MP TV with Matt Plapp

Come on over to the golden ☀️ state as Matt makes his way to Cali BBQ 🍖 in sunny San Diego, California. Shawn has his hands in digital media 📲 as the host of Digital Hospitality, a weekly business and marketing podcast. So let the sunshine 🌞 in as Matt and Shawn discuss:

📲 Taking advantage of TikTok 📲 Keeping up with the changing technology 📲 Starting TODAY, not tomorrow 📲 Making sure that you’re not the problem 📲 Utilizing free social media platforms 📲 Not being afraid to post

Description: Billie Jean is not my lover 🎶 … wait, wrong Billie Jean. 😂 Correction, ➡️➡️ Billy Gene IS marketing! This week Matt sits down with Billy Gene so they can get to the good stuff. With over 10 years 😱 of digital marketing under his belt and over 140,000 students in 75 countries, 📍 Billy Gene is a wealth of marketing knowledge. 🧠 During their sit down the pair take a deep dive into:

🎙️ Billy Gene’s number one tip 🎙️ Switching up your roles AND MORE!

Fasten your seatbelts, ✈️ because we’re taking you to San Diego for this week’s episode of MP TV! Matt indulges his sweet tooth 🍩 and sits down at Donut Bar with Chef Santiago. 👨‍🍳 The two discuss his ridiculously awesome donuts but also how Chef has stayed true to the their roots and their community. The pair also speak on:

🍩 Getting your name and your product out there

🍩 Using quality ingredients to make a quality product

🍩 Giving back and spreading kindness

AND MORE!

What pairs perfectly with every game 🏈 day party? Wings, 🍗🍗 that’s what! Matt got to catch up with Scott Lowery, one of the founders of the beloved Buffalo Wild Wings restaurants. 🤩 Scott and and his brother turned business partner established BW3’s back in the 1980’s 📅 and have learned so many lessons along the way. Some of those lessons include:

🍗 When to open your second location 🍗 How to find investors 🍗 Finding the right space for your restaurant 🍗 Coming up with a catchy name

We’re visiting Chapel Hill’s 📍 resident place for a late night bite 🍔, Time Out! Matt and owner Eddie Williams take a load off to discuss how Eddie always has his customers in mind. 🧠 The pair dive into topics like:

➡️ Always being “on” as a restaurant owner ➡️ Relating to your customers ➡️ Understanding you customers’ needs ➡️ Serving quality food no matter what ➡️ Being open 24 hours, 7 days a week ➡️ And of course, selling chicken bones!

We’re in Charlotte, North Carolina 📍 this week as Matt visits David Brooks, owner of Brooks’. 🍔 With almost 50 years under their belt, Brooks’ has become a staple in their community. 👪 Throughout the years David has established a consistent menu 🌭🍟 and proved that he and his restaurant are here to stay. During their interview Matt and David dive into:

🍔 Loving what you do everyday 🍔 Why they DIDN’T put their logo on their sticker 🍔 How they became a Charlotte staple

And More!

And the road trip 🛣️ continues as we follow along with Matt in the ABR van. 🚙 While en route to their next restaurant interview 🎥, Matt spills all the tea ☕ on the last part of ABR - Retention. He breaks down ⬇️ to retain your customers once you’ve gotten their attention and built a database. He emphasizes:

➡️ Segmenting your messaging to your customers ➡️ Contests, contests, and more contests ➡️ Why your customers tune you out ➡️ Finding look alike customers

As Johnny Cash sang 🎵, “I’ve been everywhere.” 🗺️ Matt continues America’s Best Restaurants’ journey 🚙 this week as he and the team travel to North Carolina. 📍 This week we are focusing on the B of ABR ➡️➡️ Building a database. Your database 📇 is essential to your business and Matt explains this as he dives into:

🛠️ The impact your database can make 🛠️ The truth about your restaurant’s app 🛠️ Why your customers are tuning you out 🛠️ How to segment your database

On the road again🎵🎶 with Matt and America’s Best Restaurants! While we refer to America’s Best Restaurants as ABR quite often, there’s also another meaning to it: Attract 👀, Build 🛠️, and Retain.👍🏻 While en route 🛣️ to their next restaurant interview, Matt breaks down what it takes to attract attention from your ideal customers.😉 Follow along as Matt dives into:

➡️ The 5 places to attract attention ➡️ Having the right call to action ➡️ Where to find customer data

Drum roll please 🥁… we want to introduce you to America’s Best Restaurants! 👏🏻👏🏻👏🏻 ABR’s mission is to help the best restaurants across America 📍connect with customers who will love them. ❤️ This week Matt dishes on all things ABR and shares his vision 👀 for it in the very near future. So fasten your seatbelts for this wild ride 🚙 where Matt talks:

📍 Traveling across America 📍 Having an ABR van in every state 📍 Why the best time to start is now 📍 The vision for ABR by Summer of 2022