Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Josh Greene is the CEO for The Mather Group, a digital agency that solves marketing challenges for companies of all sizes. With over twenty years of experience creating and implementing digital strategies, Greene empowers top brands and individuals to shape their online presence to support their bottom line. He has worked with some of the largest Fortune 1000 companies, five of the largest nonprofits in the U.S., popular media channels, the third-largest network provider in the U.S., two of the largest manufacturing companies in the U.S., and many software companies. He is a frequent speaker at conferences and industry events, including the Public Relations Society of America (PRSA), the AAF, ad: tech, SES, PR Summit, and Channel Advisor’s Catalyst conference. Before The Mather Group, Greene managed online and DRTV programs for industry leaders such as Discovery Channel, Time Warner Cable, 1-800-PACK-RAT, and Zippy Shell. 

0:00 - 1:00 Josh’s bio

1:00 - 1:45 Peppershock offer https://www.peppershock.com/product/strike-tax-advisory/

1:45 - 7:57 Marketing Essentials Moment: Facebook Pages and Groups

7:57 - 8:25 Welcome to Peppershock Media’s Marketing Expedition podcast

8:25 - 8:35 Welcome Josh

8:35 - 9:23 Josh’s background

9:23 - 10:04 Evolution of the Mather Group

10:04 - 11:45 Utilizing Wikipedia

11:45 - 14:37 Josh’s focus

14:37 - 19:50 Voice search optimization

19:50 - 24:45 Josh’s marketing tactics

24:45 - 25:55 Josh’s inspirations

25:55 - 28:27 Biggest surprises in Josh’s business

28:27 - 30:30 What Josh wishes he knew when starting

30:30 - 32:18 Advice from Josh

32:18 - 34:45 Marketing trends for 2022

34:45 - 35:40 Josh’s biggest accomplishments

35:40 - 36:18 What’s behind the name Mather Group

36:18 - 36:40 How to connect with Josh https://www.themathergroup.com/

36:40 - 37:20 Thanks for listening

37:20 - 37:50 Join https://themarketingexpedition.com today!

Strike Tax Advisory is helping small and large businesses reinvest unclaimed government credits back in their business to continue growing. Visit Striketax.com to learn more today!

#seo #digitalmarketing #marketing #socialmediamarketing #socialmedia #webdesign #branding #business #onlinemarketing #marketingdigital #contentmarketing #adverting #branding #entrepreneur #marketingtips #smallbusiness

Hosted on Acast. See acast.com/privacy for more information.

Wendy Alexandre is a Real Estate Consultant, Business Coach, and creator of the My WHIM Life podcast. Wendy wants to create a significant impact in this world by sharing Wisdom, Humor, Inspiration, and Motivation in such a way that you will use them to affect actual real change in your own life and the lives of others creating a ripple effect of goodness! 

0:00 - 0:38 Wendy’s bio

0:38 - 1:11 Peppershock offer https://www.peppershock.com/product/ibotta-cash-back-on-groceries-online-purchases-and-more/

1:11 - 9:23 Marketing Essentials Moment: Top 5 Reasons you need to invest in Real Estate Video Marketing

9:23 - 9:50 Welcome to Peppershock Media’s Marketing Expedition Podcast

9:50 - 9:59 Welcome Wendy

9:59 - 14:44 Wendy’s background

14:44 - 18:19 Wendy’s decision to go into real estate

18:19 - 20:07 Wendy’s success stories

20:07 - 28:44 Wendy’s marketing strategy

28:44 - 31:12 Wendy’s mantra

31:12 - 36:40 Wendy’s experiences

36:40 - 38:15 Advice from Wendy

38:15 - 41:35 Biggest challenges in real estate

41:35 - 43:13 What is a short sale?

43:13 - 45:20 Staying educated in real estate

45:20 - 46:30 How to connect with Wendy

46:30 - 48:14 Thanks for listening

48:14 - 48:44 Join https://themarketingexpedition.com today!

Learn how you can get an ROI on your Video Marketing Investments! Top 5 Reasons You Need to Invest in Real Estate Video Marketing Now!

Hey! Thought you’d like to try Ibotta, a cashback rewards app that I use to make real money every time I shop for groceries, online purchases, and more! Just use my referral code “gkeecfx” at registration. Sign up today! 

#realestate #realtor #realtorlife #entrepreneur #businesscoach #business #womeninbusiness #bossbabe #inspiration #motivation #marketingstrategies #marketingtips #MyWHIMLife 

Hosted on Acast. See acast.com/privacy for more information.

Sarah Massie is President of S Massie Consulting LLC which provides export consulting, compliance programs, education, and training for companies to navigate the complicated laws and regulations for U.S. exports. Sarah has been engaged in international business for more than 15 years through her experience in government, sales, and education. She has planned, implemented, and organized international trade shows and state Governor led trade missions in over 10 countries throughout Europe, Asia and Oceania. Sarah is currently an Aerospace Liaison for the Idaho Manufacturing Alliance and previously served as the Secretary of the Board for the Idaho Aerospace Alliance and as a Board Member for the Boise Cricket Club.

00:00 - 01:42 Introduction to Sarah Massie

01:42 - 02:04 Peppershock offer https://www.peppershock.com/product/coach-outlet-discount/

02:04 - 07:04 Marketing Essentials Moment: The Difference Between Content and Copy Writing

07:04 - 07:53 Welcome to the Marketing Expedition Podcast!

07:53 - 08:36 Sarah Massie Introduction.

08:36 - 10:35 Export examples

10:35 - 13:15 Consequences and penalties

13:15 - 15:50 Marketing strategies

15:50 - 16:15 Importing

16:15 - 17:45 The hardest country to ship too

17:45 - 21:29 Sarah’s background

21:29 - 22:43 Work/life balance

22:43 - 25:44 What inspires Sarah

25:49 - 26:42 One thing you wish you knew before starting your business

26:42 - 27:29 The biggest challenge Sarah’s overcame

27:29 - 27:58 The worst characteristic that has served you well

27:58- 29:10 Favorite accomplishments

29:10 - 31:06 Staying current

31:06 - 32:27 Advice for someone starting in the field

32:27 - 34:47 Sarah in 10 years

34:47 - 35:56 Favorite places to travel

35:56 - 37:30 Travel tips

37:30 - 38:15 Thank you, https://smassie.com/

38:15 - 39:00 Thank you for Listening to the Marketing Expedition Podcast

39:00 - 39:30 Start Building Your Brand and Bottom Line Today: https://themarketingexpedition.com/

Get $10 off your first $100+ order of Coach Outlet products, courtesy of your friend Rhea Allen.

#shipping #ship #shipposting #logistics #maritime #cargo #supplychain #internationaltrade #export #import #importexport #trade #globaltrade #importexportbusiness #marketing #adverting #branding

Hosted on Acast. See acast.com/privacy for more information.

Looking to grow your brand on a budget and build a better bottom line? This week’s episode is for you. Rhea Allen gives you all her marketing tips, tactics, trends, and technologies that will help you grow your business on a shoestring budget!

00:00 - 00:35 Welcome to The Marketing Expedition Podcast

00:35 - 01:41 Peppershock Media https://www.peppershock.com/

01:41 - 03:20 Marketing Essentials Moment

03:20 - 04:00 Welcome Rhea Allen!

04:02 - 05:00 Building your Brand on a Budget!

05:01 - 06:45 How to Make the Most of Your Marketing Investments

06:45 - 07:58 The Power of 1

08:00 - 13:11 Cutting Costs and Maximizing Efficiencies

13:11 - 15:42 The Lifeline of Your Business

15:42 - 16:28 Working From Home

16:28 - 17:46 https://www.peppershock.com/offers/

17:46 - 21:09 Job Sharing

21:09 - 23:44 Businesses are Better than 1

23:44 - 24:59 The Student Becomes the Teacher

24:59 - 26:55 Growing Your Audience for Free!

26:55 - 30:26 Word of Mouth Advertising

30:26 - 32:35 The Gift of Giving

32:35 - 36:02 Cutting Costs the Right Way

36:02 - 39:15 The Importance of Mentors and Advice

39:15 - 42:44 Have Fun

42:44 - 43:44 Are Your Cost Savings Going to be Beneficial

43:44 - 47:29 More Ways to Cut Costs

47:29 - 48:16 The Importance of Word of Mouth

48:16 - 48:18 Start Building Your Brand and Bottom Line Today: https://themarketingexpedition.com/

49:18 - 50:05 Also be sure to Join https://www.facebook.com/groups/marketingexpeditionmembers/

50:05 - 50:50 Thank you for listening to the Marketing Expedition Podcast

#growyourbusiness #digitalmarketing #business #smallbusiness #marketing #socialmediamarketing #businessgrowth #entrepreneur #businesstips #businessowner #businessstrategy #womeninbusiness

#shoestringbudget #advertising #branding

Hosted on Acast. See acast.com/privacy for more information.

Nida Leardprasopsuk is a top-tier business consultant, mindset coach, and former Fortune 500 executive with more than two decades of experience in marketing, business, and human psychology. Her consulting and coaching business centers around exceptionality, a key factor in her own success. She is the author of the One to Millions Entrepreneur and host of the One to Millions Entrepreneur podcast show. She also has a master’s and bachelor’s degree in Business and Marketing and is currently completing her research for a Ph.D. in Social Psychology. She is a professional certified coach (PCC) through the International Coach Federation (ICF). 

0:00 - 1:07 About Nida

1:07 - 12:37 Marketing Essentials Moment: Event Promotion

12:37 - 13:06 Welcome to Peppershock Media’s Marketing Expedition podcast

13:06 - 13:26 Welcome Nida

13:26 - 14:45 Nida’s background

14:45 - 17:36 Process of business consulting & how to find a business’s unique strategy

17:36 - 22:27 Example of the process

22:27 - 24:22 Nida’s marketing tactics

24:22 - 26:07 Where does she see herself in 5 years

26:07 - 28:22 Always learning

28:22 - 32:05 Nida’s mentor

32:05 - 34:54 The Enneagram

34:54 - 37:30 What it takes to be an author

37:30 - 39:02 Working Internationally

39:02 - 40:05 How to contact Nida and her website https://www.coachnida.com http://linkedin.com/in/nida-leardprasopsuk-6922522

40:05 - 40:41 Thank you Nida

40:41- 40:57 Thanks for listening

40:57 - 41:28 Join https://themarketingexpedition.com today!

#entrepreneurs #entrepreneurship #entrepreneur #business #entrepreneurlife #success #businessowner #motivation #startup #entrepreneurmindset #smallbusiness #marketing #advertising #branding #onetomillions #mentorship #marketingstrategy

Hosted on Acast. See acast.com/privacy for more information.

Tyler Kem is the co-founder of Strike R&D Tax Advisory, a firm specializing in Federal and State Research and Development "R&D" Tax Credits for emerging industries such as Software, Blockchain, Emerging Technologies, Hemp, Artificial Intelligence, Virtual/Augmented Reality. FinTech, Engineering/Architecture, Manufacturing, Pharmaceuticals, and Biotech. 

0:00 - 1:01 Tyler's bio

1:01 - 1:35 Peppershock offer https://www.peppershock.com/product/stash-20-of-a-stock-offer/

1:35 - 5:39 Marketing Essentials Moment: How to Stop Wasting Money on Your Marketing

5:39 - 6:08 Welcome to Peppershock Media’s Marketing Expedition podcast

6:08 - 6:20 Welcome Tyler

6:20 - 7:55 Tyler’s background

7:55 - 15:05 How to receive R&D tax credits

15:05 - 17:23 Tyler’s marketing tactics

17:23 - 20:15 Tyler’s previous work

20:15 - 23:10 Importance of referrals

23:10 - 31:50 Details on the ER tax credit

31:50 - 32:54 What Tyler wants you to know

32:54 - 34:31 Useful resources

34:31 - 35:34 What Tyler wishes he knew earlier on

35:34 - 37:05 Tyler’s company culture

37:05 - 39:05 Tyler’s aspirations

39:05 - 40:45 How Tyler promotes healthy company culture

40:45 - 41:11 Thank you Tyler https://www.linkedin.com/in/tylerkem [email protected]

41:11 - 42:00 Thanks for listening

42:00 - 41:58 Join https://themarketingexpedition.com today!

Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too.

#taxcredit #taxes #taxrefund #tax #taxtips #businesstaxes #researchanddevelopment #research #technology #technologycompany #innovation #engineering #researcher #marketing #branding #advertising #software #blockchain #AI #AR #biotech

Hosted on Acast. See acast.com/privacy for more information.

Nathan Gwilliam is a serial entrepreneur who created and sold 3 digital ventures. He is the host of the Monetization Nation blog, podcast, and YouTube channel. He created and ran Adoption.com and is a TEDx speaker. 

0:00 - 0:35 Nathan’s bio

0:35 - 1:06 Schedule Once https://www.peppershock.com/product/schedule-once-offer/

1:06 - 3:33 Marketing Essentials Moment: Automate What You Hate: Marketing Automation Explained

3:33 - 4:06 Welcome to Peppershock Media’s Marketing Expedition podcast

4:06 - 5:05 Nathan’s Background

5:05 - 9:22 Tectonic shifts in business

9:22 - 14:32 Testimonials from previous clients

14:32 - 18:33 Passion Marketing

18:33 - 20:20 More about Nathan

20:20 - 23:55 How Nathan reimagined Adoption.com

23:55 - 25:33 Monetization Nation

25:33 - 27:24 Passion Marketing

27:24 - 28:58 Nathan’s influences and resources

28:58 - 30:35 If Nathan wish he knew what he knows now

30:35 - 32:07 Nathan’s goals

32:07 - 35:02 Credibility marketing

35:02 - 36:24 How to reach Nathan https://monetizationnation.com/ https://passionmarketing.com/ebook

36:24 - 36:54 Thank you for watching

36:54 - 37:24 Join https://themarketingexpedition.com today!

#passionmarketing #credibilitymarketing #marketing #marketingtips #marketingstrategies #digitalmarketing #onlinemarketing #branding #business #advertising #entrepreneurship #marketingstrategy serialentrepreneur

Hosted on Acast. See acast.com/privacy for more information.

This week’s episode highlights Marty York, known for his acting throughout the world, starring in movies and tv shows such as The Sandlot, Boy Meets World, and various other commercials for popular brands. Throughout this podcast, Marty and Rhea go back in time to talk about Marty’s upbringing in the acting world and what it took to get by as a young actor in California. They also talk about some upcoming projects and ventures that Marty is currently involved in.

0:00 - 1:19 Marty’s bio

1:19 - 1:44 Peppershock offer https://www.peppershock.com/product/doordash-offer-30-off/

1:44 - 3:50 Marketing essentials

3:50 - 4:20 Welcome to Peppershock Media’s Marketing Expedition podcast

4:20 - 4:45 Welcome Marty

4:45 - 6:15 Marty’s background

6:15 - 7:05 Ventures that Marty’s working on

7:05 - 8:23 Tips for becoming an actor

8:23 - 10:19 Marty’s work

10:19 - 15:09 Marty’s experience shooting The Sandlot

15:09 - 17:49 Marketing Beast Juice

17:49 - 19:53 Marty’s NFT https://boysofsummer.cards/

19:53 - 22:41 The Sandlot reunion

22:41 - 24:01 The Sandlot show on Disney+

24:01 - 26:39 What Marty’s future holds

26:39 - 28:20 Where to find Marty https://www.instagram.com/marty_york/

28:20 - 28:53 Thank you for listening

28:53 - 29:23 Joinhttps://themarketingexpedition.com today!

DoorDash is a great way to support local restaurants with safe, no-contact delivery. Get $30 off ($10 off each of your first 3 orders) when you sign up here.

#thesandlot #martyyork #yeahyeah #NFT  #boysofsummer #beastjuice #acting #actor #movie #film #actorslife #marketing #branding #advertising #marketingessentials

Hosted on Acast. See acast.com/privacy for more information.

Master Your Networking in a Day! Purchase your ticket here!

Christopher Kai is the founder & CEO of The Mathem Group, a Beverly Hills-based consultant firm that trains entrepreneurs and executives on how to become global speakers, branding and networking experts, and online consultants. 

Shelly Yorgesen is the founder and CEO of Executive Networking Events (ENE), a global pioneer in high-level executive connections. Whether through high-ticket exclusive masterminds at a 1,900-acre estate in Ireland or in online communities, she has successfully helped 1,000s of entrepreneurs and executives understand how to create and leverage their networks to grow their businesses online. Shelly is also an international speaker, bestselling author, and the co-founder and president of Operation Christmas Magic, an Idaho-based non-profit which creates and curates bespoke charity events for her local and global community.

0:00 - 3:16 Christopher and Shelly’s bio

3:16 - 3:52 Peppershock offer https://www.peppershock.com/product/stash-20-of-a-stock-offer/

3:52 - 7:33 Marketing Essentials: Facebook 101 

7:33 - 7:53 Welcome to Peppershock Media’s Marketing Expedition Podcast

7:53 - 8:30 Welcome Christopher and Shelly

8:30 - 15:35 How Christopher and Shelly met

15:35 - 21:30 What to expect from Master Networking in a Day

21:30 - 23:12 https://www.executivenetworkingevents.com/

23:12 - 24:37 Consider attending Master Networking in a Day

24:37 - 25:45 Worst characteristic that has served them well

25:45 - 29:19 What they wish they knew back then

29:19 - 29:52 Thank you, Christopher and Shelly

29:52 - 30:10 Thanks for listening

30:10 - 30:40 Join https://themarketingexpedition.com today!

Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too.

#networking #business #marketing #entrepreneur #network #networkmarketing #success #motivation #entrepreneurship #technology #businessowner #advertising #branding #smallbusiness #networker

Hosted on Acast. See acast.com/privacy for more information.

Brandy Whalen is an ambitious leader excited by new challenges and opportunities. She ran a sales team of 5 right after graduating from the University of Iowa (she was the first in her family to attend college). Her entrepreneurial spirit has led her to found several companies, including her own PR agency, Whalen Media. She is also the mother of three boys and prides herself on raising emotionally intelligent young people. Brandy is a firm believer in having a strong personal narrative. That’s what inspired her to create Kitcaster, a unique agency with a singular focus – podcasts. Podcasts have become so much more than just an entertainment medium. To Brandy, they’re a critical component of any PR campaign. Startup founders, entrepreneurs, C-suite executives. These are the movers and shakers whose stories Kitcaster helps share. Storytelling is a powerful marketing tool, and Kitcaster seeks to leverage that among its diverse clientele. 

0:00 - 1:20 Brandy’s bio

1:20 - 2:11 Peppershock offer www.peppershock.com/product/raise-5-off-your-first-card/

2:11 - 5:07 Marketing essentials: Podcasting 101

5:07 - 5:27 Welcome to Peppershock Media’s Marketing Expedition podcast

5:27 - 6:00 Welcome Brandy

6:00 - 10:05 Brandy’s background

10:05 - 14:42 Networking through podcasts

14:42 - 19:05 Tips for being a better interviewee

19:05 - 21:45 What to expect from a podcast campaign

21:45 - 25:21 Emerging trends

25:21 - 29:33 Marketing tactics

29:33 - 35:38 Useful resources

35:38 - 37:09 Advice for getting started

37:09 - 38:55 What Brandy would’ve asked herself

38:55 - 40:08 If Brandy had an unlimited budget

40:08 - 40:50 How to contact Brandy [email protected]

40:50 - 41:19 Thank you, Brandy

41:19 - 42:00 Thanks for listening

42:00 - 42:30 Join www.themarketingexpedition.com today!

Save every day at your favorite spots with Raise. Use my link to get $5 off your first card

#podcasting #podcast #podcasts #podcastlife #podcaster #podcastcampaign #podcastnetwork #podcastshow #podcastforbusiness #business #entrepreneur #marketingtactics #emergingtrends #advertising #branding #kitcaster

Hosted on Acast. See acast.com/privacy for more information.