Though you might be feeling deflated and frustrated upon hearing the news that we’re in for a new month-long lockdown, we have the advantage of having gone through this once already and can use the benefit of that experience to get prepared for the challenges ahead.

Christmas isn’t canceled, I believe it’s all to play for - so, in this special bonus episode of The Resilient Retail Game Plan, I’ll share some practical tips to help keep you and your creative product business moving forward. By not panicking, staying positive, and going to your community for support, you’ll be able to put yourself in a strong position where you can review your sales forecast, brainstorm new sales strategies and plan out your promotions and product practicalities to help ensure you have a successful sales season this Christmas.

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