In this episode, Jared is on the road to Cheyenne, Wyoming, for a gig, sharing exciting updates from the world of BookLive and Fulltime Music Academy. He introduces two groundbreaking features designed to revolutionize how gigging musicians manage and evaluate their lead sources. First, Jared discusses the lead source performance dashboard, a tool that provides unparalleled insights into which marketing efforts are truly paying off, offering clarity on the profitability of various platforms like Wedding Wire and Gig Salad. This dashboard not only tracks the number of leads and bookings from each source but also calculates the conversion rate, total revenue generated, and even the average revenue per lead, empowering musicians to make informed decisions about where to invest their marketing dollars. Next, Jared explores the new sales cadence feature, a systematic approach to following up with leads that ensures no opportunity slips through the cracks. By providing a series of templated messages and reminders for follow-ups, this feature aims to increase response rates and bookings, turning persistence into profit. Jared's enthusiasm for these updates is palpable as he explains how they can help musicians book more gigs, earn more money, and ultimately, find greater satisfaction in their careers.