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Measuring the Impact of Podcast Ads on Vaccine Progress – with Katz Digital Audio
Welcome back to The Sonic Truth! We are thrilled to kick off Season 5 with the President of Katz Digital Audio, Scott Porretti. Scott Porretti and our host Scott Simonelli discuss the impact a state’s COVID vaccination campaign had on the unvaccinated with data collected using Veritonic’s new brand lift capabilities. Read the case study here.
The post Measuring the Impact of Podcast Ads on Vaccine Progress – with Katz Digital Audio appeared first on The Sonic Truth.
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By Advertising Week
5
88 ratings
Welcome back to The Sonic Truth! We are thrilled to kick off Season 5 with the President of Katz Digital Audio, Scott Porretti. Scott Porretti and our host Scott Simonelli discuss the impact a state’s COVID vaccination campaign had on the unvaccinated with data collected using Veritonic’s new brand lift capabilities. Read the case study here.
The post Measuring the Impact of Podcast Ads on Vaccine Progress – with Katz Digital Audio appeared first on The Sonic Truth.
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