The Graham Cochrane Show

Myths About Marketing You Probably Believe | 128


Listen Later

Marketing is something we all have a relationship with, whether we know it or not. We can all remember that warm and fuzzy feeling we got making a special purchase or interacting with a brand that went above and beyond for us.

But most people don't associate that kind of interaction with marketing. In fact, marketing for them is something completely different. Something that leaves a bad taste in your mouth and something you don't want to associate with, especially when you're running an online business.

This friction about what marketing is, calls for some myth-busting, which is exactly what we're going to look at today. I'm here to tell you that all those past warm and fuzzy interactions you've had with different brands, is exactly what marketing is and what it should be. Let's look at what these myths are and come back to the heart of great marketing for our businesses.

In this episode you’ll learn

  • The five biggest myths of marketing and why you probably believe them
  • How these myths might have caused you to think and do things a bit differently in your business and how to break these mental scripts
  • The better and more truthful alternative to all these myths, that you can implement in your own business right now
  • Hope you enjoy!

    ...more
    View all episodesView all episodes
    Download on the App Store

    The Graham Cochrane ShowBy Graham Cochrane

    • 5
    • 5
    • 5
    • 5
    • 5

    5

    470 ratings


    More shows like The Graham Cochrane Show

    View all
    The Smart Passive Income Online Business and Blogging Podcast by Pat Flynn

    The Smart Passive Income Online Business and Blogging Podcast

    3,455 Listeners

    The GaryVee Audio Experience by Gary Vaynerchuk

    The GaryVee Audio Experience

    16,823 Listeners

    Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

    Build Your Tribe | Grow Your Business with Social Media

    2,621 Listeners

    The Amy Porterfield Show by Amy Porterfield

    The Amy Porterfield Show

    4,587 Listeners

    The StoryBrand Podcast by StoryBrand.com

    The StoryBrand Podcast

    1,936 Listeners

    Entrepreneurs on Fire by John Lee Dumas of EOFire

    Entrepreneurs on Fire

    3,831 Listeners

    The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

    The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

    12,067 Listeners

    The Martell Method w/ Dan Martell by Dan Martell

    The Martell Method w/ Dan Martell

    576 Listeners

    The Game w/ Alex Hormozi by Alex Hormozi

    The Game w/ Alex Hormozi

    4,426 Listeners

    The Russell Brunson Show by Russell Brunson | YAP Media

    The Russell Brunson Show

    968 Listeners

    The Jasmine Star Show by Jasmine Star

    The Jasmine Star Show

    2,599 Listeners

    The Think Media Podcast by Think Media

    The Think Media Podcast

    794 Listeners

    Wealthy Way by Ryan Pineda

    Wealthy Way

    2,132 Listeners

    Build with Leila Hormozi by Leila Hormozi

    Build with Leila Hormozi

    927 Listeners

    B.O.S.S. Moves Podcast by Myron Golden

    B.O.S.S. Moves Podcast

    113 Listeners