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Most healthcare creators think credibility means sounding polished, clinical, and overly serious online. Dr. Angelo Landriscina, (a.k.a Dermangelo) built one of the most recognizable dermatology brands on the internet by doing the opposite.
In this episode, he shares how to turn evidence-based education into content that actually feels native to social media: from humor and cultural relevance to reaction content, platform trends, and audience psychology. He also shares how he batch creates, reacts to misinformation without losing his voice, and why med creators need to stop overthinking content before they ever hit post.
If you’ve ever struggled to make educational content feel engaging, relatable, or social-first without losing credibility, this episode is for you!
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Dermangelo: Instagram: @dermangelo | TikTok: @dermangelo | YouTube: @dermangelo
Tools and Creator Must-Haves:
CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Mama Nurse Tina joins Mimi Banks and Dr. Dustin Portela to talk about the rise of fear-based content online and why so many creators feel pressured to rely on shock value to get attention. Together, they discuss the difference between content that simply performs and content that people genuinely connect with long-term. Tina also shares how she uses humor, relatability, and bite-sized education to make complex healthcare topics feel more approachable in an overwhelming social media landscape.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
RN Tina Bitcangol: Instagram: @mama_nurse_tina | YouTube: @mamanursetina
Tools and Creator Must-Haves:
CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Dr. Fran joins co-hosts Mimi Banks and Dr. Dustin Portela to share how she grew her social presence as an OB-GYN, from starting a fashion blog in medical school to building a platform of over 1 million followers. She breaks down how content creation became a natural extension of her practice, helping her educate patients, expand her reach, and show up consistently online.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Dr. Fran: Instagram: @pagingdrfran | TikTok: @pagingdrfran
Tools and Creator Must-Haves:
CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Most people think of their pharmacist as the person behind the counter at CVS; Dr. Ethan Melilo is changing that perception one viral video at a time. In this episode, Dr. Ethan, (also known as MillennialRx on social,) shares how a single TikTok video about medications and alcohol racked up 2 million views and launched a career he never planned. From batch filming 20 videos on weekends to fighting health misinformation head-on, Dr. Ethan is proof that pharmacists are one of healthcare's most underutilized voices online.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Tools and Creator Must-Haves:
CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Sometimes the best thing you can do online is stop trying to sound polished. In this episode, Dr. Shereene Idriss shares how she built her skincare brand on social media through honesty, education, and consistency. She opens up about starting Pillow Talk Derm, growing a loyal online community, and turning her voice into a brand people trust. For med creators, this episode is a masterclass in building trust before trying to build anything else!
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Dr. Shereene Idriss: Instagram: @shereeneidriss | TikTok: @shereeneidriss
Dr. Idriss Skincare: Instagram: @dr.idriss | TikTok: @dr.idriss
Tools and Creator Must-Haves:
CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
What if the key to growing on social media isn’t a perfect strategy, but simply showing up as yourself? Dr. Tommy Martin shares how he built a platform of over 4 million followers by focusing on impact over metrics, creating content around what genuinely lights him up, being a father, advocate and physician and embracing imperfection along the way. From turning on his camera with no plan to building a powerful following, this episode shows what it really takes to grow without losing authenticity.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Dr. Tommy Martin: Instagram: @dr.tommymartin | TikTok: @dr.tommymartin
| Youtube: @dr.tommymartin
Tools and Creator Must-Haves:
CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
You do not need a perfect setup to start creating content, but the right tools can make the process a whole lot easier.
In this episode, Mimi and Dr. Dustin Portela reveal the must-have tools for content creation, from lighting and microphones to editing apps, travel-friendly gear, and simple upgrades that can help your content look and sound more polished. They also share what’s worth investing in, what’s probably not necessary yet, and a look inside Dr. Portela's personal setup. Learn how to build a content creation system that works for you without overcomplicating the process.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Tools and Creator Must-Haves:
CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Conferences can lead to meaningful relationships, brand opportunities, and career growth, but what happens after the event matters just as much as showing up. Mimi and Dr. Dustin Portela share how to follow up in a way that feels strategic, authentic, and memorable, from outreach timing and follow-up emails to LinkedIn, text, and staying top of mind. Whether you attended AAD, networking with brands, or meeting other healthcare professionals, this episode will help you approach post-conference follow-up with more confidence.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Tools and Creator Must-Haves:
CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Ahead of AAD, this is your reminder: conferences are prime opportunities to create content, connect with brands, and build relationships with other Med Creators. Come prepared to make the most of it!
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Tools and Creator Must-Haves:
CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
Posting online as a healthcare professional comes with responsibility. In this episode, Mimi Banks and Dr. Dustin Portela break down the legal and ethical guardrails every med creator should know. From patient privacy and consent to disclosures, DMs, and brand partnerships, they share filters to help protect your license, reputation, and credibility on social.
Follow us on Instagram: @medcreator101
Subscribe to our YouTube channel: www.youtube.com/@MedCreator101
Mimi Banks: @mimibanks | @mbsocial.agency
Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela
Tools and Creator Must-Haves:
CapCut: https://capcutaffiliateprogram.pxf.io/09bxrL
Gimbal: https://amzn.to/3QEu6ZO
Anker External battery charger: https://amzn.to/3DdtBTi
Car mount: https://amzn.to/4bkEu2k
Car mount (portable): https://amzn.to/3EVgNl8
DJI Osmo Camera: https://amzn.to/43eptwP
DJI Osmo Mic: https://amzn.to/44WJFnC
Ring light (portable): https://amzn.to/43joyvm
Ring light: https://amzn.to/4ikDBcd
Nikon DLSR Camera: https://amzn.to/3FbK0rR
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