More Profitable Podcast | Business Podcast Strategy for Coaches and Consultants

You’ve probably heard me talk about my right hand, Cali - well, she’s on the show this week!

That’s right, after 2.5 years working together, we finally did a show together. 

I’m thrilled to share more of her with you in this way. She is really the air traffic controller behind all our client production and internal projects (and I’ve just started calling her an air traffic controller since this show, but it’s going to stick 😎). 

She’s sharing some really helpful behind the scenes of what it’s like to have your podcast produced and introduces you to a lot of our team roles. 

If you are someone who is thinking about podcast production or is just interested in how others are doing their shows, this is a must listen episode for you.

Find the show notes for this episode at https://uncommonlymore.com/what-does-podcast-production-look-like-with-cali/

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It's all about timing, and sometimes the best way to know it's the right time is to look at how we're feeling. So this week we're breaking down 3 signs it's time to get some help with your show (and one is completely pain-free).

Find the show notes for this episode at https://uncommonlymore.com/signs-its-time-to-hire-support-for-your-podcast/

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If sales is your goal, let's make it super simple to start getting more. There's one supercritical piece that is so frequently missing in shows. 

And, trust me now when I say that even if you THINK you're doing this, there are ways you can change it up and make it more effective.

See the whole transcript at https://uncommonlymore.com/the-absolute-easiest-way-to-increase-sales-from-your-podcast-that-gets-skipped/

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Looking to get leads this summer but feel underwhelmed by cranking out new episodes? I get it. You're 100% not alone. 

In this episode, we walk through the questions you need to be asking so you can set your summer up for lead generation without as much content creation as you usually kick out.

Find the show notes for this episode at https://uncommonlymore.com/how-to-take-time-off-and-still-get-leads-from-your-podcast

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In this episode Stacey shares some inside looks at how we contribute to our own fatigue when we skip making the choices early that prevent us from having to make last-minute decsions.

Find the show notes for this episode at https://uncommonlymore.com/how-exhausted-business-owners-are-investing-in-their-own-decision-fatigue/

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If you haven’t heard, both Apple and Facebook released some podcast related news recently. 

These announcements could impact some things with your podcast, how you set things up on the backend, and how you release certain content. 

We walk you through all the updates and what they mean for you in this week’s episode, but here’s a quick summary: 

1. Apple has some new things rolling out, namely the ability to offer subscriptions and something called a Smart Play button - both of these may affect how you set up your content. 
2. Facebook is jumping on the audio bandwagon and announced some new tools for us to use. 

This episode is an important one if you want to stay up to date with podcasting and could have some real implications for how you structure your show moving forward. 

Find the show notes for this episode at https://uncommonlymore.com/do-you-need-to-care-about-facebook-apples-podcast-news/

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I don't care about clean audio on your podcast.

There, I said it.

And I bet that’s shocking to a few of you since I run a podcast production agency and have a degree in audio engineering.

But the truth is that often we get caught up in the audio as if that’s what needs to be fixed about our shows. That’s why they aren’t converting or growing our business.

And that’s BS.

There are really only 2 things I care about when it comes to your show. Want to know what they are (you should, they will help your show actually work too)

Find the show notes for this episode at https://uncommonlymore.com/why-i-dont-care-about-cleaning-up-your-podcast-audio/

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Let’s talk about making changes to your podcast. Should you or shouldn’t you?

We work with a lot of clients that want to change up things about their show - their cover art, intro music, if they have guests or not, etc. 

In our opinion, your show should be always evolving. 

You should be growing and shifting as your business and client needs change. 

With that being said, not all changes are needed or right. 

Over the past 7 or so years of podcasting we’ve made 5 changes that have really made the difference. 

The first one? We started answering CLIENT questions on the show instead of listener questions. There is a difference. 

This has made a huge impact on our downloads, new clients, and overall business. 

The point is, the changes you need to make may not be what you think or as many as you think. 

To help you decide, we’re sharing the 5 major changes we’ve made on this week’s episode.

https://uncommonlymore.com/the-five-changes-i-made-that-made-the-difference-with-my-podcast/

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Let’s talk about having guests on your show. 

It can be a huge asset to your podcast to have guests on, BUT only if you’re not making the 3 common mistakes we’re mentioning on our show this week. 

Don’t worry, the 3 mistakes we’re sharing with you are pretty simple to fix if you do find you’re making them - don’t be discouraged. 

We share these this week because we’re seeing more and more shows have guests just for the sake of it. 

That’s the OPPOSITE of what we want. We want everything in our show to be strategic, intentional, and SERVE A PURPOSE. 

Let us help you make that happen. Tune into episode 524 to learn more about this when it comes to guests on your show

Find the show notes for this episode at https://uncommonlymore.com/3-mistakes-podcast-hosts-make-with-their-guests/

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Alright, we’re one quarter into the year, how are you feeling about your podcast? 

If you’re anything like many of the people I’ve been hearing from, you’re not feeling super fired up about it. You’re itching to make it better. To make it simpler and more effective. 

Well guess what. 

There are 3 SIMPLE ways you can improve your show in the next month. 

They are easy, take very little effort, and I suspect are not something you have thought of.

Find the show notes for this episode at https://uncommonlymore.com/3-ways-to-improve-your-podcast-in-30-days/

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