Customer service in Senior Living is typically talked about with a list of amenities, activities and floor plans.  Benjamin Surmi, who holds an M.S. in Gerontology, thinks of customer service on a very different level at his company’s communities.  Benjamin is the Director of People and Culture with the Koelsch Living Well Program, and he is the guest we learn from in this episode of Off Your Rocker: A SeniorVu Podcast

Nick Nemer, Vice President of Development for LifeLoop joins us in this Off Your Rocker: A SeniorVu Podcast to talk about this technology – how it helped communities before COVID-19 and how it is especially helping them now.  Nick shares with us where this idea for communication technology came from and how the company has adapted its technology over the last few years to better benefit senior living communities. 

Fara Gold McLaughlin is a well-known and well-respected senior living consultant. As Founder and CEO of GoldMark Seniors she provides senior living communities specialty consulting services for strategic marketing, pricing, competitor analysis, brand management, strategic sales objectives, sales coaching, training and revenue expectations.

Join our Off Your Rocker co-hosts Valissa Smith and Billy Daniels from SeniorVu as they learn from Jonathan Bryant, Innovative Live Chat Servant Leader with SiteStaff. The three of them talk about what SiteStaff and SeniorVu team of agents are hearing from families who are still reaching out to inquire about senior care and housing. They also talk about the challenges sales and marketing teams face from inside senior living communities all across the country and how delicate the decision will be to reopen the communities when the time is right.

In this episode of Off Your Rocker: A SeniorVu Podcast our special guest is Morgan Lamphere with Greenbrier Development.  Morgan and her senior living sales and marketing team were used to flying the country, working face to face with communities and prospects and now they were spending time trying to figure out how to set up a virtual meeting through technology.  Their strength as a sales team was suddenly challenged.  It took more than just clicking on a link and making sure the microphone wasn’t on mute.  It started with their own team’s capabilities of creating an inviting video set in their own homes.  (If you watch television news, you’ve seen the home “virtual” sets transform over the last few weeks.) 

In this episode of Off Your Rocker: A SeniorVu Podcast co-hosts Valissa Smith and Billy Daniels want to know what ideas David might have for those of us who have a harder time finding humor in the midst of anxiety, depression, PTSD and a worldwide pandemic as we all shelter in place to avoid this potentially deadly virus.

The Coronavirus has everyone quarantined in their homes – whether it is inside a senior living community or in your own neighborhood.  In this episode of Off Your Rocker: A SeniorVu Podcast hosts Billy Daniels and Valissa Smith discuss what some of their client communities have been doing to communicate with families about protocol, entertain their residents who are quarantined from one another and maintain a little sanity during these unprecedented times.  Billy shares how the Google Tour Builder can help senior living communities produced virtual tours for prospects interested in their community.  The internet and online capabilities have never been more important for the senior living industry, including SeniorVu’s 24/7 Crisis Phone Support to help relieve some of the stress on caregivers working the front-lines. We are here to help them stay focused on the most vulnerable – precious seniors.

The Coronavirus has us all on high alert, especially those who work directly with senior citizens. While we all understand why seniors are one of the groups most susceptible to coronavirus, there are many details around the virus that have been unanswered, like is it really a more serious virus than the flu?  And will this virus in fact fade out over the summer like a typical flu virus does or stick around?  In this special edition of Off Your Rocker: A SeniorVu Podcast we hear from the Medical Director of Infection Prevention and Control for the University of Kansas Health System, Dr. Dana Hawkinson.

In this episode, you will learn why a simple press release isn’t enough when trying to connect with someone at your local news outlets.  Find out how many news organizations in your community you should connect with, what types of content those news outlets and reporters are actually looking for, how to pitch that content to them so they will actually cover it, and how often you should reach out to local media.  You will also get a bonus tip on how to handle crisis communication in the media. 

Finding the best applicants is only as good as your response time.  Find out from a national healthcare staffing expert just how quickly senior living communities must respond to new applicants, how fast they need to make decisions to get the best applicants, and tips on how to stay in front of the competition to bring the best people into your company.  In this episode of Off Your Rocker: A SeniorVu Podcast, the Chief Talent Officer from Supplemental Healthcare will show us how their clients are winning the staffing game.