When Cal wonders how much money Americans annually spend on Halloween, he's directed to the author of Salt Sugar Fat and Hooked: Food, Free Will, And How The Food Giants Exploit Our Addictions. Cal finds out that kids consume what amounts to 169 sugar cubes each Halloween, but Moss shocks him with a most unexpected thought. That Halloween is fine. It's the other 364 days in a year that we really have to worry about. Mandatory listening for your family's health.