My special expert guest, Bruce bishop, is a professional drone videographer and owner of Big Muddy Motion. The suggestions he's going to share with you will apply to any type of video excursion, even if you're just shooting video with your iphone. Because remember folks - we all start where we are. You may not be able to have a professional videographer right now but that doesn't mean you don't need a video! And it doesn’t mean your video has to suck. I want you to adventure into new things to tell your story and with these tips from Bruce you'll be starting off on the right foot.

For a fully-formatted article version of this episode, head over to our website: https://mayecreate.com/blog/setting-the-stage-for-great-video/

Building an events section can seem intimidating and well, it is and it isn’t. It’s not life or death, but if you get it wrong, small children may cry. (I’ll honor you with that story later.)

Anyway-

If you are revamping your event section, you don't like how it works right now, or you're updating your whole website, you’re in the right place.  Because I’m going to dissect it for you today.

For a fully-formtted article version of this episode, head over to our website: https://mayecreate.com/blog/dos-and-donts-of-an-events-section-website-planning-series-part-4/

You used to be able to pop up a photo and a few words and you were good to go. Now social media is becoming a more integrated part of sales and marketing, forcing a good social media manager to wear a variety of hats. So, which traits are the most important ones for a good social media manager to have?  Sit down - I'll tell you!

For a fully-formtted article version of this episode, head over to our website: https://mayecreate.com/blog/podcast/who-should-be-doing-your-social-media/

When I first started my business, I began as a designer/developer and it never occurred to me that I would have to sell anything until a year later when my business partner left.

I was not comfortable talking about money. It made me feel yucky. I hear those same words from nonprofit volunteers, executive directors and development professionals.

So I was really excited when Danielle Locke of Lock Step Partners agreed to share how to ask donors for multi figure donations.  She calls it dating...

For a fully-formtted article version of this episode, head over to our website:

https://mayecreate.com/blog/podcast/dating-your-donors/

Google Ads Grants are not magic but they are still pretty stinking awesome. For those who don't already know what a Google Ad Grant is, this is your lucky day.

I’m here with Grant Hensel, CEO of Nonprofit Megaphone, who is going to tell you all about what a Google Grant is (yes, Grant is here to talk about grants… the irony is not lost on me).

He also explains who is a good candidate for a Google Grant, how much money and what results a nonprofit organization can expect, what the approval process is like and so much more!

For a fully-formatted article version of this episode, head over to our website:

https://mayecreate.com/blog/podcast/google-ad-grants-with-grant-hensel 

Dang, I wish everyone had Google Analytics installed on their websites; it lets you see how people are using your site - for free.

I install it on every site we build. Clients get reports. I’m filled with joy by sharing all this amazing data and you know what they say to me?

“That’s pretty Monica, but I have no clue what any of it means.”

So that, my friends, is what I’m unearthing today - how to tell what people are doing on your site using Google Analytics.

For a fully-formtted article version of this episode, head over to our website:

https://mayecreate.com/blog/how-to-tell-what-people-are-doing-on-your-website/

I was so excited when Annette with PedNet Coalition agreed to tell me all her secrets to success for their continually successful annual year end giving campaign. What I didn't know is how much I was going to learn about so many things beyond just how they plan and promote their year end giving.

She also shared how they switched to a paid membership and rolled that into their year end campaign, as well as what they do to promote the campaign during the entire month of December to keep supporters engaged and donations flowing!

For a fully-formtted article version of this episode, head over to our website:

https://mayecreate.com/blog/secrets-to-pednets-year-end-giving-success/

RJ Huebert runs 5K’s.  But strapping on his running shoes is just part of his gig… he started his 5K races as a money making venture and now manages 3 race brands that bring in over a thousand participants every year.

With so many 5K fundraisers out there I wanted his opinion on how you could set your 5K apart from others and leverage it to raise more money for your organization. So I asked and he answered! 

For a fully-formatted article version of this episode, head over to our website: https://mayecreate.com/podcast/launching-a-successful-5k/

I won’t say the homepage is the most important page on a nonprofit’s website. I think it jockeys for importance with the Donate page, because that darn thing is pretty prime. 

The home page is, however, almost always the most visited and viewed page on a website.  It often ranks for more terms. It's usually shown more in search results. The only exception is a website with an active and well-trafficked blog. 

Yeah, so your homepage is pretty darn important… and what we’re really talking about in this article is how to make a bang up first impression.

For a fully-formatted article version of this episode, head over to our website: https://mayecreate.com/blog/podcast/what-to-put-on-your-home-page/

Join me and special expert guest Julia Campbell, speaker, nonprofit consultant and author of Storytelling in the Digital Age: A Guide for Nonprofits, as we talk about how you can turn Instagram into one of the more powerful tools in your social media arsenal.

For a fully-formatted article version of this episode, head over to our website: https://mayecreate.com/podcast/building-your-instagram-audience/