Marketing The Invisible

Discover the reason why businesses usually fail

Understand the importance of knowing what the right plan for your business is

Find out more about The How of Business and learn how you can put this resource into use

Resources/Links:

Wanting to learn more about the things you can do to start, run, and grow your small business? Visit https://www.thehowofbusiness.com/

Summary

Are you an existing business owner who wants to grow your business, or maybe, you’re someone who’s on the stage of starting just yet?

Have you been fearing failure so bad that it’s now hindering you from achieving your goal’s heights?

Do you feel like you’re not someone who is capable of making success happen in this lifetime?

It is through taking your time in planning and performing the right plan for your business that you get to be a step closer towards becoming successful in that business of yours. Know the how-to’s through this episode today.

Henry Lopez is a Serial Entrepreneur, Small Business Coach & Consultant, and host of “The How of Business” podcast show.

In this episode, Henry shares his knowledge to help you start, run, and grow your small business today. Here, he talks about the mistakes entrepreneurs make that cause their businesses to fail as he mentions a resource that will surely help you get up to start again.

Check out these episode highlights:

01:00 – Henry’s ideal client: “Either someone who's looking to start their first small business or an existing small business owner that's looking to grow their business.”

01:13 – Problem Henry helps solve: “For the first time business owner, often it's about overcoming that fear of failure, the overwhelming paralysis that comes from getting past the idea phase to actually making it happen. For existing business owners, it’s often about just implementing the systems, the processes, and the mentality to step back from the business.”

01:57 – Typical symptoms that clients do before reaching out to Henry: “What I see as the symptoms are paralysis, overwhelm, feeling of failure maybe or the fear of it, burnout, disillusionment, the lack of progress to either getting started or realizing again what you had hoped for when you started your first business.”

03:05 – Common mistakes that people make before they find Henry’s solution: “People don't set realistic expectation or goals. They lack planning. They just get caught up in the day to day, so they lack making progress towards those goals. And then, there's no testing and proving that business model. We kind of want it to work and we'll fight through a business model that just isn't profitable.”

04:01 – Henry’s Valuable Free Action (VFA): “Take the time to plan. For existing business owners, that plan is a strategic action plan for the year and then broken up quarterly so that you can take the right steps in the right direction instead of trying to solve it all at once. The plan that lets you take this a step at a time so that you can make steady and consistent progress towards your goal.”

05:28 – Henry’s Valuable Free Resource (VFR): Visit https://www.thehowofbusiness.com/ to learn more about the things you can do to grow your business.

06:22 – Q: “What is the most common reason businesses fail?” A: “The obvious one – or maybe it's not so obvious – is we ran out of cash. But the reason we run out of cash is that we don't properly forecast in depth planning, or for an existing business that might be maybe forecasting cash flow, we don't properly plan,

Discover what SEO is all about

Understand that Google is just an algorithm no matter how great of an invention it is

Find out how you can scientifically optimize your web page for google traffic through tips and resources given by the guest

Resources/Links:

Wanting to receive help in producing perfectly optimized pages for Google with ease? Learn more about PageOptimizer Pro (POP) and register in a workshop: https://pageoptimizer.pro/

Summary

Do you create content – be that a blog or anything else – that needs to show up in Google?

Do you feel like you’re not good enough and you can’t figure anything out, but you want to give yourself the best chance to succeed even if you're not an SEO expert?

Do you want to learn about web page optimization so your page can finally rank better?

You can become the best at something on the internet right now! Take the first step.

Kyle Roof is the Lead SEO and Co-Founder at an SEO agency High Voltage SEO, SEO tool PageOptimizer Pro, and a global community of 3000+ SEO professionals Internet Marketing Gold. His method to test whether single variables are ranking factors in Google's algorithm was officially granted a patent in January 2020.

In this episode, Kyle talks about SEO and how he helps people successfully optimize a web page for Google traffic. Here, he discusses Google being an algorithm and shares tips for you to do in order to have your pages rank better.

Check out these episode highlights:

01:40 – Kyle’s ideal client: “Our ideal client is creating content that needs to show up in Google. Often, this person is an SEO but it doesn't necessarily have to be.”

02:11 – Problem Kyle helps solve: “The problem we're solving is setting you up so that when you put out content, you know you're giving yourself the best chance to succeed even if you're not an SEO expert.”

03:16 – Typical symptoms that clients do before reaching out to Kyle: “SEO tools give you recommendations and they're good, but only an expert could use them, and I think that creates a level of frustration and that frustration is then reinforced by poor outcomes.”

04:10 – Common mistakes that people make before they find Kyle’s solution: “Google is amazing, but Google is just an algorithm, so you need to give Google the math that it wants. The mistake is not realizing that and not taking the math into consideration.

05:08 – Kyle’s Valuable Free Action (VFA): “The top four places to put a keyword on your page are the title tag, your h1, paragraph text, and your URL. If you put your keyword in those four places, you've probably done 60% of SEO. Don't over think it. Put your keywords in those spots and your pages will start to rank better.”

06:00 – Kyle’s Valuable Free Resource (VFR): Visit https://pageoptimizer.pro/ for the PageOptimizer tool, read their blog, and register for the workshop now.

07:14 – Q: Who is my favorite scientist? A: I have a bunch, but the ones I love the most were doing their thing in around the 1600s – Galileo, Descartes, Newton, and Halley. My all time favorite is Halley.

Tweetable Takeaways from this Episode:

“Google is amazing, but Google is just an algorithm, so you need to give Google the math that it wants.” -Kyle RoofClick To Tweet

Transcript

(Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)

Tom Poland 00:09

Discover how powerful a press release can be in terms of growing your business

Find out how you can better advertise your business even when you think it’s not that newsworthy

Get access on eReleases’ special page that will help you build a PR that works for you

Resources/Links:

Wanting to know more about the winning PR strategies eReleases can help you with? Visit https://www.ereleases.com/plan/ now and grow your business through press releases!

Summary

Are you a startup business owner, an author, or a speaker who has been wanting to increase your visibility and credibility through press release marketing since the day you saw its power somewhere?

Do you believe that what you’re doing is something that is unique in the competitive market; therefore, it deserves to get traffic, customers, and media attention even on a small budget?

Do you feel like you and your business are stuck because you can’t afford advertising campaigns your business needs in order to exhibit the service you can give?

Mickie Kennedy founded eReleases 22+ years ago to help small businesses, authors, and startups increase their visibility and credibility through press release marketing.

In this episode, Mickie talks about eReleases and discusses how he can help you grow your business into a broader circle through press releases. Here, he mentions the mistakes people make in relation to advertising whatever it is that they’re doing, and shares ways and resources you can use in order to start your press release journey.

Check out these episode highlights:

01:21 – Mickie’s ideal client: “A small business owner, perhaps a startup or an entrepreneur with an e-commerce website. We also work with authors and speakers as well, but startups seem to be the ones who really get PR and it works really well for.”

02:16 – Problem Mickie helps solve: “We're trying to help businesses get traffic, customers, and media attention on a small budget.”

03:24 – Typical symptoms that clients do before reaching out to Mickie: “The biggest thing we see in someone who comes to us – they're spending all their time, energy, and money on chasing shiny marketing objects and none of it really working.”

04:11 – Common mistakes that people make before they find Mickie’s solution: “When people do a press release that are just safe mediocre press releases, sometimes they just send them over a web only service that never goes to journalists, so you never really had the opportunity to see if the media would pick it up and run articles about it because it never reached the media.”

05:14 – Mickie’s Valuable Free Action (VFA): “Conduct your own survey or study. The media loves numbers and anybody can author a survey. If you don't know who to send it to, partner with a small trade association.”

06:08 – Mickie’s Valuable Free Resource (VFR): Visit https://www.ereleases.com/plan/ and access a free masterclass that will teach you the winning PR strategies you need in your business!

06:45 – Q: What's the one thing every business should be doing? A: Split test as many elements of your business as you can.

Tweetable Takeaways from this Episode:

“Split test as many elements of your business as you can.” -Mickie KennedyClick To Tweet

Transcript

(Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)

Tom Poland 00:10

Find out what a Squircle principle is that helps solve the countless problems leaders face in today's digital world

Find a new perspective to enable people to perform more with less effort

Discover how to engage people into a 'change dynamic' to make way for a new path to performance

Resources/Links:

Discover your Squircle score. Click here: https://squircleacademy.com/test/

Summary

How do you increase agility, creativity, and lower burnout?

Are you looking for a new perspective to engage and enable people to perform?

Do you want to engage people to perform without teaching them but taking them through experience?

Wall Street Journal / USA Today international best-selling author Francis Cholle uses deep human learning and cognitive science to help leaders and Fortune 500 solve complex problems and thrive in disruption.

In this episode, Francis shares how he uses deep human learning and cognitive science to help leaders and Fortune 500 solve complex problems and thrive in disruption through the Squircle approach.

Check out these episode highlights:

01:39 - Francis's ideal client - "So our ideal clients are HR executives, the C-suites of organizations, CMOs, CFOs, where all the people work to impact the culture of the organization to get better results. And we also market to coaches and consultants."

02:13 - Problem that Francis helps to solve - "So everybody's looking for agility and creativity today in this fast, disruptive world that you were mentioning before. You know, and those are kind of empty words. We make them really real. And we actually show the path visually with a simple model that everybody can understand how to access that natural innate potential that's so rarely tapped into in business."

03:10 - Symptoms to the clients' problems before they find Francis's solution - "So the symptoms are usually how to engage people into change dynamics. You know, nobody likes to change habits, right? People I've worked with, talked to today, their main problems are engagement, people are tired, they reach a place of burnout when they don't notice burnout anymore. They work nine to nine. And sometimes they don't stop over the weekend."

05:06 - Common mistakes people make in trying to solve the problem: "It's the way we look at problems, the way we ask questions."

06:19 - Francis' Valuable Free Action (VFA): - "In the Squircle book and the website, you'll find an image where you have the circle or adaptability, creativity, agility, natural, you know, it's represented by the circle and then the frame, the square being structured, logic, dependability. So, we live in a culture where the circle is within the square and that square, the circle cannot fly, you know, like a bird, cannot fly, so the free thing is, liberate the natural part of ourselves. Let the circle encircle the square."

07:00 - Francis's Valuable Free Resource (VFR): - Check out Francis' website https://squircleacademy.com/test/

07:53 - Q: Why is it credible? A: Because it's science-based, everything we do at the human company is researched. It all was generated through work that we did 15 years ago for L'Oreal. We did a deep dive into the culture. We mobilized the latest in scientific research, and we still are, you know, validating everything we do through research. And it's been pressure-tested by 250,000 executives around the world in more than 24 hours.

Tweetable Takeaways from this Episode:

Learn how to get things organized and avoid overwhelm so you continue growing your business

Learn how to create a system that refines your solution so you move with a clear vision

Find out how to manage your business successfully with clarity and time freedom

Resources/Links:

Download Kathi’s bestselling book, ‘How to Master your Muck’. Get here: www.get.organizedandenergized.com/ebook-master-muck

Summary

Are you a business owner that is so busy yet stuck?

Are you facing a lot of problems and creating lots of solutions but no clear results?

Do you want to know how to get a clear vision of what you want to do and get done as an entrepreneur?

Kathi Burns is a Board Certified Professional Organizer, Stylist & best-selling author. She helps clients get their life and business organized and let go of the unnecessary to make room for renewed energy and more freedom.

In this episode, Kathi shares how women entrepreneurs can declutter and have a clearer vision of their business. She talks about getting things refined and not just keeps on creating. That way you avoid overwhelm and keep you going and earning more.

Check out these episode highlights:

01:13 - Kathi’s ideal client: “My ideal clients are women entrepreneurs who feel stuck or overwhelmed with their businesses. They started a business for freedom, but now they might find themselves just without a system to support them or the energy to even support their ambitions. They just feel overwhelmed and stuck.”

01:53 - What problem Kathi helps solve: “As an objective observer, I’m able to identify and help my clients eliminate whatever might be holding them back. You know, we often get stuck in the muck of our stuff when we can't see clearly what we shouldn't be doing, let alone what we should be doing because we're just busy, busy, busy.”

02:20 - Typical symptoms of the problem: “We get stuck in what I call busy-ness and instead of getting down to business, we're stuck in busy-ness, we're just going on that wheel, right? We're working and working, but we don't have the momentum to pull ourselves towards our goals, which means then we're in a constant state of overwhelm. We're always trying to go and go and go, but not getting where we want to go.

04:03 - Common mistakes that people make before they find Kathi’s solution: “We create multiple solutions, multiple systems to approach the same solution. And we don't eliminate or refine, we just keep creating. And, you know, that's the stuff that I lovingly call muck, things that are blocking our ability to move forward with ease and flow.”

05:55 - Kathi’s Valuable Free Action (VFA): “Stop. Give yourself permission to stop and take the time to see what resources you can capitalize on, Stop and see the things that you need to remove in your environment or your schedule so you can eliminate the overwhelm.”

7:13 - Kathi’s Valuable Free Resource (VFR): Check out Kathi’s Best Selling Book www.get.organizedandenergized.com/ebook-master-your-muck

07:29 - Q: What happens when you get organized and how to master your muck? A: “Every hour you spend getting organized, you save eight hours later. Abe Lincoln is one of my favorite guys and he said, ‘For every hour I spend in preparation, I save eight hours in perspiration.’ So, if you want to move forward with clarity of purpose, it always pays to get organized.”

Tweetable Takeaways from this Episode:

“Getting organized requires the ability to stop and as...

Discover how you can find a side hustle that’s worthy of spending your free time after your day job ends for the day

Find out what the symptoms are that indicate you’re looking for ways on how you can earn extra

Get to uncover a list of different part time money-making ideas given by the guest himself

Resources/Links:

Wanting to amplify your earning power starting this day? Get your creative juices flowing through Nick’s list of different part time money-making ideas by visiting https://www.sidehustlenation.com/ideas now!

Summary

Are you one of those people who aren’t really the type who hate their day jobs but are just really wanting to spend their free time more effectively?

Have you been thinking about exercising your creativity through doing something productive after your work ends for the day in order for you to earn extra money?

Do you want to have a side hustle that pays but you have no idea on where to start your amplifying journey?

Nick Loper helps people earn money outside of their day job. He's an author, online entrepreneur, and host of the award-winning Side Hustle Show podcast.

In this episode, Nick unravels the secrets on how you can find a side hustle that pays and is worthy of spending your free time in so you can earn extra money. Here, he discusses why it’s a mistake that people usually find the perfect business idea that has never been done before instead of going for the safer choice of doing something that has already been proven market-worthy, and shares tips and resources you can look out for that can help you start your side hustle journey.

Check out these episode highlights:

01:16 – Nick’s ideal client: “Ideal client for me is rather an ideal listener or reader of the podcast or blog. Somebody who is reasonably tech savvy, who have got a little bit of free time and are wondering some productive ways to make some extra money with that time.”

01:55 – Problem Nick helps solve: “Problem on the reactive side is somebody who needs to make money. ‘I can't– I got to make rents next month.’ You know, ‘I'm struggling.’ On the proactive side was like ‘I was never the person who necessarily hated the corporate job, hated my day job, but I still wanted to use my free time more effectively.’”

02:49 – Typical symptoms that clients do before reaching out to Nick: “The stereotypical way that it hits somebody is they're 10-15 years deep into their career – maybe even earlier than that – and say like ‘I did what I was supposed to do. I went to school. I got a good job. I – maybe – have a house, a relationship. I have kids – maybe. Is this it? Is this all that there is?’”

04:07 – Common mistakes that people make before they find Nick’s solution: “One of the most common ones is this paralyzation of analysis; they try to find the perfect business idea. The other thing that gets people trapped up is just ‘I don't know where to start.’”

05:25 – Nick’s Valuable Free Action (VFA): “I call this the ‘what sucks method’. And so, you have to kind of put on your pessimist hat for a few days or a week of doing this. I just have a Notes app on my phone and I'm going to note down everything that sucks over the course of the day, over the course of the week.”

06:20 – Nick’s Valuable Free Resource (VFR): Get your creative juices flowing through Nick’s list of different part time money-making ideas by visiting https://www.sidehustlenation.com/ideas now!

07:05 – Q: What’s the favorite book I’ve read recently? A: Undaunted Courage.

Learn how to overcome confusion and overwhelm to get your book done and published

Find out how to make the book you write fit in helping you grow your business

Find out how to become an author who retains all the rights and royalties without having to self-publish it

Resources/Links:

Want to learn more about an opportunity to hit the let's talk button and send some information about your book and potentially have a consultation and set up a call with someone to talk about publishing options? Click here: https://www.capuciapublishing.com

Summary

Have you been procrastinating and don't know how to best start when it comes to publishing your book?

Is your book edited but just there on your computer sitting and collecting cyber dust, and you're not taking the next step to publish it?

Have you thought of publishing a book where you don’t sign away your rights and share royalties of 50%?

Christine Kloser is a USA Today and Wall Street Journal Best-Selling Author and Capucia Publishing CEO. Their author-centric approach to publishing award-winning and best-selling books supports business leaders worldwide.

In this episode, Christine shares how you can have your wisdom shared through a book and get it published to the world. She also talks about people's mistakes when writing and publishing, so you avoid wasting your time and energy and become the author who retains all your rights and royalties.

Check out these episode highlights:

01:24 - Christine's ideal client: "My ideal client really is a successful professional, either someone who has had an entrepreneurial career or a corporate career, who just knows that they have this book inside of them, they've earned a lot of wisdom, they've, you know, gleaned a lot of information. They've been through a lot -- ups, downs, in, outs of what it takes to be on the path of success. And they want to share that wisdom."

02:02 - What she helps her clients solve: "The big problem we solve is that our authors were strictly fee for service the way we do it. You retain all rights, you retain all royalties, but you have a book that looks like it came out of Random House, you know, rather than self-publishing it on your own, or spending years wasting time and energy trying to get a traditional deal."

03:41 - Symptoms of the problem clients are facing: "Well, it's, you're procrastinating, confused, feeling overwhelmed at like, I don't even know what the best way to publish my book, what's right for me. I don't know where to start."

04:34 - Common mistakes clients commit before consulting Christine: "On the publishing side, one of the biggest mistakes that I see is that people get involved working with publishing “partners” without truly understanding what they're getting involved with, and what that contract really means and what the terms are, and what they're giving up and how it's going to work long-term."

06:49 - Kristine's Valuable Free Action (VFA): "If you've been writing your book without a plan without putting foundation underneath it, put a foundation underneath it."

07:21 - Kristine's Valuable Free Resource (VFR): Check out Christine's website: www.capuciapublishing.com

07:44 - Q: Why shouldn't I have done this sooner?

Tweetable Takeaways from this Episode:

“If you've been writing your book without a plan, without putting a foundation underneath it, put a foundation underneath it.” -Christine KloserClick To Tweet

Discover why many entrepreneurs face a hard time in scaling their business especially when they don’t understand Facebook advertising that much

Understand how crucial it is for you and your business to stop depending on that one thing alone that you’re holding on to

Find out how you can scale your business with Facebook ads nowadays

Resources/Links:

Wanting to scale your business but have no idea how to? Visit https://www.ecommercescalingsecrets.com/fire/ and get Alex’s Ultimate Guide To Scaling Hyper-Profital eCom Brands today!

Summary

Are you an e-commerce entrepreneur who has been wanting to scale your business but all the trial and error processes you’ve done so far have resulted to nothing?

Are you the type who hasn’t tried having multiple business managers, multiple ad accounts, and multiple business pages because you think that one is already good enough for everything?

Do you want to try doing Facebook advertising but you have no spot on understanding how it works yet?

Alex Fedotoff is the Founder of Brand Hyper-Growth community on Facebook. He scaled multiple e-commerce businesses with Facebook ads to 8 figure level with successful exits.

In this episode, Alex talks about how you can scale your business with Facebook ads now that we’re in a year where modern technology plays a huge role in everything that we do. Here, he discusses the importance of having multiple business managers, ad accounts, and business pages, and shares tips and resources for you to be successful in scaling!

Check out these episode highlights:

01:09 – Alex’s ideal client: “We help e-commerce entrepreneurs that are already six, seven figure level, have the foundation in their business and have great products that they're selling to become more efficient and more profitable with Facebook advertising.”

01:38 – Problem Alex helps solve: “A lot of entrepreneurs don't understand Facebook advertising. They don't know how to advertise profitably and how to scale their ads, so they might be spending quite a few hundred dollars a day profitably or a few thousand dollars a day, but they don't know how to spend 10, 20, $50,000 today on advertising profitably.”

02:47 – Typical symptoms that clients do before reaching out to Alex: “Sometimes, they would have inconsistency with their advertising. Let’s say you’re advertising in Facebook and today's really good. You’re spending $1,000 in ads and you're getting $3,000 back. But then tomorrow, for some reason, you’re spending the same $1,000 back and you only gained like $1,200 back.”

03:51 – Common mistakes that people make before they find Alex’s solution: “The biggest mistake is they do not try to have multiple business managers, multiple ad accounts, multiple business pages; so they’re just relying on one.”

05:42 – Alex’s Valuable Free Action (VFA): “Start setting up and getting some extra backups for their business, for their business managers, for their ad accounts, and just stop relying on that like one ad account, or one business, or one page, because that is putting their business in a very vulnerable situation.”

06:21 – Alex’s Valuable Free Resource (VFR): Visit https://www.ecommercescalingsecrets.com/fire/ and get free access to Alex’s Ultimate Guide To Scaling Hyper-Profitable eCom Brands!

07:09 – Q: What makes you happy? A: My family.

Tweetable Takeaways from this Episode:

“Entrepreneurs should stop relying on one ad account, or one business manager,

Discover how people are getting demoralized nowadays especially since pandemic

Understand how owning what you do and branding it as yours help you navigate through the problem of marketing

Find out things you can do to increase your brand credibility and help you stand out in your market through a resource given by the guest herself

Resources/Links:

Wanting to instantly boost your brand authority? Visit bit.ly/23quickways and get your copy of the 23 things you can do in one hour or less that will increase your brand credibility and help you stand out in your market!

Summary

Are you a female entrepreneur who is still new to marketing and branding yourself online that you have no confidence to be comfortable in doing it yet?

Do you feel like you’re the Earth’s hidden treasure because despite having a life-changing product, you’re still invisible in the competitive market?

Do you want to boost your brand authority and finally turn the table from being a nobody to becoming the center of the market’s attention?

Make that dream come true as we interview Nkiru Asika today!

Nkiru Asika is the Founder of Women Building Authority, providing events, done-for-you marketing services, and an online membership to help women entrepreneurs get seen, get heard, and get paid.

In this episode, Nkiru talks about female entrepreneurs who want to become in demand from being an invisible part of the market for who knows how long. Here, she mentions how people get demoralized especially in today’s time, and shares tips on how you can successfully monetize your brand.

Check out these episode highlights:

01:20 – Nkiru’s ideal client: “My ideal client is a female entrepreneur whose business involves selling her advice, knowledge or expertise.”

02:08 – Problem Nkiru helps solve: “I help them stand out from the crowd. I help them create a market and monetize their online brand.”

03:07 – Typical symptoms that clients do before reaching out to Nkiru: “A lot of people are just getting demoralized. They have heard from all the different online gurus that you need to be creating content or you need to be on social media or they’re trying to follow Guru X’s exact system and it’s just not working out for them.”

04:14 – Common mistakes that people make before they find Nkiru’s solution: “The first one is sort of putting your head in the sand and hoping someone will discover you and the second one is just getting caught up in a million marketing tactics.”

05:36 – Nkiru’s Valuable Free Action (VFA): “Take a look at how you work with your clients and own it. Create that signature process. Create that unique methodology and brand it.”

06:56 – Nkiru’s Valuable Free Resource (VFR): Visit bit.ly/23quickways and get your copy of the 23 things you can do in one hour or less that will increase your brand credibility and help you stand out in your market!

07:41 – Q: What about people who really aren’t new? A: Everywhere you are, just give value. Give value. You don’t have to be like the guru of all gurus. You just have to know a little bit more than the people you’re teaching.

Tweetable Takeaways from this Episode:

“Nobody’s going to discover you. You’re going to have to show up. You’re going to have to speak for yourself.” -Nkiru AsikaClick To Tweet

Transcript

(Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)

Discover how discomfort and a falling apart life lead people to think they are mentally ill

Learn about the symptoms and mistakes you should look out for which signify that you’re in that space of seeing your discomfort as a negative thing

Find out why the pain of being human is something that we are all exposed to and isn’t actually a symbol of being ill

Resources/Links:

Get to know more about Dr. Fred’s growth over the last few years through visiting https://welcometohumanity.net/

Summary

Are you one of those entrepreneurial parents who feel like everything in their life is falling apart?

Have you been wondering real hard about what you can do to move your life forward, gain some control, and heal the pain of what it is to be human?

Do you think that you’re ill because of the discomfort and breakdowns you’ve been having in life?

Get to see that belief in a new perspective as we interview Dr. Fred Moss today!

Fred Moss, MD is the Un-Doctor. He Un-diagnoses, un-medicates, and then he helps people Un-doctor-nate. He uses connection, creativity, and communication as the universal access to true healing and reclaiming lost lives.

In this episode, Fred mainly talks about the conflict an entrepreneurial parent face – their whole life falling apart. Here, he explains how his Un-doctor-nating deed helps people get through that problem of thinking they’re mentally ill, speaks about the mistakes people do that makes the situation worse, and reminds us all that we’re all humans who are supposed to naturally experience those things as we live.

Check out these episode highlights:

01:27 – Fred’s ideal client: “So my ideal client has been identified as typically entrepreneurial parent who has their lives falling apart – people who are really wondering what they can do to move their life forward and heal the pain of what it is to be human.”

02:09 – Problem Fred helps solve: “When you’re an entrepreneurial parent – when you’re a parent of young adult children, sometimes, you reach a point where your life is just really seeming to totally fall apart. Your kids aren’t listening, the relationship isn’t working, you don’t really have a purpose, and you’re kind of aimless and helpless.”

03:50 – Typical symptoms that clients do before reaching out to Fred: “If it is actually the adult entrepreneurial parent, some of the symptoms might be that they’re kind of doing things on the side – they’re being secretive. Other symptoms that people might experience is that their children are failing in school or any kind of things that we all hope our children don’t go through.”

05:14 – Common mistakes that people make before they find Fred’s solution: “There is approximately four different ways to go. One is we can do nothing; another is they actually look to do it themselves; the third thing is they might hire insufficient or inadequate assistance; and fourth thing would be just hire me.”

06:52 – Fred’s Valuable Free Action (VFA): “It really comes into title. The title is that these people and you – even if you are miserable – are simply not mentally ill. It is a conversation that’s supported by an agreement reality and the possibility is that you’re really just living life as a human walking through the planet.”

07:23 – Fred’s Valuable Free Resource (VFR): Get to know more about Dr. Fred’s growth over the last few years through visiting https://welcometohumanity.net/.

07:54 – Q: What’s the project I’m up to? A: Look out for October 10, 2021.