Making Dough Show | Restaurant Show

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources

What could be the best social media strategy in these trying times? 

A fellow restaurant owner asked if they still need to continue posting on social media even if they have to shut down due to this pandemic crisis.

My answer is a BIG YES. 

We need to stay connected with our customers. If you want to come back strong and regain customer's loyalty, then don't lose it. 

Remember that those who come back strong are those who never left. Just because your restaurant is close does not mean you also stop engaging with your customers. Use social media platforms to your advantage, stay active, and continue to show up! 

Please watch out for a new video tomorrow! Let's continue to make some dough! We can get through this together!

-Crank Up your Restaurants Gratitude Department | Restaurant Owner Tip:

 https://youtu.be/R7JoWiU4lGg

-Restaurant Owner Voice Your Opinion | Restaurant Owner Tip: https://youtu.be/l3SVUgyYY60

-Restaurants with Record SALES During Corona | Restaurant Owner Tip: https://youtu.be/27HEhzuwJ3A

#restaurantowner #restaurants #restaurantindustry #restaurantmanagement #restaurantmanager #restaurantbusiness #beatcoronavirus #makingdoughshow

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources

To my comrades in the restaurant industry, how are you doing now? I hope you're all okay and hanging in there.

As of today, we have no dine-in, and we only have takeout and delivery. 

But I'm aware that a lot of states have shut down the entire restaurant businesses and sadly, that maybe you (I'm sorry about that). Some folks even chose to close because there's an immense drop in their sales. 

A lot are saying, "We're going to come back stronger!"

But how can you do that? 

I wanted to tell you that just because your restaurant is closed, does not mean that you and I are not working. 

Your job now is to be working and preparing for that comeback. Here are some things I suggest you do:

1. Review your employee handbook (job postings, hiring/training process, etc.)

2. Go through your employee folders

3. Work in your marketing system

4. Stay connected with your customers online

5. Improve your restaurant (do some repainting, remodeling, etc.)

If you want to come back stronger, you need to be putting in the work aggressively today because you don't know how much time you have until everything normalizes again.

But what I do know is that it's going to take an enormous amount of time and effort to resume operations! 

So if you want to recover and still exist after this corona fiasco, you must protect what you put in a tremendous amount of blood and sweat into -even if your restaurants closed. You need to work incredibly hard and diligently NOW more than ever!

We'll get through this together! Please stay tuned, new video coming out tomorrow!  

#restaurantowner #restaurants #restaurantindustry #restaurantmanagement #restaurantmanager #restaurantbusiness #beatcoronavirus #makingdoughshow

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources

I was incredibly stressed out when this pandemic crisis started. We have no dine-in, and we only do takeout and delivery - I thought we would drop our sales by 50%.

But thanks to our dear customers, that didn't happen!  We're doing okay at the moment (I hope, you too). We had an excellent Friday sales just like a regular Friday.

But things don't happen by itself. We had a RECORD SALES because we made an offer to our customers that they couldn't refuse... What is it?

It was a TEXT DEAL!

If you have seen a sales dip in this season, although you are offering takeout and delivery, the question I have for you is this: Are you making an offer that your customers can't resist? Or are you just solely asking them to come and purchase your food?

Make a NO-BRAINER OFFER that will make people choose your restaurant above your competitors - and the best way to do this is through TEXT MESSAGING!

If you need help with Text Message Marketing, we are serving restaurants for free as we go through the corona fiasco. Send me an email to [email protected] and let me know how I can be of help.

I'll be releasing a new episode tomorrow, so please stay tuned! Let’s make some dough!

#restaurantowner #restaurants #restaurantindustry #restaurantmanagement #restaurantmanager #restaurantbusiness #beatcoronavirus #makingdoughshow

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources

The coronavirus outbreak has been hitting our industry so badly.

And what's the government's recovery plan for us?

We may not know it precisely by now, but today, I am encouraging you to VOICE your opinions!

To my fellow restaurant/small business owners, it's time to articulate what is on your mind! Let them hear our voices!

NOW is the moment you and I must express our views and ideas -what is that we're going through? Otherwise, they won't know.

As small business owners, we may be part of the minority, but if we'll communicate our perspectives TOGETHER, perhaps, they would lend their ears.

Hang in there! I know if we work on this together, nothing is impossible, we can BEAT this corona crisis!

Please keep connected with us here at Making Dough Show via Instagram, Facebook, YouTube, LinkedIn, and all Podcast platforms as we come through these hard times. A new video will be released tomorrow!

#restaurantowner #restaurants #restaurantindustry #restaurantmanagement #restaurantmanager #restaurantbusiness #beatcoronavirus #makingdoughshow

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources

To my colleagues in the restaurant business, how have you been doing since the Coronavirus fiasco? I know it's been very challenging to survive in this industry nowadays, but hey, now is the best time to show how we love to be in this business more than ever! 

We love being here, we love food, and we love serving people! It is hard and intense, but we are fighters! Within the next few days, I'll be sharing with you a bunch of practical tips on how we are battling this pandemic crisis to make sure we come out strong together! 

Today, I am encouraging everyone to show gratefulness. It is critical for us at these difficult times to crank up our Gratitude Department. People are not going out as often as they used to, but they are choosing to come to your restaurant and order your food. 

Let them know we are truly grateful for them, and here are four ways to do this: 

1. Human connection -During delivery and pick up transactions, make an eye-to-eye contact while saying, "thank you." 

2. Put your "thank you" message on your website and social media. 

3. Send out emails to thank customers. 

4. Mail out "thank you" cards -it will go a long way. 

Please stay tuned with us here at Making Dough Show on Instagram, Facebook, YouTube, LinkedIn, and all Podcast platforms as we get through this season. New episode coming out tomorrow!

5 Ways to NOT lose Restaurant sales to Coronavirus! Today I am sharing with you what we are doing for our restaurants to combat this tough season.  

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Our Texting Agency is offering our texting services to Restaurants for FREE in this season.. Through April.  Want us to send your database a mass text for FREE? 

Email us at:  [email protected]  

We'll be happy to serve you. 

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Here are some tips:  

If there is any way we can be of help, reach out to me at [email protected]  Hang in there. We'll get through this. Hengam www.MakingDoughShow.com #RestaurantMarketing #RestaurantOwner

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources

In today's episode, we are featuring a query from a fellow pizzeria owner in Muizenberg, Cape Town, South Africa, Anthony. 

According to Anthony, he established the Oven Baked Pizzeria in 2015 as a way to create sustainable funding for a Non-Profit he started in 2014. As far as the restaurant is concerned, they are hitting break even each month. However, running the restaurant does take up a lot of his time, and leaving less time for him to focus on Non-Profit.

So, I would like to give some quick tips on how to manage time in allocating multiple tasks or roles, the keys to the restaurant owner's freedom:

1. Develop leaders - If you are a business owner, you must train your people to become leaders who can make excellent decisions even without you. 

2. Audit your time - You need to understand where your time is going, what are those things that are taking much of your time that can be delegated.

3. Keep things simple - Be selective and focus on one project at a time so you won't complicate things.

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources

In this special episode of Making Dough Show, we are answering a question from one of our avid podcast listeners, Rich, a Restaurant FOH Manager from Asheville, North Carolina.

Rich's query is about how to reduce mistakes when it comes to order-taking.

We all know that in the restaurant business, order accuracy is very critical. Inaccurate order can cause problems in restaurants.

Order accuracy is not only about providing excellent service, but it also concerns the customer's safety. For instance, some customers give special instructions because they may have allergies with a particular ingredient in the dish.

As part of our company's commitment to providing consistent order accuracy for our customers, here are some tips we can share:

1. Document all the FOH mistakes. What are the mistakes, and who makes the mistakes?

2. Conduct pop-quizzes as part of their training, specifically for Menu and POS knowledge.

3. Implement order-taking accuracy techniques:

4. Give consequences to those who commit mistakes:

Order accuracy is a crucial part of any restaurant's success story. Our employees need to know that what matters to us as restaurant owners or managers should matter to each and everyone in the company.

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources

One of the main problems that torture the restaurant industry over the years is its high turnover rate. A lot of people in this business are not here for the long-term. It is a hard reality that every restaurant owner has to face.

In this special episode of the Making Dough Show, we are thrilled to have Jordan Boesch, the Founder, and CEO of 7shifts, as he shared his insights on how we can counter restaurant employees from leaving the workplace.

In this show, we also highlighted the role of technology in employee engagement, which is a critical aspect to keep people involved, committed, and enhance performance.

As the CEO of 7shifts, Jordan also shared his views on the importance of logging or documenting things in the restaurant regularly.

And lastly, we talked about the vision of 7shifts and how they are distinct from other companies that offer scheduling and labor management tools for restaurants.

>>> Special thanks to Jordan Boesch for this very informative interview.

The 7shifts is a labor and compliance management platform built to help restaurants schedule, evaluate, and communicate with their staff, founded in 2014. Boesch has led 7shifts into the doors of over 10,000 restaurants with the mission to simplify compliance and labor operations for restaurants.

For more info about Jordan and 7shifts, please visit their website: https://www.7shifts.com/jordan-boesch

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources

February is almost over, and we are fast approaching the end of the first quarter of 2020! 

So in this episode, we are going to talk about March marketing and your gameplan. 

If you are thinking that you can grow your sales month after month, without a concrete plan, that's going to be a pipe dream! 

We got to be maximizing every opportunity to dominate our communities where we are located and grow our sales in different ways. 

Today, we are going over our Monthly Planner, particularly for March. Ultimately, if you take the time and fill out this planner, and put it into practice, you can map out your whole month with your various marketing strategies. 

By having a gameplan, whether it's your email marketing, social media, text message marketing, or on-the-ground promotions, you'll be able to find success. 

Use this planner to your advantage, bring it into action, and make some dough! 

#Restaurantowner #Restaurantmarketing