Nowadays, it seems like everyone, from your neighbor who writes about her nine cats to your teenage daughter who writes about makeup brushes, has a blog. Lawyers often see blogging as a means of marketing and getting to know their clients. In this episode of The Kennedy-Mighell Report, hosts Dennis Kennedy and Tom Mighell talk about what blogging looks like for lawyers and how those without blogs can start one. Their discussion includes where blogging started, how it has evolved as different mediums have developed, and tools that take some of the work out of the posting process. In the second segment of the podcast, Dennis and Tom answer an audience question about diversity within technology and why there isn’t an established diverse attorney search tool. This episode’s parting shots include Data Selfie, a tool that allows you to track and analyze your social media usage, and Scribd, a “Netflix for books.”

Special thanks to our sponsor, ServeNow.

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