Welcome back, Agents of Change listeners! Today, I had the pleasure of chatting with Kaitlyn Merola, the CEO and founder of MOVE marketing. Kaitlyn is a seasoned pro when it comes to demand generation, customer experience optimization, and accelerating revenue growth. In this episode, we dive deep into one of my favorite topics: the customer journey. From defining the journey to optimizing touchpoints and leveraging email marketing, Kaitlyn shares invaluable insights that can help any business improve its marketing strategy. Grab your headphones and join us for a journey through the world of customer experience with Kaitlyn Merola! https://www.theagentsofchange.com/542 Grab your discounted ticket to the Agents of Change Digital Marketing Conference in Portland, Maine, 10/9 and 10/10/2024! https://www.theagentsofchange.com/conference >>