When it comes to successfully marketing your book, there's an important element that you need: information. In this episode, Jenn and Marcus discuss how you can use Instagram to discover exactly what your readers want and how you can put it to work.

• The importance of surveying your audience
• How to easily do this using Instagram
• How to use this information for your marketing plan

LINKS:

https://blog.hootsuite.com/instagram-statistics/