Marketing The Invisible

Discover why having your own branding can be advantageous in the Amazon platform

Learn more on how to navigate around Amazon to maximize your seller and customer experience

Find out how Amazon has its own ecosystem and how you can get behind it to maximize your profit from the platform

Resources/Links:

Wanting to Put Your Business up in Amazon and Maximize the Amazon Platform? Learn more about the power of Amazon and the money-making secrets that will guarantee you a great profit in the world’s largest marketplace: https://www.bellavix.com/

Summary

Have you been wanting to venture your business out into Amazon, the world’s biggest marketplace?

Are you feeling overwhelmed and pressured with all the different products, businesses, and brands in Amazon?

Do you want to know how you can make a name in the Amazon marketplace, maximize your seller experience and make the most out of the platform?

Will Haire runs a full-service Amazon agency, BellaVix. He has worked with eCommerce businesses in the planning and tactical execution of marketing strategies on all Amazon business segments.

In this episode, Will shares his insights on what makes a business boom and stand out in the world’s biggest marketplace, Amazon. He also talks about what are the things you should avoid when venturing into Amazon for both a better seller and customer experience.

Check out these episode highlights:

01:14 - Will’s ideal client: “The ideal clients are CMOS and eCommerce brands who are struggling to reach scale on the Amazon marketplace.”

01:55 - Problem Will help solve: “The problem we solve is Amazon is its own ecosystem. And it can get very complicated for brands to kind of navigate, especially if you're in retail.”

03:03- Typical symptoms that clients do before reaching out to Will: “If you're a brand on Amazon, and you're not aware of what it looks like, you should search your products. And if you see sellers you've never heard of with listings, with all different types of quality, the symptoms are obvious that it's a poor brand experience.”

04:07 - Common mistakes that people make before they find Will’s solution: “Not caring is, I think, the biggest. It's just like, "Whatever. We sell to wholesalers." We actually get that much pushback. "Why should I care? One way or another, I'm going to get the sale from the manufacturer."

04:57 - Will’s Valuable Free Action (VFA): “The easiest thing, if you're not, is to get your brand registered. You can use the IP accelerator and have a trademark with all the features on Amazon in three to four weeks.”

05:31 - Will’s Valuable Free Resource (VFR): Check out Will’s Website: https://www.bellavix.com/

06:08 - Q: What's the best type of product to sell on Amazon? A: I like to say that it's not a product, actually, it's a brand. Amazon has differentiated itself from other marketplaces and that brands really excel.

Tweetable Takeaways from this Episode:

“Amazon has differentiated itself from other marketplaces and that brands really excel. So a lot of my job is driving brand awareness to drive sales.” -Will HaireClick To Tweet

Transcript

(Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)

Tom Poland 00:10

Greetings, everyone, and a warm welcome to another edition of Marketing the Invisible. My name is Tom Poland, joined today by Will Haire. Will, good day from Down Under.

Discover how assessment can level up your coaching sessions and guarantee you better clients

Learn why it’s more important to form pre-client relationships before diving into actual coaching or consulting sessions

Find out why you should stop asking more questions towards your clients

Resources/Links:

Wanting to Know How to Be a Better You to Get Better Clients? Learn more on what’s your coaching superpower for a better coaching session: bit.ly/CoachingKryptonite

Summary

Have you felt like clients have been ghosting you, and ditching your coaching sessions?

Do you ever wonder what’s wrong? Is it your clients, your coaching sessions, or you, yourself?

Are you ready to know how to get your clients to stick with you through the promising effect of assessments?

Natasha Todorovic-Cowan is the CEO and co-founder of the National Values-Center Consulting (and owner of SPIRAL DYNAMICS® brand). Natasha’s expertise includes unravelling the people side of organizational challenges from C-Suite to shop floor using a proven human systems approach.

In this episode, Natasha shares the importance and benefits of doing an assessment in the long run for your coaching and consulting sessions. She also talks about the right and promising strategy that will guarantee you a deeper and better relationship with your clients.

Check out these episode highlights:

01:33 - Natasha’s ideal client: “Business and organizational consultants and coaches who are helping their clients with changing transformation.”

01:47- Problem Natasha helps solve: “They're generally struggling with why their clients ghost them, why their clients aren't getting the changes or transformations that they're looking for. And some of them are trying to struggle with not getting clients at all, or not getting enough clients.”

02:31- Typical symptoms that clients do before reaching out to Natasha: “Well, a lot of coaches and consultants get this feeling of, "You know, I've done a whole lot of stuff, but I've plateaued", or they're looking around, and they're looking at their clients and going, "I don't like these people. I want to up life, but I don't know how!"

03:29 - Common mistakes that people make before they find Natasha’s solution: “One of the common mistakes, particularly for coaches, is they keep asking more questions. So, they start pushing clients, which is the exact wrong strategy! And what they do is they double down on their training, and that pushes clients away, as well.”

04:52 - Natasha’s Valuable Free Action (VFA): “What we recommend that most consultants, particularly coaches, do is use assessment as a bridged strategy. And there are two reasons for that. Number one is you get to know the client more quickly and more deeply.”

06:07 - Natasha’s Valuable Free Resource (VFR): Check out Natasha’s FREE Quiz: bit.ly/CoachingKryptonite

07:10 - Q: Why do service providers miss so much on their clients? A: Because we have so many cognitive biases that keep us from seeing ourselves. Let alone what’s alive and true in the client who is emerging to the next iteration of who it is they're becoming.

Tweetable Takeaways from this Episode:

“Clients actually open up and become more real and authentic when they feel seen, heard, and understood.” -Natasha TodorovicClick To Tweet

Transcript

(Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)

Find out why brain priming is one of the important and promising steps to success

Check in with yourself and learn new ways on how to improve your self and mindset for you and your business

Know how brain priming works and what are the benefits it that will help you in your personal life and business life

Resources/Links:

Wanting to Train Your Brain for Success and Overcome the Fears, Thoughts, and Overthinking that’s Stopping You From Success? Learn the power of priming and unleash your full potential: bit.ly/thepowerofpriming

Summary

Have you been feeling like you’ve been stuck in a loop whether it’s in your personal life or business life?

Do you struggle to keep up with your thoughts and often feel overwhelmed about success/

Are you ready to know more about brain priming and the powerful and promising effects it has on you and your business?

Dr. Sharon Grossman coaches 6-figure professionals struggling with anxiety, overwhelm, and burnout on how to prime their brain for success so they can live a more focused, fun, and fulfilled life with ease-- and in just 15 minutes a day.

In this episode, Dr. Sharon talks about her insights on why brain priming should be something that is practiced, especially by business leaders, and how it can serve as a stepping stone closer to success.

Check out these episode highlights:

01:49 - Dr. Sharon’s ideal client: “So I like to call them "self-improvement junkies" who are just tired of being stuck in their limiting beliefs, their negative self-talk, distressing emotions or self-sabotage, and who are committed to working on their mental health to unleash their potential.”

02:13 - Problem Dr. Sharon helps solve: “So what I do is I help them reprogram their subconscious mind. So changing anything that isn't aligned with what they want is easily done. So they don't- it doesn't take up a lot of effort, and it can happen in a matter of weeks.”

03:09 - Typical symptoms that clients do before reaching out to Dr. Sharon: “So what they notice is there's a lot of anxiety, frustration, and despair because they're stuck in a loop. They may have tried a lot of different things, and nothing has really made a dent. And they may not believe that it's even possible to change, or right?”

04:10 - Common mistakes that people make before they find Dr. Sharon’s solution: So what I noticed is that they focus a lot on changing their behaviors. So for instance, when they want to lose weight, they focus on restricting their food intake, their calorie counting, rather than managing their emotions, which is what's leading them to overeat.”

05:28 - Dr. Sharon’s Valuable Free Action (VFA): “What I would recommend, almost like a little exercise that you can do, is take out a piece of paper. Draw a line down the middle. Write down on the left side all the areas where you feel stuck in your life. And then across from each of those items on the right side, write what would be possible if you got unstuck in each of those areas?”

06:22 - Dr. Sharon’s Valuable Free Resource (VFR): Check out Sharon’s Course: bit.ly/thepowerofpriming

07:23 - Q: What is an example of what's possible with brain priming? A: What I would say is more self-awareness, to be able to pause and really recognize the choices that you have instead of being on autopilot. And when you can do that, you can be nicer to yourself.

Tweetable Takeaways from this Episode:

“If you believe something,

Learn how claiming the power of your voice helps you make more money as a women business owner and women business professional

Uncover the secrets on achieving greater success, income, and authority as women business owners and women business professional through the power of your voice

Find out the typical mistakes women make when speaking or presenting

Resources/Links:

Claim the Power of Your Voice and Make More Money!Get your Exclusive Spot to this Complimentary Webinar Before They Close the Doors. There are No Replays.: https://firedupnow.com/voice-and-money/

Summary

‘Women are the future of the planet.’ Snowden is all fired up talking about it.

As women business owners and business professionals, what can you do to make that foreseen 'future' a reality?

...if you significantly undercharge and never negotiate for salaries.

...if you can't even speak confidently. [Reading an entire script word-for-word, the kiss of death when it comes to public speaking.]

...if you don't know how to use the power of your voice to get what you want and deserve.

Claim the power of your voice by listening to this episode.

Snowden McFall is a 25-year professional keynote speaker, certified coach, and author of 6 books. She was named National Women in Business Advocate of the Year by the US Small Business Administration and honored at the White House and Congress.

In this episode, Snowden shares how she helps women professionals ignite greatness, break through self-judgment, and claim the power of their voices through practical wisdom that when put into practice, leads to increased confidence and increased income.

Check out these episode highlights:

01:17 - Snowden’s ideal client: “Women, business owners, and professional women, I ignite greatness and achievers..”

01:30 - Problem Snowden helps solve: “A lot of women don't claim the power of their voice. They don't speak confidently, and they therefore limit their income earning potential.”

01:50 - Typical symptoms that clients do before reaching out to Snowden: “They're nervous when they're presenting. They're not prepared or they're very tight, keep their voice very soft, or they look down at they undercharged for their services, and they're always worried about money.”

03:20 - Common mistakes that people make before they find Snowden’s solution: “When they're speaking, they have a tendency to memorize a script or read a script. And that's a kiss of death. You don't want to ever do that.”

03:58 - Snowdens Valuable Free Action (VFA): “Say ‘No’ to giving your services away for free. Don't do it.”

04:57 - Snowden’s Valuable Free Resource (VFR): Claim the Power of Your Voice and Make More Money! Get your Exclusive Spot to this Complimentary Webinar Before They Close the Doors. There are No Replays.: https://firedupnow.com/voice-and-money/

05:50 - Q: Why do I do this work? A: Because I'm so passionate about women. I believe women are the future of the planet.'

Tweetable Takeaways from this Episode:

“Say ‘No’ to giving your services away for free.Don't do it.” -@snowdenmcfallClick To Tweet

Transcript

(Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)

Tom Poland

Welcome, everyone to another edition of marketing the invisible. My name is Tom Poland beaming out to you from Little Castaways be...

Discover the promising techniques that will always keep your audience present and engaged whether live or online

Find out what mistakes you should drop from your webinars before it costs you 50% of your sales

Learn why building a relationship with your audience through a webinar guarantees a better result than just teaching about your presentation

Resources/Links:

Wanting to Know How You Can Separate Yourself from the Boring “Cardboard Cut-out” Presentations and Sell with Your Heart? Learn More on how you can make an amazing webinar that will guarantee you sales: https://www.deathtobadwebinars.com/

Summary

Have you found yourself being stuck in awkward silence or inescapable tension when it comes to hosting your own online webinar?

Are you constantly having a hard time trying to keep your talk engaging and your audience hooked on your story?

Do you want to know the promising techniques on how to maximize your webinar’s potential, and turn your audience to potential new clients?

Steve Werner went from failing at holding live events to holding over 50 live events for himself and his clients. He has spoken on more than 200 stages and critiqued over 160 sales presentations. During COVID, he pivoted to helping 27 coaches and online entrepreneurs launch webinars during COVID with more than $3.6 million in sales in the last 12 months.

In this episode, Steve debunks the do’s and don'ts of webinars and shows how you can step up your webinar game, keep your audience hooked, and turn them into potential clients!

Check out these episode highlights:

01:29 - Steve’s ideal client: “Coaches, consultants, anyone who sells something online or drives people to calls.”

01:42 - Problem Steve helps solve: “I help people build one too many sales presentations. One too many can be one to five. It can be one to 50. It can be one to 500. But I help people get their message out in a way that isn't boring.”

02:53 - Typical symptoms that clients do before reaching out to Steve: “if you tried holding a webinar, or any kind of web presentation in the last year, and you haven't gotten sales from it, or you've seen people falling off, right? You see a lot of people turn their camera off, then you see the number of people on fall down, or you've tried doing Facebook Lives and you're not getting any engagement.”

03:37 - Common mistakes that people make before they find Steve’s solution: “Usually, it's that they're just trying to do a webinar, right? So, the number one thing that everyone defaults for- defaults to, and the title of this talk is- everybody, the number one mistake is they start off and they say, "Hey, guys, what's going on? I'm glad you're here." They might not be that excited.”

05:24 - Steve’s Valuable Free Action (VFA): “Two things, one, use way more stories. So, the minute people- you're starting your presentation, launch right into a story. So, you want to phrase your story in three key areas- pain that they experience, the lightbulb moment that changed everything, and a big asterisk here, this should link to what you sell or what you do for people.”

06:43 - Steve’s Valuable Free Resource (VFR): Check out Steve’s 5-Step Course: deathtobadwebinars.com

07:09 - Q: When is somebody ready for a webinar or a presentation? A: As soon as you get started.

Tweetable Takeaways from this Episode:

“It is much better to teach one small meaningful thing and engage with people than to teach, teach, teach.

Find out how to go about a course you confidently believe you can make and shaped according to your market's needs

Learn how to create an outcome-based course that helps people solve an immediate problem rather than people just acquiring more skills

Discover how to make a course that is much quicker, easier for you to produce, much clearer return on investment of the person buying it and of which the course creators' brand name doesn't really matter

Resources/Links:

Check out this and get a FREE copy of Ian's book 'The Ultimate Guide to Creating an Online Course': https://www.coursebuildershub.com/MTI/

Summary

Are you getting overwhelmed and confused about what to do first as you go through creating your online course?

Is the course you created not having a market and not hitting the spot with anyone?

Do you want to know how to create a course where someone surely wants it and buys it?

Ian Brodie teaches consultants, coaches, and trainers how to successfully build and market online courses to add to or replace their in-person services.

In this episode, Ian shares how to create a course with a ready market for it so you don't spend a ton of time, energy, and money running a course that's actually not going to sell.

Check out these episode highlights:

01:32 - Ian's ideal client: "It's someone with expert knowledge who wants to build an online course to either add to or replace the income that they get from face-to-face services."

01:50 - The problem that Ian helps solve: "It's simply that I help people cut through the confusion and the overwhelm that they often find if they're thinking of creating an online course, and help them quickly and easily build a profitable course."

02:29 - Typical symptoms Ian's clients face: "They're struggling to get started. They're really overwhelmed by all the different technology options. Should I be making videos, green screens, all that kind of stuff, or they can't settle on a good topic for their course, or they get started, but they really get bogged down in creating tons and tons and tons of content, and they can never get it finished."

03:26 - Mistakes people commit before they find Ian's solution: "For small entrepreneurs, small businesses, trying to create courses, it's the wrong kind of course to produce. And the reason for that is, firstly, people who buy courses to get skills, want as many skills as possible. For whatever they bought, they want more and more and more and more, so you end up on this treadmill of producing more and more and more content to meet their needs."

07:03 - Ian's one Valuable Free Action (VFA): "For your pilot; do it live. Do a live Zoom; workshop for a couple of hours. It's a short course; it's a longer course to a series of little webinars, saves all the technology hassles, and you get immediate feedback on it. And it just makes you do it."

07:29 - Ian's Valuable Free Resource: Check out this and get a FREE copy of Ian's book 'The Ultimate Guide to Creating an Online Course': https://www.coursebuildershub.com/MTI/

07:56 - Q: Is making an online course suitable for everyone because a lot of people talk about it as if it is, but it isn't really the big difference? A: The big thing to watch out for is a different style of working. A lot of consultants, coaches, trainers get a real boost from working live with clients, from getting feedback, but making a course is much more solitary, much more technology-dependent. You've got to know that you'll like it.

Find out real founder direct tactics to help build your business

Learn about real conversations and remove all those false expectations

Find out how podcasts help you grow your business at the same time support other entrepreneurs

Resources/Links:

Get FREE access to Grindology magazine digital publication: https://grindology.com/pages/farmgirl

Summary

Are you struggling to monetize your podcast?

Have you thought of finding real conversations straight to the founders who build businesses so you can replicate their mindset?

Do you want real tactics that truly work and not just inspire?

James McKinney is a serial entrepreneur with a cemetery full of failed startups. Those failures are what led him to establish The Startup Story podcast as well as Grindology.

In this episode, James McKinney shares how the challenges you come across are not solely your own; other business owners experience them, too. The reason why you need to connect with other entrepreneurs and share ideas with them -- they may have thoughts and ways that can apply to yours.

Check out these episode highlights:

01:24 - Jame's ideal client: "My ideal client would be any entrepreneur, anybody with a side hustle, anybody who's maybe working a nine to five and has a book full of dreams and ideas."

01:47 - The problem he helps solve: "The problem that I'm solving is, I'm bringing real founder direct tactics to you, the listener, not the thought leaders, not those who are just posing in front of a Lamborghini, we're talking real tactics from real business builders."

02:46 - Symptom’s clients are facing before meeting James: "They have this idea, this false expectation because of the headlines in the media, there's an idea that you have to be a technical founder in order to create some type of SaaS solution."

04:17 - The common mistakes people make before meeting James: "The biggest thing is they go all in too early."

05:12 - James one Valuable Free Action: "Listen to the podcast that's free but you would be amazed for all of you listening and watching. Just reach out to someone as an aspirational goal in your sector market. You may have a product that you want to bring to market, you're like, this person has done this already. Reach out on LinkedIn. I say it in every episode, start for entrepreneurs, support other entrepreneurs, and that is so true."

06:05 - James Valuable Free Resource (VFA): Get your FREE subscription to Grindology’s magazine. Click here: https://grindology.com/pages/farmgirl

07:01 - Q: Are the problems that are unique to entrepreneurship, whatever it may be -- cash flow, hiring practices, marketing, whatever the case may be, are they truly unique, or are they really just unique to you? A: They are simply unique to you. The challenges you are facing have been faced by hundreds if not thousands of entrepreneurs before you. They are just unique to you. Do not isolate yourself; connect with other entrepreneurs.

Tweetable Takeaways from this Episode:

“Do not isolate yourself, connect with other entrepreneurs. Brainstorm, ask the questions, have the discussions, find out what other people have learned in their journey and watch how applicable it is to yours.” -James McKinneyClick To Tweet

Transcript

(Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)

Tom Poland 00:10

Greetings everyone,

Discover how building your website the right way can bring you long-lasting success in the long run

Learn the importance of setting up your A/B Test and website correctly in order to maximize your website statistics and revenue

Find out why having a deep full audit on your website is important in making sure you’re actually getting the right revenue amounting to your website traffic

Resources/Links:

Wanting to Know How You Can Maximize Your Revenue on Your eCommerce Website? Learn more about Conversion Rate Optimization and get a FREE Audit today: https://convertica.org/

Summary

Have you ever tried making your own website because it’s just so easy?

Have you tried doing A/B testing on it but don’t know if you’re doing it the right way?

Do you want to know how you can maximize your website’s traffic and convert it to real authentic revenue through CRO?

Kurt Philips started Convertica after conducting conversion rate optimization for his own portfolio of websites. Then, there has become a massive demand from others regarding his conversion rate optimization. Within 18 months of launch, Convertica had worked with over 500 websites in countless different verticals and monetization methods.

In this episode, Kurt shares all about the importance of Conversion Rate Optimization (CRO) when it comes to turning your website traffic into revenue. He also talks about why you should always make sure and double-check your A/B Tracking set up in order to get the right conversions and revenue.

Check out these episode highlights:

01:36 - Kurt’s ideal client: “So our ideal client is a website with a ton of traffic and a ton of revenue. So ideally, eight figures plus a year, but also seven figures plus a year, but ideally, eight figures plus a year and over a million visitors to their website.”

02:03 - Problem Kurt helps solve: “So the problem in the market, at the moment, is it's super easy to make a website. Therefore, a lot of non-techy, non-marketing people are making websites and becoming successful, which is great, but to a point.”

02:48 - Typical symptoms that clients do before reaching out to Kurt: “So that is understand that look, they're using PPC, they're doing SEO, they're getting all the traffic to their website, and this website and they're making good sales, but any website that hasn't had zero down on it is leaving a lot of conversions on the table.”

03:50 - Common mistakes that people make before they find Kurt’s solution: “So a lot of people will read a case study or read a best practice- CRO best practices, blog post, or whatever, which is generally used for lead gen before the marketing company has published it, and roll out the changes that are listed on there without doing any testing.”

05:18 - Kurt’s Valuable Free Action (VFA): Check out Kurt’s FREE CRO Audit: https://convertica.org/

06:06 - Q: Where's the team located? A: t's nice to already be at the like forefront of it, you know. We have a fully distributed team with a full organization with middle management and different ways.

Tweetable Takeaways from this Episode:

“When you don't set it up correctly, all the visitors won't be captured. So, therefore, you won't be sending an even distribution of people through the tests, so it gives you a false number on what's converting.” -Kurt PhilipClick To Tweet

Transcript

(Note, this was transcribed using a transcription software and may not reflect the e...

Learn how to make Google ads work profitably for your business

Find out how tracking success and failures in your ad campaigns help you understand what works and what doesn't

Learn how to leverage ads to create a trajectory of performance that's going in the right direction for your business

Resources/Links:

Click here for your FREE advertising evaluation: https://stubgroup.com/

Summary

Are you spending money on ads, but they seem to be not working?

Do you feel like wasting ad dollars but don't know how to fix it?

How are you tracking your ads, or maybe, have you been tracking them?

John Horn is a Managing Partner at StubGroup, a Premier Google Partner ranked in the top 1% of all Google Partners worldwide. John has taught digital marketing to 85,000+ students online.

In this episode, John Horn shares how you can truly turn ads to generate business revenues. He recommends tracking your ads so you can measure success and make decisions based on accurate data. And side by side with that, he shares key considerations on how you can find ad agencies or people to help you manage your marketing to achieve your business objectives.

Check out these episode highlights:

01:14 - John's ideal client: "They're small to medium-sized businesses who are looking to engage with customers online to sell their products or services. It could be anything from e-commerce companies to local services, like a plumber, foundation, repair, even business fitness prospecting online.

01:44 - The problem he helps clients solve: "Either they're currently running advertising, and they're just not satisfied with the ROI they're getting. They can get better performance, or they're new to it. Maybe they're a startup, and they need to start advertising, or they're an established business, but they haven't gotten into this digital world yet."

02:33 - Symptoms of the problem he is solving: "I'd say, usually, the numbers just aren't working for them. They're spending money every week, every month in advertising, and they're just not seeing those ad dollars come back, right at the bottom line, and they want those ad dollars to work."

03:28 - Common mistakes clients make before consulting John: "I'd say one of the biggest ones that I see constantly, and sometimes businesses realize it's a mistake, sometimes they don't until we help them understand that, but it's that lack of tracking the success or failure of their campaigns, what we call in the space, conversion tracking."

05:31 - John's one Valuable Free Action (VFA): "Ask whoever's in charge of it, what are you tracking? How are you tracking? If you're a business owner, marketing manager, or decision-maker, grasp what it is that your business is measuring as success and how that happens and make sure it's working properly. So, you're making the right decisions based upon truly accurate data."

06:17 - John's Valuable Free Resource (VFR): For FREE advertising evaluation. Click here: https://stubgroup.com/

07:15 - Q: How or what should I think through when choosing an agency or an employee to work with to manage my marketing? A: Two things, number one is credibility. Look online. Do they have reviews? Are those reviews recent? Are they positive? Do they have case studies about specific results driven for specific clients? Secondly, when you're speaking with their salespeople, do their salespeople really get your business? And are they asking you questions about your unique pain points and your unique goals?

Find out how you can achieve financial and mental freedom through tips given by an expert

Discover resources that will help you learn something new each week and be guided on how you can stretch your mind while stretching your bank account as well

Understand why it’s important for you to understand how investors’ minds work in order to succeed in what you do

Resources/Links:

Wanting to start your journey towards having financial freedom and mental freedom as you go on making your business successful: https://contrarianthinking.co/

Summary

Are you an entrepreneur who is looking to diversify your income stream? Have you always dreamt of becoming the captain of your own life?

Do you think it’s impossible for you to achieve what other successful businessmen achieved? Do you want to change that mindset and be able to enjoy life with both financial and mental freedom by your side?

Codie Sanchez is the Founder of Contrarian Thinking. She is an Investor and also a Cannabis Advisor.

In this episode, Codie unravels how you can live a life with both financial and mental freedom. She mentions mistakes you need to avoid, and shares tips and resources you can check in order to help you start your journey towards freedom today.

Check out these episode highlights:

01:15 – Codie’s ideal client: “Anybody who's looking to diversify their income streams who kind of believes that their time should be divorced from their earnings, and people who are looking to be the captains of their own lives.”

01:46 – Problem Codie helps solve: “I don't think you can have any true type of freedom without financial freedom. Our goal is to help people get financial freedom really because we want free thinkers and people who have the ability to do so without a ton of social pressure.”

02:32 – Typical symptoms that clients do before reaching out to Codie: “I think that’s a feeling that you wake up in the morning and you have kind of an oatmeal type of life. Like, your jobs, okay, it's kind of lukewarm; your friends are okay, they're not entirely spicy, they don't have a different flavor, you know; your income streams are pretty unilateral. It's the same bowl in front of you every single day.”

04:01 – Common mistakes that people make before they find Codie’s solution: “I think the biggest one is in this world today, a lot of people do startups instead of buying businesses or looking for cash flow day one.”

04:45 – Codie’s Valuable Free Action (VFA): “The first thing that you want to do is you got to learn, and then you earn, and then you invest. Those are the three steps.”

05:58 – Codie’s Valuable Free Resource (VFR): Visit https://contrarianthinking.co/ and start your journey towards achieving financial and mental freedom today.

07:04 – Q: “Why haven't most people done this?” A: “The reason is not that they actually don't know about it; it's that people get in their own way.”

Tweetable Takeaways from this Episode:

“Learn, and then you earn, and then you invest.” -Codie SanchezClick To Tweet

Transcript

(Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)

Tom Poland 00:10

Greetings everyone and a warm welcome to another edition of Marketing The Invisible. My name is Tom Poland, beaming out from little Castaways Beach in Queensland, Australia, joined today by Codie Sanchez.

Codie, good day. Very warm Australian welcome.