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Liana Fillipone, The Property Project's New Business/Department Manager, is featured in today's edition of PM Collective. Throughout today's conversation, Liana shares her views and experiences on various customer engagement mechanisms and platforms.

[00:22] Liana's Journey – Liana explains how she entered the property management sector and describes her work to date.

[09.27] Cold calling – Liana shares her perspective on cold calling. In addition, we address the importance of AI from a sales standpoint. 

[16:31] More Ways - We talk about the effectiveness of letterbox flyers and door-knocking in reaching out to people.

[22:02] Social Media Presence – Liana discusses the social media platforms she utilizes more for her work, and we discuss how social media may be used to interact with people more frequently. 

[37:48] Marketing Methods – We delve further into a variety of other marketing techniques and discuss their efficacy.

Resources:

Connect with Liana:

Instagram: instagram.com/liana_filippone/?hl=en

LinkedIn: linkedin.com/in/liana-filippone-397802125/?originalSubdomain=au

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This podcast is sponsored by PropertyMe.

Australia's #1 Property Management Software. www.propertyme.com.au

This podcast is kindly sponsored by The Associates Co. 

The Associates Co provides fully trained professionals to assist you with scaling your property management department. They are ready to hit the ground running! Once a luxury, VA's are now a staple in every business, whether you are managing 5 properties or 500+

Head over to www.theassociatesco.com

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