Marketing School - Digital Marketing and Online Marketing Tips

Tune in today to hear our thoughts on partners, omnichannel approaches, and more!

In episode #2476, we share where we think podcast advertising is heading in the future. The recent surge in the podcasting space has created many opportunities for innovations in advertising that you may be missing out on. Tune in today to hear our thoughts on partners, omnichannel approaches, and more! 

TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: Where We Think Podcast Advertising Is Going.

[00:07] Looking back on the last few years of boom in the podcasting space.

[01:04] Examples of innovative ways to run podcast ads.

[02:18] A few Chartable statistics about our podcast and audience.

[04:18] Finding the right advertising partners for your podcast.

[05:19] The utility of podcasting within an omnichannel approach to online business.

[06:20] Matching your podcasting strategy with your business objectives.

[07:03] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

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Joe Rogan

Chartable 

Athletic Greens

Microsoft 

Shopify

Eight Sleep

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Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Join Neil Patel and Eric Siu in this episode as Eric shares his key insights and takeaways from the investor's conference he recently attended.

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below.

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric's ad agency

NP Digital << Neil's ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Single Grain << Eric's ad agency

NP Digital << Neil's ad agency

Eric shares what he learned from meeting a marketing school fan live

In episode #2474, Eric shares what he learned from meeting a marketing school fan live! We are always thrilled when our podcast provides listeners with fresh insights, but we’re even happier when listeners implement those lessons. Tune in to hear about Eric’s unexpected meeting with a listener who went out and used the lessons he learned from Marketing School to build a lucrative affiliate marketing operation!

TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: What Eric Learned From Meeting A Marketing School Fan Live.

[00:07] The story of the chance meeting between Eric and a Marketing School fan.

[00:52] Why engaging with Marketing School is all about implementing the lessons you learn.

[01:47] Neil’s thoughts on how affiliate marketers will be impacted by AI.

[03:33] Our hopes for how people will engage with, and utilize, this podcast.

[04:35] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

We discuss the spending habits of different consumers, who we’ve seen adopting a defensive position

In episode #2473, we talk about where consumer confidence sits right now. The global economy has had to adapt to some pretty major events over the past three years, from a worldwide pandemic to the war in Ukraine. And many consumers are feeling the effects of these developments. We discuss the spending habits of different consumers, who we’ve seen adopting a defensive position, and how marketing companies are impacted during a down economy. For all this and more, press play now!

TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: Where Consumer Confidence Sits Right Now.

[00:30] Observations on current Gen Z spending habits.

[01:20] The demographic that has noticeably slowed down their spending since 2022.

[01:52] An overview of how companies are doing in the current economy.

[04:01] Insight into why many companies are taking on a defensive position.

[04:49] Why people tend to cut marketing first during a down economy.

[05:18] What rail traffic data can teach us about the state of the economy?

[08:19] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Dentsu

Rail Traffic Data - Association of American Railroads

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #2472, we talk about how to truly scale AI in your organization! It feels like everyone is racing to implement AI, but is this the best strategy for business owners? Tune in to hear how we are adopting AI in our respective companies and how to be smart about how (and when) to implement this rapidly changing technology.

TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: How To Truly Scale AI In Your Organization.

[00:20] Unpacking the role of an AI operator.

[01:08] How Eric’s company has implemented an AI working group.

[02:11] Neil’s company and how he partners people up based on their capabilities.

[03:24] Why leadership needs to push these initiatives.

[04:07] Neil’s advice on when to implement AI.

[05:48] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Tune in to hear how we are adopting AI in our respective companies