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Mortgage Mavericks episodes
- Can You Turn Your Videos Into Carousels? | Unlocking Instagram's PotentialIn this episode of the Mortgage Marketing Podcast, we explore the question of whether you can turn your videos into Instagram carousels. The answer is yes, but it's important to consider whether it aligns with your overall strategy. Carousels offer great reach and engagement on Instagram, making them ideal for educational content. To create carousels, transcribe your videos, convert the text into a blog format, and then format it into carousel slides using AI tools like Chat GPT. Utilise a mi...6 min
- Mastering Time Management: Essential Tips for Mortgage Brokers to Boost Productivity and Close DealsIn today's episode of the Mortgage Marketing Podcast, I share essential time management tips for mortgage brokers. As someone with ADHD, I understand the struggle, but I've discovered strategies that have greatly boosted my productivity. Here are the key points:Break your day into three parts: personal, business, and relaxation. This structure allows me to focus on each area without distractions.Create a default diary with buffer time to maintain control over my schedule and prioritise ...13 min
- Unleashing Social Media Magic: 7 Tips to Attract Your First Mortgage ClientsThis Episode provides seven tips to attract your first mortgage clients using social media. The tips include understanding your goals, identifying your sweet spot, leaving your ego at the door, developing good habits, avoiding distractions, staying focused on your chosen strategy, and thinking locally for quick results. These tips are practical and specific, not generic advice, and aim to help mortgage brokers, especially those new to social media marketing, generate leads and succeed in thei...17 min
- User Generated Content as a Mortgage Broker: Boost Your Marketing Strategy!In this episode of the Mortgage Marketing Podcast, we discuss the power of user generated content (UGC) for mortgage brokers. UGC refers to content created by your clients, such as photos and testimonials. By encouraging UGC, you can enhance your social proof and demonstrate your competence. Big brands like Starbucks use UGC to their advantage. Integrate UGC into your buying process and ask clients for content that showcases their positive experiences. By utilizing UGC, you save time on conte...5 min
- From Failures to Success: Gary Das on Growing a Mortgage BusinessOn the latest episode of the Mortgage Marketing Podcast, Gary Das, a business mentor and award-winning mortgage broker, joins as a guest. He discusses his experiences in growing his business, including the highs and lows, failures, and personal revelations. Listeners can expect to gain valuable insights from Gary's journey and be inspired by his openness and vulnerability.Take a screen shot of the podcast episode and tag me on Instagram (@ashborland) and I will give you a shoutout and follow ...27 min
- Influencer Marketing for Mortgage Brokers: How to Promote Your Content and Boost Your BusinessIn this episode of the Mortgage Marketing Podcast, we discuss how mortgage brokers can effectively use influencer marketing to promote their content and grow their business. Influencers aren't limited to social media sensations; they are individuals with influence and authority. We explore different tiers of influencers on social media, with the nano influencer category (0-10,000 followers) being the most valuable for mortgage brokers. It's important to identify key players in your local area...9 min
- Learn from Top Mortgage Brokers Crushing it on YouTube, TikTok, and Instagram!Discover the secrets of mortgage brokers who are dominating the online content marketing game on platforms like YouTube, TikTok, and Instagram. Uncover their strategies for success and learn how to leverage these platforms to boost your mortgage business.Unlock Your FREE Mortgage Marketing Blueprint Discover the keys to successful mortgage marketing. Get your complimentary blueprint and start revolutionising your marketing approach today: https://ashborland.com/blueprint Personalised 1-on-1...18 min
- How Can Mortgage Brokers Use YouTube for Content Marketing? | Mortgage Marketing PodcastYouTube is a powerful platform for mortgage brokers in the UK to enhance their marketing efforts. By understanding its potential and integrating with Google search, brokers can reach a wider audience and attract qualified leads. To succeed on YouTube, define your strategy and target audience, create engaging and educational content, optimize videos for search using keywords, promote your channel through various channels, and nurture your YouTube community. YouTube can be a game-changer for mo...8 min
- Converting Ideal Clients: Your Ultimate Customer JourneyIn this week's episode of the Mortgage Marketing Podcast, we delve into the initial stages of the client journey. We explore the four essential phases of awareness, nurture, lead generation, and conversion, and how you can leverage them effectively to transform your prospects into paying mortgage customers. I provide a comprehensive breakdown of each phase, offering insightful content ideas and practical examples to illustrate their implementation.Joining us as a special guest is Dan Knott fr...55 min
- The TRUTH About Building a Mortgage Brand WITHOUT Your FaceWelcome to this exciting episode of the Mortgage Marketing Podcast! Today, we dive deep into the truth behind creating a powerful brand without relying on your personal image. As a mortgage broker, you may often wonder if building a personal brand is the right choice for your business, especially if you have plans to sell it in the future. To help you make an informed decision, we unpack three crucial factors that you must consider and understand.Joining us as a special guest this week is Aus...48 min
About Mortgage Mavericks
From the publisher's feed
Welcome to "Mortgage Mavericks: Insights from Industry Heroes", the definitive UK podcast where we unravel the journeys and unveil the expertise of the most respected figures in the UK mortgage…
industry. Each week, we bring you in-depth conversations with the stalwarts who are shaping the landscape of the UK property market and mortgage sector.
In this series, we bridge listeners with the brightest minds in the business, from veteran brokers who have navigated through decades of market transformations to innovators bringing fresh perspectives to the UK mortgage scene. Whether you are a first-time homebuyer seeking guidance, an emerging professional in the mortgage realm, or simply curious about the masterminds steering the UK's vibrant property market, this podcast is your gateway to a treasure trove of insights and inspirations.
In this series, we bridge listeners with the brightest minds in the business, from veteran brokers who have navigated through decades of market transformations to innovators bringing fresh perspectives to the UK mortgage scene. Whether you are a first-time homebuyer seeking guidance, an emerging professional in the mortgage realm, or simply curious about the masterminds steering the UK's vibrant property market, this podcast is your gateway to a treasure trove of insights and inspirations.
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