Dato Neoh Soo Keat, founder and Managing Director of Trinity Group, a boutique property developer, tells us his entrepreneur journey since he was nine years old, where he is buying land, how he manages the risk to avoid abandoned projects, and how Trinity is differentiating itself in the market. A future project is to build a floating condominium. Their projects include The Heron Residency, 19 Residency, The Zest and Latitude @ USJ19.

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