We traveled back in time to connect with Max Hellmann of Family Industries, and the conversation we had was worth jeopardizing our timeline. Max shared his story of how he got into printing, and eventually became a superpower in the live printing game. He threw around a few terms that went right over our heads, so we held hands and gently walked through topics of discussion such as: Activations, kitting, shipping nightmares, 4 day work weeks, canceled events, 5G, turf wars with dispensaries, onboarding, french fries, customer supplied regrets, and no restroom Fridays.