You’ve optimized your book for AI, updated your website, polished your metadata, maybe even watched our AI Optimization for Authors episode.

But how do you know if any of it is working?

In this week’s episode, you’ll discover how to measure your AI optimization success. Because the hard truth is that if ChatGPT, Grok, or Gemini doesn’t know your book exists, it won’t recommend it to readers.

In this episode, you’ll discover:

    How to find out if AI has read your book
    Which LLMs like ChatGPT, Claude, and Grok know about your book
    A new tool that shows how visible your book is to AI

If you’re a Novel Marketing patron, you already have access to exclusive tools that test the “big six” AIs and help you pinpoint what to improve.

For your book to rise, AI must recognize it.

Listen or read about how these tools work, and then unlock the tools at www.PatronToolbox.com

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Well, this is embarrassing.

After 12 years of teaching authors how to build better websites, I realized I’ve never covered the most important page on your site: your book page.

Your book’s webpage isn’t just for selling your book anymore. It’s now key to showing up in Google search results and getting recommended by AI tools like ChatGPT.

In this week’s episode, you’ll learn:

• The biggest mistake authors make when creating book pages (and the easy fix!)
• The elements your book page must have to help AI and human searchers
• What your book page needs to outrank Amazon and Barnes & Noble
• The critical section most authors skip

Your book deserves a better web presence, and your readers deserve an easy way to find it. Listen in or read the blog version to learn how to design an effective page that helps readers discover you and your books.

https://www.authormedia.com/how-to-create-sales-optimized-book-pages-for-your-author-website/

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The publishing industry is facing significant challenges. We just went through a major zeitgeist shift, and reader preferences radically changed. AI also showed up in a big way, so it should be no surprise that several traditional publishers are struggling to adapt.

What happens to you and your book if your publisher goes bankrupt? How will you know if your publisher is headed that way?

In ​this week’s episode​, we uncover eight warning signs your publisher might be on the brink and what you can do now to protect your rights, royalties, and your book’s future.

Tune in to learn:

• The #1 red flag that predicts publisher collapse
• What you can do to ensure your book doesn’t end up in publishing purgatory
• How you can sustain your readership and career through a publisher bankruptcy

Whether you’re with a small press or a major house, ​listen in​ or ​read the blog version​ to learn the signs of publisher bankruptcy. If you’re on alert, you can avoid some major hindrances to your career.

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You work hard to create content for your audience. But how do you get more mileage and reach out of each piece you create?

One way is to adapt your content for another platform. I recently started adapting my podcast into a YouTube channel.

But how do you do that?

I learned the hard way how not to do it.

To gain traction on YouTube, you have to respect YouTube as a platform. You can't just shovel your podcast audio onto it and expect good results.

I had an interesting conversation about this on the School of Podcasting hosted by Dave Jackson. Dave has been podcasting for 25 years, and we discussed the differences between YouTube and podcasting and how to successfully adapt a podcast to YouTube.

If you've ever wanted to get more mileage out of your content, this week's episode is for you.

You'll learn:

• How YouTube viewers behave differently from podcast listeners, and what that means for your content
• When is a good time to launch your YouTube channel
• The secret ingredients that make titles and thumbnails perform well

Whether you're launching a new YouTube channel or trying to grow an existing one, listen in or read the blog post to discover how to avoid common pitfalls and grow your audience with confidence.

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Have you been dreaming about publishing a book that actually sells?

The hard truth is that most authors fail because they jump straight into writing. They spend months writing a book only to find out later they made a key mistake, and nobody wants to buy the book.

I've helped thousands of authors go from blank page to profitable launch, and in this week's episode, I'm giving you the roadmap. You'll learn my complete six-step process as well as how to avoid common pitfalls and rookie mistakes.

In this episode, you'll discover:

• The first thing you should do (even before writing chapter one)
• Which people and tools can help you polish your manuscript (and the right order to use them)
• How you can get free lifetime access to my course How to Get Published (Only in June!)

If you're serious about publishing a book that sells, this is the episode you can't afford to miss.

Listen in or read the blog version to learn how to successfully publish a book and avoid common mistakes.

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Have you ever followed popular marketing advice that worked wonders for someone else but completely fell flat for you? Or have you watched another author succeed with a strategy you were told would never work?

That’s because book marketing isn’t one-size-fits-all.

In this week’s episode, I talk with USA Today bestselling author Russell Nohelty about Author Ecosystems—a framework that helps you understand the type of author you are and which marketing strategies are most likely to work for you.

You’ll discover:

• Why some authors succeed with rapid release while others succeed with traditional launches
• How to identify your own ecosystem and tailor your marketing strategy accordingly
• Which types of authors complement one another best

Whether you’re struggling to gain traction or just want to work smarter, this conversation will give you clarity and direction.

Listen in or check out the blog post to find links to the Author Ecosystems quiz and other resources to help you determine where you fit in the author ecosystem. It’s a great place to start.

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Most authors are thinking about AI the wrong way. AI isn’t really a tool for writing books, but it’s quickly becoming the most powerful tool for selling them. Even if you’re not using LLMs like ChatGPT, Grok, Gemini, or Claude, your readers are.

In fact, today, readers across the globe asked AI, “What book should I read next?”

Did ChatGPT recommend your book? How can you make sure it does?

If your book isn’t showing up in AI-generated recommendations, this week’s episode will tell you how you can make it happen.

Tune in to discover:

• Which of your digital assets is the most important AI optimization tool
• How to structure your website’s book pages so AI can read and understand them
• Which social media platforms AI trains on (and where your book info should be!)

Soon, there will be two types of authors: those recommended by AI and those wondering why their sales plummeted.

Don’t be left wondering why your sales took a dive! Listen in or read the blog version of this episode to help readers more easily discover your book with all the new search options they’re using.

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What if you had a toolbox filled with over 30 expert-level resources to help you sell more books and spend less time marketing?

In this week’s episode, I reveal the suite of powerful tools I’ve built to simplify writing and marketing for authors like you. From crafting irresistible blurbs to designing reader magnet covers, optimizing email campaigns, and even generating book launch plans, these tools are changing the game.

In this episode, you’ll discover tools to help you:

·   Get almost any book marketing question answered (by “me”)

·   Generate killer book blurbs in minutes

·   Create a professional-looking cover for your reader magnet

·   Generate a reader magnet (and other resources) for your book or topic

If you’ve ever wished for a personal assistant who works 24/7 and has more than 30 tools to advance your career, save you time, and sell your book, this episode is for you!

Listen in or read the blog version (with links!) to discover this innovative suite of tools that can streamline your work and give you more time to write.

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Are you leaving money on the table every time you share a link to your book?

In this week’s episode, we talk with Jesse Lakes, co-founder of Geniuslink, to explore how universal book links and affiliate marketing can help you reach more readers and earn extra income.

You’ll learn:

• Why Amazon.com links could be costing you sales
• The tools that make it easy to start earning today (and keep you compliant!)
• How to future-proof your book links

You’ve already done the work to write the book and make it available online. Now, make your book links work harder for you.

Listen in or check out the blog version (with all the links) to find your roadmap to universal book links.

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Without advertising, most books only sell to the author’s friends, family, and neighbors. People across the country or across town may never hear about your book. Amazon ads can help you reach beyond your social bubble.

Many authors think they need a series to make ads work, but that’s not true. You can run profitable ads even if you only have one book published.

In the latest episode of Novel Marketing, you’ll hear from author and Amazon advertiser Scott LaPierre. We discuss proven strategies to reach readers beyond your network and turn clicks into sales.

You’ll learn

• Which type of ads are most efficient for a stand-alone book
• How you can work smarter, not harder when setting up your ads
• How much you should spend on ads to get good data about whether they’re working for you

Listen in or read the blog version to get actionable tips and start advertising to unlock the power of Amazon’s search engine to boost your book’s visibility and sales.

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