Live from Advertising Week: Creativity and Sound With Jeff Benjamin
Scott was joined by one of the world’s foremost creatives – Jeff Benjamin, ECD at New York based agency Barton F. Graf and former Chief Creative Officer at JWT North America. We covered everything from how he uses sound in advertising spots, to functional sounds, and got a peek into his bag of sonic surprises. … Continue reading "Live from Advertising Week: Creativity and Sound With Jeff Benjamin"
Live from Advertising Week: Creativity and Sound With Jeff Benjamin
Scott was joined by one of the world’s foremost creatives – Jeff Benjamin, ECD at New York based agency Barton F. Graf and former Chief Creative Officer at JWT North America. We covered everything from how he uses sound in advertising spots, to functional sounds, and got a peek into his bag of sonic surprises. … Continue reading "Live from Advertising Week: Creativity and Sound With Jeff Benjamin"