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Michael Schuh, Kroger Precision Marketing: People need advertising that works harder
In the seventh episode of Identity Architects, our Chief Operating Officer Lauren Wetzel sat down with Michael Schuh, VP, Media Strategy at Kroger Precision Marketing at 84.51˚, to discuss the retail media landscape, how data can improve the customer experience, how Kroger drives customer loyalty, the recently launched Kroger Private Marketplace, and more.
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More information on InfoSum https://www.infosum.com/
InfoSum Case Studies: http://www.infosum.com/resources/case-studies
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Subscribe to our newsletter: http://www.infosum.com/newsletter
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View all episodes
By InfoSumIn the seventh episode of Identity Architects, our Chief Operating Officer Lauren Wetzel sat down with Michael Schuh, VP, Media Strategy at Kroger Precision Marketing at 84.51˚, to discuss the retail media landscape, how data can improve the customer experience, how Kroger drives customer loyalty, the recently launched Kroger Private Marketplace, and more.
---
More information on InfoSum https://www.infosum.com/
InfoSum Case Studies: http://www.infosum.com/resources/case-studies
---
Subscribe to our newsletter: http://www.infosum.com/newsletter
Follow us in LinkedIn: http://www.linkedin.com/company/infosumhq
Follow us on Twitter: https://twitter.com/InfoSum
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