Marketing School - Digital Marketing and Online Marketing Tips

Tuning in, you’ll find out what this means and how you can use Microsoft Advertising to monetize the chatbot on your website.

Single Grain << Eric's ad agency

NP Digital << Neil's ad agency

Today, you’ll find out how Google Bard provides contextual guidance based on your specific needs, what you can use it for.

In episode #2456, we discuss how Google Bard can actually do marketing for you. There’s a lot of generic advice out there when it comes to how to improve your conversion rate or boost audience engagement. Today, you’ll find out how Google Bard provides contextual guidance based on your specific needs, what you can use it for, and how you can layer its functionality with your favorite marketing tools to receive even better insights. Tune in today!

TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: How Google Bard Can Actually Do Marketing For You.

[01:15] How Bard gives more than just generic advice.

[02:01] Benefits of using Google Bard versus ChatGPT.

[02:53] What you can use Bard for in your business.

[03:28] Tips for using Bard in conjunction with other marketing tools to get better insights.

[04:23] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Google Bard

ChatGPT

Ubersuggest

AnswerThePublic

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below.

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #2455, we unpack how Khan Academy's AI shows how businesses will level up. Sal Khan believes that AI has the potential to transform education for the better. Sal is the founder of Khan Academy, a free online non-profit educational platform that now offers students a personalized AI-powered tutor. Today, we take a look at how this technology in the form of coaching could increase productivity, make marketing more effective, and solve one of the biggest problems that business owners face, plus so much more. If you’re looking to level up your business, this is the episode for you!

TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: How Khan Academy's AI Shows How Businesses Will Level Up.

[00:07] A high-level overview of Khan Academy and how it uses AI for education.

[01:31] How AI coaching can solve one of the biggest problems business owners face.

[02:32] Whether or not AI coaching will increase productivity.

[04:15] Why you need to take the initiative to learn new skills and stay up to date.

[05:29] How Khan Academy will introduce new ways of teaching and learning.

[06:19] Ways that AI coaching models will make marketing more effective.

[07:07] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Khan Academy

Sal Khan TED Talk: ‘The Amazing AI Super Tutor for Students and Teachers’

ChatGPT

GPT-4

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Today, we take a look at how this technology in the form of coaching could increase productivity, make marketing more effective, and solve one of the biggest problems that business owners face

In episode #2454, we talk about what BuzzFeed and Vice's declines tell you about media businesses. Once valued at nearly $6 billion, Vice is reportedly preparing to file for bankruptcy, becoming the latest in a string of media empires to collapse with dwindling interest and revenue. The decline of Vice follows shortly after BuzzFeed News announced its closure in April, a move that brings a pioneering era of digital journalism to a close. What happened? And what can you learn from it? Join us as we discuss why this is happening, what we think these companies could have done differently, and more!

TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: What BuzzFeed and Vice's Declines Tell You About Media Businesses.

[00:55] Reasons that digital media companies are declining.

[01:53] Why do we recommend monetizing a product or service, not media?

[03:05] How Logan Paul’s PRIME illustrates the value of leveraging your distribution.

[04:29] Ways to increase profit margins using equity.

[04:57] Why it’s the size of your market, not your audience, that matters.

[06:15] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Vice

BuzzFeed News

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Join us as we discuss why this is happening, what we think these companies could have done differently, and more!

In episode #2453, we discuss how inbound marketing is rapidly changing. With search traffic going down, competition going up, and website engagement metrics declining, inbound marketing strategies just aren't working as well as they used to. Tuning in today, you’ll not only discover how inbound marketing is changing but what you can do to counteract it. We also dive into which channels are worthy of pursuing, how you might want to think differently about marketing going forward, and so much more!

TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: How Inbound Marketing Is Rapidly Changing.

[00:05] Some perspective on the ways that inbound marketing is changing.

[01:43] Why it’s harder to produce the same ROI as marketing channels get more competitive.

[02:24] How to look at marketing differently: why you have to spend a dollar to make a dollar.

[03:02] The benefits of leveraging an omnichannel approach.

[03:27] Ways to get creative with your marketing strategy and use AI to increase ROI.

[04:25] Channels you can use to boost your organic reach.

[05:48] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

‘Inbound marketing just isn't working as well as it used to’

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

With search traffic going down, competition going up, and website engagement metrics declining, inbound marketing strategies just aren't working as well as they used to.