Med Creator 101

Med Creator 101

By Mimi Banks and Dr. Dustin PortelaBusinessEducationHow ToMarketing
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Med Creator 101 episodes

  • Dr. Dana Corriel: Inside SoMeDocs

    Dr. Dana Corriel, Board-Certified Internist and Founder of SoMe Docs (Doctors on Social Media), joins Mimi Banks and Dr. Dustin Portela to unpack how she turned burnout and a mid-career break into a full-blown platform for physician visibility. They dig into the free physician directory built like "a modeling agency for brains," why not every doctor needs to be an influencer, and the messy, personal journey of giving herself permission to step outside clinical medicine. It's a candid look at community-building, PR for physicians, and why the healthcare field needs its own kind of cheerleader.

    Enroll in medcreator101.com

    Follow us on Instagram: @medcreator101

    Subscribe to our YouTube channel: www.youtube.com/@MedCreator101

    Mimi Banks: @mimibanks | @mbsocial.agency

    Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela

    Tools and Creator Must-Haves:

    CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
    Gimbal: https://amzn.to/3QEu6ZO
    Anker External battery charger: https://amzn.to/3DdtBTi
    Car mount: https://amzn.to/4bkEu2k
    Car mount (portable): https://amzn.to/3EVgNl8
    DJI Osmo Camera: https://amzn.to/43eptwP
    DJI Osmo Mic: https://amzn.to/44WJFnC
    Ring light (portable): https://amzn.to/43joyvm
    Ring light: https://amzn.to/4ikDBcd
    Nikon DLSR Camera: https://amzn.to/3FbK0rR

    39 min
  • Med Creator Minute: What Should You Even Post?

    New Series Alert! Med Creator Minute: We answer 5 questions in 5 minutes.

    In this episode, Dr. Portela and Mimi tackle the question every HCP asks when they're starting out: what should I even post? They share how to mine your own patient conversations for content, and why the creators who grow fastest are the ones who let their personality show.
    Quick, practical, and built for anyone staring at a blank content calendar.

    Enroll in medcreator101.com

    Follow us on Instagram: @medcreator101

    Subscribe to our YouTube channel: www.youtube.com/@MedCreator101

    Mimi Banks: @mimibanks | @mbsocial.agency

    Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela

    Tools and Creator Must-Haves:

    CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
    Gimbal: https://amzn.to/3QEu6ZO
    Anker External battery charger: https://amzn.to/3DdtBTi
    Car mount: https://amzn.to/4bkEu2k
    Car mount (portable): https://amzn.to/3EVgNl8
    DJI Osmo Camera: https://amzn.to/43eptwP
    DJI Osmo Mic: https://amzn.to/44WJFnC
    Ring light (portable): https://amzn.to/43joyvm
    Ring light: https://amzn.to/4ikDBcd
    Nikon DLSR Camera: https://amzn.to/3FbK0rR

    7 min
  • Dr. Chris Tomassian's Content Strategy

    Dr. Chris Tomassian posted his first dermatology video in a poorly lit bathroom and got four views. Today, he has nearly 3 million followers, and a thriving practice built on the back of it. Dr. Tomassian, founder of the Dermatology Collective, joins Dr. Dustin Portela and Mimi Banks to share how he turned raw, unscripted content into a brand bigger than the feed. From surviving pushback in residency to using social proof to open his own practice (with a second location on the way), Chris shares why simplicity beats strategy, why chasing virality is a trap, and why staying consistent matters more than any single video's performance.

    Follow us on Instagram: @medcreator101

    Subscribe to our YouTube channel: www.youtube.com/@MedCreator101

    Mimi Banks: @mimibanks | @mbsocial.agency

    Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela

    Dr. Tomassian: Instagram: @dr.tomassian | TikTok: @dr.tomassian | YouTube: @dr.tomassian

    Develop your skills: Enroll in medcreator101.com

    Tools and Creator Must-Haves:

    CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
    Gimbal: https://amzn.to/3QEu6ZO
    Anker External battery charger: https://amzn.to/3DdtBTi
    Car mount: https://amzn.to/4bkEu2k
    Car mount (portable): https://amzn.to/3EVgNl8
    DJI Osmo Camera: https://amzn.to/43eptwP
    DJI Osmo Mic: https://amzn.to/44WJFnC
    Ring light (portable): https://amzn.to/43joyvm
    Ring light: https://amzn.to/4ikDBcd
    Nikon DLSR Camera: https://amzn.to/3FbK0rR

    33 min
  • Med Creator 101 Q&A: Purpose, Platforms, and Brand Deals

    Got questions about growing your social media presence as a healthcare professional? You're not alone.

    In this episode, Mimi Banks and Dr. Dustin Portela answer the ones they hear most: defining your purpose before chasing brand deals, choosing the right platform for your specialty, managing multiple accounts, and protecting your time as things get busier.

    Plus: a real conversation about brand deals and monetization, and how to know when you're actually ready.

    ENROLL NOW TO THE MED CREATOR 101 COURSE: www.medcreator101.com

    Follow us on Instagram: @medcreator101

    Subscribe to our YouTube channel: www.youtube.com/@MedCreator101

    Mimi Banks: @mimibanks | @mbsocial.agency

    Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela

    9 min
  • 5 Secrets to Growing Your Social Media Following as an HCP

    Hosts Mimi Banks and Dr. Dustin Portela share the 5 secrets that actually help healthcare professionals grow on social media.

    They cover why credentials alone don't build trust (and what does), how to share your personality online without crossing HIPAA lines, why perfectionism is quietly killing more accounts than bad content ever could, and the simple system for never running out of things to post. They also reveal the content ideas hiding in your patient visits and  the metrics HCPs should actually be tracking.

    Whether you haven't posted yet or you've been inconsistent for months, this episode gives you a practical, no-fluff framework to start showing up on social.

    OIN THE MED CREATOR 101 COURSE: www.medcreator101.com

    Follow us on Instagram: @medcreator101

    Subscribe to our YouTube channel: www.youtube.com/@MedCreator101

    Mimi Banks: @mimibanks | @mbsocial.agency

    Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela

    26 min
  • Introducing Med Creator 101, a social media course for HCPs, by HCPs.

    Introducing Med Creator 101, a social media course built for healthcare professionals, by healthcare professionals.

    Whether you've never posted before or feel stuck with your current strategy, this is the system Mimi and Dr. Portela wish someone had handed them. On-demand lessons, real examples, resources, and a proven framework designed for HCPs.

    Special launch pricing of $797 ends July 1st! Grab lifetime access before it's gone.

    JOIN THE MED CREATOR 101 COURSE: www.medcreator101.com

    Follow us on Instagram: @medcreator101

    Subscribe to our YouTube channel: www.youtube.com/@MedCreator101

    Mimi Banks: @mimibanks | @mbsocial.agency

    Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela

    2 min
  • Dr. Steven Wallach on Why Every Physician Needs to be on Social

    Doctors spend years learning medical language, but social media rewards creators who can make complex information simple, human, and worth sharing. In this episode, Dr. Stephen Wallach shares how he built an audience by translating plastic surgery education into content people actually understand, trust, and come back for. He shares why authenticity often performs better than polished production, how social media changes patient expectations, and why med creators may be overcomplicating their content.

    Follow us on Instagram: @medcreator101

    Subscribe to our YouTube channel: www.youtube.com/@MedCreator101

    Mimi Banks: @mimibanks | @mbsocial.agency

    Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela

    Dr. Steven Wallach: Instagram: @stevenwallachmdfacs | TikTok: @drstevenwallach

    Tools and Creator Must-Haves:

    CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
    Gimbal: https://amzn.to/3QEu6ZO
    Anker External battery charger: https://amzn.to/3DdtBTi
    Car mount: https://amzn.to/4bkEu2k
    Car mount (portable): https://amzn.to/3EVgNl8
    DJI Osmo Camera: https://amzn.to/43eptwP
    DJI Osmo Mic: https://amzn.to/44WJFnC
    Ring light (portable): https://amzn.to/43joyvm
    Ring light: https://amzn.to/4ikDBcd
    Nikon DLSR Camera: https://amzn.to/3FbK0rR

    28 min
  • Join Us 6/25: Free Webinar For HCPs!

    Patients are already online every day searching for health information and answers to their questions, but no one teaches healthcare professionals how to communicate with them effectively on social media.

    That's why Mimi Banks and Dr. Dustin Portela are sharing the 5 biggest secrets healthcare professionals need to know to grow on social media, in their upcoming FREE live webinar on June 25th @ 6:00 PM EST.

    Whether you're just getting started or looking to grow your impact online, this webinar will give you practical strategies you can start applying immediately.

    🔗 REGISTER NOW: https://www.medcreator101.com/med-creator-101-webinar-register-now

    3 min
  • Educate, Don’t Imitate: Dr. Doris Day’s Creator Mindset (Re-release)

    Meet Dr. Doris Day: Board-certified dermatologist, former journalist, and social media educator. In this episode, Dr. Doris Day shares her approach to making aging education both science-backed and relatable, her favorite content hacks, and why repetition keeps your content top of mind.

    Follow us on Instagram: @medcreator101

    Subscribe to our YouTube channel: www.youtube.com/@MedCreator101

    Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela

    Mimi Banks: @mimibanks | @mbsocial.agency

    Dr. Doris Day: Instagram: @drdorisday | @drdorisday

    Tools and Creator Must-Haves:

    CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
    Gimbal: https://amzn.to/3QEu6ZO
    Anker External battery charger: https://amzn.to/3DdtBTi
    Car mount: https://amzn.to/4bkEu2k
    Car mount (portable): https://amzn.to/3EVgNl8
    DJI Osmo Camera: https://amzn.to/43eptwP
    DJI Osmo Mic: https://amzn.to/44WJFnC
    Ring light (portable): https://amzn.to/43joyvm
    Ring light: https://amzn.to/4ikDBcd
    Nikon DLSR Camera: https://amzn.to/3FbK0rR

    38 min
  • The Legal & Ethical Guardrails Every Med Creator Should Know (re-release)

    Posting online as a healthcare professional comes with responsibility.
    In this episode, Mimi Banks and Dr. Dustin Portela break down the legal and ethical guardrails every med creator should know. From patient privacy and consent to disclosures, DMs, and brand partnerships, they share filters to help protect your license, reputation, and credibility on social.

    Follow us on Instagram: @medcreator101

    Subscribe to our YouTube channel: www.youtube.com/@MedCreator101

    Mimi Banks: @mimibanks | @mbsocial.agency

    Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela

    Tools and Creator Must-Haves:

    CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
    Gimbal: https://amzn.to/3QEu6ZO
    Anker External battery charger: https://amzn.to/3DdtBTi
    Car mount: https://amzn.to/4bkEu2k
    Car mount (portable): https://amzn.to/3EVgNl8
    DJI Osmo Camera: https://amzn.to/43eptwP
    DJI Osmo Mic: https://amzn.to/44WJFnC
    Ring light (portable): https://amzn.to/43joyvm
    Ring light: https://amzn.to/4ikDBcd
    Nikon DLSR Camera: https://amzn.to/3FbK0rR

    22 min

About Med Creator 101

From the publisher's feed

Med Creator 101 is a weekly podcast hosted by board certified dermatologist, ‘dermfluencer’ Dr. Dustin Portela and beauty veteran, social media agency owner, Mimi Banks, featuring your favorite brands…

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