"We're wishing for something that will literally never happen.” Today, Alex (@AlexHormozi) discusses his belief in optimistic nihilism and how he uses mental frameworks to manage stress and anxiety in entrepreneurship. He argues that legacy is a myth and that understanding our insignificance can lead to better decision-making. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. Timestamps: (4:33) - No inherent meaning, like weather (5:12) - If it doesn't matter in 500M years, doesn't matter (10:05) - Legacy doesn't matter (12:23) - Leaving things to kids doesn't benefit them (13:50) - Law of large numbers (14:52) - Imagine bad things happened a thousand times before (16:57) - Exercise: Failure resume (18:52) - The only real legacy is leaving the human race better Follow Alex Hormozi’s Socials: LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

Legacy Is A Myth | Ep 599

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

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"You can't be busy and be broke. Pick one." Today, Alex (@AlexHormozi) speaks about one of the  core ways to scale as a small business - do the unscalable. It's a belief that holds many back that are scared of doing work that won't be feasible at a different revenue number. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. Timestamps: (0:43) - People being scared of doing the scalable (4:06) - You can't be busy and be broke. Pick one (4:40) - Two most powerful questions to ask your customers (11:30) - Don't copy the time management of rich people (13:30) - Doing the unscalable (20:13) - Closing remarks Follow Alex Hormozi’s Socials: LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition 

This Isn't Fun But it Will Make You So Much Money  | Ep 725

“People don’t know the actual business they’re in.” Today, Alex (@AlexHormozi) dives into the core elements driving business success, emphasizing the significance of sales, marketing, brand, media, and distribution. Using real-world case studies, he illustrates strategic pivots and the importance of recognizing unique business challenges, offering invaluable insights for entrepreneurs, gym owners, software developers, and supplement companies. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. Timestamps: (0:22) - Understanding the gym business (2:54) - Lessons from the software industry (5:12) - The cleaning business revelation (8:52) - Scaling service-based businesses (12:48) - The hard truths of entrepreneurship (20:23) - Maximizing enterprise value (23:48) - Case study: The canned cocktail business (26:21) - The importance of repeat customers (30:42) - The hail mary strategy (36:13) - Confronting the real problem (38:09) - Concluding thoughts Follow Alex Hormozi’s Socials: LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition 

Your Business Is NOT What You Think It is | Ep 724

"Messing up is a part of business.” Today, Alex (@AlexHormozi) discusses the significance of managing business mistakes effectively and transforming negative customer experiences into positive ones. He highlights strategies such as prompt accountability, issuing refunds, and delivering exceptional service, fostering loyal customers and boosting business reputation. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. Timestamps: (1:11) - Story 1: The bent gym equipment (2:41) - Story 2: The Ritz-Carlton experience (5:07) - Principles for handling mistakes (10:49) - The angry boat concept (11:54) - Going above and beyond (16:41) - Empowering employees to fix mistakes (20:50) - Turning mistakes into opportunities Follow Alex Hormozi’s Socials: LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition 

How to Recover From Huge Mistakes in Business | Ep 723

“It’s not that you have anxiety, it’s that you didn’t do the work that you know you should have done.” Today, Alex (@AlexHormozi) highlights the crucial role of thorough preparation in achieving success in various fields like sales, marketing, and customer success. By reshaping views on effective preparation, Alex provides valuable insights to help alleviate anxiety and imposter syndrome, ultimately enhancing performance and enabling listeners to excel in their endeavors. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. Timestamps: (0:37) - The importance of preparation (2:01) - Types of preparation (5:33) - Consulting and preparation (8:35) - Ad preparation and scaling (18:40) - Preparation for one-time events (25:12) - Final thoughts on preparation Follow Alex Hormozi’s Socials: LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

This Idea Will Make Your Business Unstoppable | Ep 722

”You can make an absolute killing just talking about what you're really good at. Today, Alex (@AlexHormozi) shares how a dietitian successfully monetized a small, niche Instagram audience, earning nearly a million dollars annually. Highlighting the value of targeted, value-driven content over vanity metrics, this episode reaffirms that genuine engagement and a dedicated audience lead to significant financial gains. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. Timestamps: (0:15) - A surprising encounter: the dietitian's story (3:43) - The importance of niche content (6:36) - Lessons from personal experience (9:31) - The value of a dedicated audience (13:32) - Followers make you famous, business makes you rich (18:02) - Focus on business metrics, not vanity metrics Follow Alex Hormozi’s Socials: LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

Legacy Is A Myth | Ep 599

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