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Mortgage Mavericks episodes
- Income Protection for First Time Buyers | Mortgage Marketing PodcastIn this episode of the Mortgage Marketing Podcast, we explore income protection for first-time buyers. The idea came from a discussion with a struggling client. Income protection can secure earnings in case of work interruptions due to sickness, maintain credit scores, and safeguard deposits. By introducing income protection early, advisors can future-proof clients and ensure their return when they are ready to buy. The strategy also works for remortgage clients seeking the best deals in a co...8 min
- Latest Social Media News From The FCAIn this episode of the Mortgage Marketing Podcast, we discuss FCA compliance on social media for mortgage brokers and financial influencers. The FCA's document emphasizes the importance of being fair, clear, and not misleading in promotions. Non-regulated influencers, known as "finfluencers," discussing financial products, especially high-risk ones like cryptocurrencies, are a major concern. Memes also count as financial promotions and must be compliant. Compliance is crucial for industry rep...18 min
- Unpacking Threads: Is Instagram's Version of Twitter Worth Your Time as a Mortgage Broker?In this episode of the Mortgage Marketing Podcast, we discuss Threads, Instagram's version of Twitter, and whether mortgage brokers should use it. Threads is a fast-growing platform, but its relevance depends on your previous Twitter usage. If you found value in Twitter, Threads might be useful, but it's not essential. Focus on platforms that align with your business goals, like reels, stories, and long-form content. Don't get too caught up with Threads if it doesn't fit your needs. Prioritiz...6 min
- Ageless Ambition: Youth Changing the Game- Joe SharpeTake a screen shot of the podcast episode and tag me on Instagram (@ashborland) and I will give you a shoutout and follow back FREE Mortgage Marketing Blueprint - Learn more Unlock Your FREE Mortgage Marketing Blueprint Discover the keys to successful mortgage marketing. Get your complimentary blueprint and start revolutionising your marketing approach today: https://ashborland.com/blueprint Personalised 1-on-1 Coaching Elevate your business with bespoke coaching. Delve into your...40 min
- Utilising a Military Mindset To Stand Out In Financial Services - Peter StalworthTake a screen shot of the podcast episode and tag me on Instagram (@ashborland) and I will give you a shoutout and follow back FREE Mortgage Marketing Blueprint - Learn more Unlock Your FREE Mortgage Marketing Blueprint Discover the keys to successful mortgage marketing. Get your complimentary blueprint and start revolutionising your marketing approach today: https://ashborland.com/blueprint Personalised 1-on-1 Coaching Elevate your business with bespoke coaching. Delve into your...51 min
- TikTok Photos ... Should You Use Them? // Mortgage Marketing PodcastIn this episode of the Mortgage Marketing Podcast, we address the question of whether to treat TikTok photos like Instagram carousels. TikTok is a powerful platform for mortgage brokers to gain brand awareness due to its immense reach and virality. When a new feature like TikTok photos is introduced, it's essential to consider how it fits into your workflow without disrupting what already works. If you're already creating engaging Instagram carousels, converting them into TikTok photos could ...6 min
- Niche vs. General: The Key to Success in Mortgage Advisory | Mortgage Marketing PodcastIn this episode of the Mortgage Marketing Podcast, we explore the benefits of niching vs. being a general mortgage advisor. Niche specialization allows you to create a unique market of one, stand out, and charge higher fees for your expertise. By focusing on a specific market, you can become more successful, work smarter, and make more money. Embracing niche marketing can elevate your mortgage advisory business to new heights. Check out the Mortgage Marketing Blueprint for further guidance on...20 min
- How Much Mortgage Content Should You Post in a Day? | Mortgage Marketing PodcastIn this episode of the Mortgage Marketing Podcast, we discuss whether you can post too much content in a day. The answer varies depending on the platform. LinkedIn prefers quality over quantity, so posting more than once a day might reduce reach. However, on platforms like Instagram and Facebook, posting more content won't negatively impact your brand or overwhelm your audience due to their advanced algorithms. The key is finding the right balance between posting frequency and returns. Consis...11 min
- 7 Digital Marketing Trends to Follow in 2023 | Mortgage Marketing PodcastIn this episode of the Mortgage Marketing Podcast, we discuss seven digital marketing trends for 2023. These trends include short video content like Instagram Reels and YouTube Shorts, the enduring power of email marketing, the use of communication tools like WhatsApp and Facebook Messenger, the rise of chatbots and AI-based automation, the benefits of push notifications, the importance of voice optimization, and the need for ethical use of AI. Focus on short video content, email marketing, a...15 min
- Embrace the Challenge: Daily Content Breakthrough - Dean Bowden - Mortgage Marketing HeroesTake a screen shot of the podcast episode and tag me on Instagram (@ashborland) and I will give you a shoutout and follow back Unlock Your FREE Mortgage Marketing Blueprint Discover the keys to successful mortgage marketing. Get your complimentary blueprint and start revolutionising your marketing approach today: https://ashborland.com/blueprint Personalised 1-on-1 Coaching Elevate your business with bespoke coaching. Delve into your unique challenges and unlock your full potential: ht...27 min
About Mortgage Mavericks
From the publisher's feed
Welcome to "Mortgage Mavericks: Insights from Industry Heroes", the definitive UK podcast where we unravel the journeys and unveil the expertise of the most respected figures in the UK mortgage…
industry. Each week, we bring you in-depth conversations with the stalwarts who are shaping the landscape of the UK property market and mortgage sector.
In this series, we bridge listeners with the brightest minds in the business, from veteran brokers who have navigated through decades of market transformations to innovators bringing fresh perspectives to the UK mortgage scene. Whether you are a first-time homebuyer seeking guidance, an emerging professional in the mortgage realm, or simply curious about the masterminds steering the UK's vibrant property market, this podcast is your gateway to a treasure trove of insights and inspirations.
In this series, we bridge listeners with the brightest minds in the business, from veteran brokers who have navigated through decades of market transformations to innovators bringing fresh perspectives to the UK mortgage scene. Whether you are a first-time homebuyer seeking guidance, an emerging professional in the mortgage realm, or simply curious about the masterminds steering the UK's vibrant property market, this podcast is your gateway to a treasure trove of insights and inspirations.
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