Metavertising // Metaverse Marketing

Chris is the co-founder of VIRBE, a company created to offer conversational AI for virtual beings with many purposes, one of them being to use those virtual beings for commercial purposes, such as sales and training. During this conversation, we go deeper into what it means to create an own a virtual being and virtual influencer, what should be considered and what are the implications. We approached this matter not only from a commercial point of view, but also from a philosophical and technical perspective, in order to make sure we approached all needed layers of complexity that compose a virtual being.

Krista Kim was simply the first person to sell a digital home in the Metaverse. Called "Mars House", she has had an all time record sale within "SuperRare" platform, selling her digital home for 288ETH. After this amazing feat, she has been focusing a lot on helping companies to build the metaverse, and today we are very excited to have her here to share her perspective about the metaverse and help us understand how can companies really win in this new environment.

Lans is an interdisciplinary artist with a very interesting background on technology and marketing. In this episode, Lans shares some of his projects, allowing us to really understand some of the possibilities within the metaverse and web3, and how artists like him are pushing the boundaries using technology. Being the first human to microchip himself and make it as an NFT in the metaverse, and specially given his background, this was a very interesting conversation, and definitely worth the listen.

The CEO of TechSparq shares a little bit about his e-commerce expertise to paint the picture of how virtual shopping experiences will be on the metaverse, and more. Listen to this episode in order to understand how fashion is going to change with this new chapter of technology, and how companies will completely change their shopping experiences in order to truly earn a place in the hearts of their customers.

As of now, a lot of people are still uncertain about what the metaverse really is, and how we are going to interact with it. Tony is here with us today to help us explore possibilities, share some of his experience of working in metaverse related projects, help us envision the future of events with the metaverse, and a lot more. Connect with us on LinkedIn: Ely Santos & Peter "Anthony" Chiodo.