Marketing School - Digital Marketing and Online Marketing Tips

In episode #2481, we share some of our favorite ways to learn new marketing tactics that we have learned in nearly seven years of Marketing School; from surrounding ourselves with passionate people to attending conferences in different countries, following up-and-comers closely, and more. Modern marketing requires a broad range of skills and strategies, but gaining proficiency can take time and practice. The last thing you want to do is spend your energy on marketing tactics that seem impressive but won’t last, so as always, do your due diligence if you’re looking for new strategies that you can build upon! And be sure to tune in today.

TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: Eric and Neil's Favorite Way to Learn New Marketing Tactics.

[00:34] Reasons that Eric likes talking to businesspeople who are in love with marketing.

[01:12] How Neil learns new tactics and strategies from international conferences.

[02:12] The benefits of following someone up-and-coming in the marketing space.

[03:22] Why you should ask for stats and data when you learn a new tactic from someone.

[04:09] How to avoid fly-by-night marketing tactics by thinking long term.

[05:35] The intimacy and flexibility that comes with micro and virtual masterminds.

[07:04] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Watch this episode’s video recording here:

https://youtu.be/Bj8_7UnJm5s 

Links Mentioned in Today’s Episode:

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Matt McGarry

Newsletter Operator

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Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #2480 we talk about how we are adapting our marketing so as not to get crushed by AI! Just because there are so many new tools and avenues out there, doesn't mean the old ones are completely useless. Tune in to hear about some of the ways you can stay relevant and successful in the age of AI!

TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: How Neil and Eric Are Adapting Their Marketing So They Don't Get Crushed by AI.

[00:08] Leveraging SEO in today's climate and building and releasing free software.

[01:02] Building a brand to succeed in the long run.

[01:36] Prioritizing attention and distribution and using your unique data.

[02:41] Connecting with other entrepreneurs at events and sharing useful info.

[03:23] Employing a dedicated AI operator for your business.

[04:21] The old-school marketing tactics that still work!

[05:31] Understanding internal efficiency gains and finding novel marketing methods.

[06:33] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube! 

Ubersuggest

AnswerThePublic  

ClickFlow

The Global 1000 

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Tune in to hear about some of the ways you can stay relevant and successful in the age of AI!

Tune in to hear what this means for Google, SEO, and your business!

In episode #2479, we discuss whether Google is sending fewer clicks to websites. The statistics and analytics around Google's search results have continued to shift and evolve over the years, with the latest data suggesting impressions are up and clicks are down. Tune in to hear what this means for Google, SEO, and your business!

TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: Is Google Sending Fewer Clicks To Websites?

[00:06] What the data suggests about Google traffic.

[00:43] Movement in the statistics; what we have noticed.

[01:06] Evolving online behavior across different platforms.

[01:51] More direct information on the results page and fewer click-throughs.

[02:20] What do these trends mean for Google's revenue moving forward?

[04:05] Laying out the amounts that Google makes from their ads.

[05:01] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Databox

Danny Sullivan 

SparkToro 

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Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Single Grain << Eric's ad agency

NP Digital << Neil's ad agency

In episode #2478, we share some of our favorite tools for marketers who want to level up their ads! If you want to stand out from the rest, the right new tools can help you do this (and probably with very little effort). Tune in to hear us touch on some of the endless possibilities that are currently available.

TIME-STAMPED SHOW NOTES:

[00:00] Today’s Topic: Our Favorite Tools for Marketers That Want to Level Up Their Ads.

[00:07] New AI tools that can help you in your creative processes.

[01:16] Writing tools for titles and descriptions that improve ranking.

[02:11] Some of Google and Midjourney's latest and most exciting AI features.

[04:47] How tech tools can boost the creative talents you already have!

[05:59] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Midjourney

DALL·E 2

Adobe Firefly 

Canva

Flamingo 

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Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Tune in to hear us touch on some of the endless possibilities that are currently available.

Tune in to hear our best advice for finding your tribe.

In episode #2477, we talk about why finding your community is critical for long-term growth. If you want to know a little more about our opinions on the power of relationships, how to go about helping others, and the best places and events for you to spend your time, you have come to the right place! Tune in to hear our best advice for finding your tribe. 

TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: Why Finding Your Community Is Critical For Long-Term Growth.

[00:15] Looking back on the recent Capital Camp conference.

[01:29] Support from friends and 'family' in difficult times.

[02:00] Helping others as a way to connect and build relationships.

[03:58] Events and groups that suit different kinds of businesses.

[05:10] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube! 

Capital Camp

YPO

Zig Ziglar

 

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices