Happy New Year! We’re starting out with a bang this year with a guest who was not only a former Southwest Conference Rice University football player, but one who also has bragging rights with both George Bush and Mikhail Gorbachev. Oh, and he’s also a big player in payments (of course). AccessOne CEO Mark Spinner has a passion for coaching, loving what you do, and being willing to invest enough to keep showing up.

For those of you who may not know, AccessOne is a financial technology company that exists to empower patients to live healthier lives. They focus on human-centric payment affordability tools with a passion to help patients manage their financial responsibilities with payment options they can afford. The company itself was founded by a third-generation physician and the DNA of the brand is steeped in empathy for the patient experience.

As for what problems they solve in the industry, Mark speaks openly about the complications that still plague the financial healthcare landscape. Disengagement in healthcare payments due to friction is a big problem area they strive to find the easy button for, as well as affordability from the patient perspective. Regarding their competitive advantage, Mark touts patient centricity and flexibility as their driving distinguishers within the payments healthcare space.

Tune in this week to hear Mark talk about his journey to CEO, including what drew him to AccessOne, why he has never been so excited about multifactor authentication, and where he sees in the industry going in the next 2 to 3 years as it relates to a frictionless obsession.