard mentioned on the Leading Learning Podcast. Until today. If a learning business embraces heutagogy, it will be well positioned to lead learning in the field, industry, or profession it serves because it will have enlisted the help of all learners.

In this episode, number 427, co-hosts Jeff Cobb and Celisa Steele talk about the emergence of heutagogy, its relationship to andragogy, and the potential it might represent for learning businesses.

Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode427.

In the U.S., higher education institutions are increasingly interested in serving nontraditional students, in providing credentials beyond degrees, and in using online learning to extend their reach beyond physical campuses. As those changes happen in higher ed, ripples are created that impact the learning business landscape.

Luke Dowden is the chief online learning officer at the Alamo Colleges District, located in San Antonio, Texas. In this episode, number 426, Luke talks with Leading Learning Podcast co-host Jeff Cobb about the good and the bad of online learning becoming an established part of higher education, digital credentialing, non-credit offerings, credit for prior learning, and partnerships between higher education and other organizations serving the third sector.

Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode426.

Learning is both a natural, intuitive activity all humans engage in and a complicated process we haven’t yet fully appreciated or understood. While there are plenty of nuances and neuroscientific details that factor in, fundamentally learning requires three elements: motivation, time, and effort.

In this episode of the Leading Learning Podcast, number 425, co-hosts Jeff Cobb and Celisa Steele focus on some of the most important takeaways from andragogy and learning science, things that can help you be a better learner yourself and things that can position your learning business to address common barriers to learning.

Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode425.

Fundamentally there are only two factors to consider when looking to grow the reach, revenue, and impact of your learning business: audiences (those you sell to) and products (what you sell).

In this episode of the Leading Learning Podcast, number 424, co-hosts Jeff Cobb and Celisa Steele break down four high-level approaches to growing your learning business, weigh the generic risks of each, and then focus in on ways to maximize adoption of existing products among your existing audiences.

Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode424.

In a crowded and competitive market, high quality signaled by accreditation can help a learning business stand out. That’s why we wanted to talk with Randy Bowman, president and CEO of the International Accreditors for Continuing Education and Training, a nonprofit standards development and accrediting body.

In episode 423, Randy talks with Leading Learning Podcast co-host Celisa Steele about what IACET does to support providers of learning, the development and maintenance of important standards like the continuing education unit (or CEU), the benefits of accreditation, and the surprising fact that two-thirds of organizations undergoing IACET’s accreditation process don’t offer CEUs—they embark on the process for the other value it can bring it.

Show notes and a downloadable transcript are available at https://leadinglearning.com/episode423.

Competitive advantage, whether sustained or transient, is becoming harder and harder to maintain. Collaborative advantage may be the answer.

In this episode, number 422, we recap competitive advantage, sustained advantage, and transient advantage and then posit a fourth type of advantage for learning businesses to consider: collaborative advantage.

Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode422.

Self-reflection is an important tool for learners and an important activity for learning business leaders. Dr. Will Thalheimer includes a succinct list of what a great learning leader should be in his book The CEO’s Guide to Training, eLearning & Work.

In episode 421 of the Leading Learning Podcast, co-hosts Jeff Cobb and Celisa Steele use his list as the basis for a look at what goes into leading a learning business well.

Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode421.