Content is one of the most powerful forms of organic marketing.

It’s what’s built my business from the ground up, helped grow my audience, opened up opportunities to collaborate, and supported getting and staying fully booked and bringing in recurring multi-five-figure cash months with a great profit margin.

And, what I know to be true after sharing original content every day for 7 ½ years and supporting clients bts 1:1 with their content strategy and the context of their copy and words that sell is that there’s nuance between content and the kind of content that stands out online, connects to the heart of your people, and helps them understand why you’re the best option for them.

That’s why, in this episode, we’re unpacking ONE Question for Content that Connects & Sells.

In Episode 155 we jam on:

• why simply posting content is something to be proud of, but can also sometimes miss the mark, and a simple shift you can make today for content that compels your audience to lean in, pay attention, and want to hire you.

• how to go past the standard ideal client avatar exercises to tap into the psychology that matters and drives your marketing.

• the #1 truth about potent, powerful marketing, and the simple way to show up and leverage your words that sell to attract more of your right-fit clients.

• a common question I’ll ask my clients when strategizing content and positioning, and how to use your answer to this ONE Question to inform exactly what you focus on and speak to in your content to connect on a deeper level with your people.

Episode Links:

Live replay: Barbie’s $162 million dollar opening weekend and masterclass in marketing that creates buzz

Have an unapologetic question you want Kim to answer in an upcoming episode? Submit your Q here. 

Join Kim’s FB Group, Business Besties & Creative Bosses here

Book a free coaching consultation here

Learn more about Kim: kimargetsinger.com

Earlier this week, on Episode 153, we unpacked the current state of the industry and how to work what’s working right now.

But, it’s one thing to know *what* to take action on, and another to get your mind wrapped around showing up like a CEO who’s ready to do the damn thing when things feel uncertain.

How do you lean in and leverage this, or any time, as your time to win at the game of business?

And, when there are so many things you *could* do, how do you identify the next best step for you and your business?

Join me in this episode and bite-size biz lesson, where we’re asking ONE Question to Get Results that Don’t Make Sense.

In Episode 154, we jam on:

• how to use this question to shift crunchiness or contraction you might be feeling in business and open your viewfinder to notice opportunities to market, sell, and bring in your next right-fit client. 
• the type of action most entrepreneurs aren't leaning into, and how you leverage this as your "blue ocean" to stand out and become the go-to for your people. 
• the "secret" to being in demand and always having clients that has nothing to do with hustle culture or burning out and everything to do with your answer to this ONE Question. 

Episode Links:

Episode 153: You Asked, I Answered: ONE Question to Work What’s Working Online Right Now 

Have an unapologetic question you want Kim to answer in an upcoming episode? Submit your Q here. 

Book a Free $100k CEO Mindset & Strategy Session here

Join Kim’s FB Group, Business Besties & Creative Bosses here

Book a free coaching consultation here

Learn more about Kim: kimargetsinger.com

Has it felt tougher than ever to book clients - shoot, even to get people to sign up for your free offers?

Or maybe, business has been humming along, but you’re starting to freak out - just a little - that all the industry and economy doomsday talk is going to catch up with you.

Either way, even if you’re usually someone who’s blissfully unaware of market trends and happenings, it can be helpful to understand what’s going on whether you’re buying or selling so you can make strategic decisions that serve your short and long-term success.

That’s why I’m breaking down what’s up (and down) in our industry and how to thrive, and even come out ahead, in You Asked, I Answered: ONE Question to Work What’s Working Online Right Now. 

In Episode 153 we jam on:

• the three biggest impacts on the online space, how this has affected the market, and exactly what this means for you and your business. 
• bts evidence from the clients results that people are still buying and businesses are still growing and scaling, and whats different in 2023 so you can strategically show up and know what to expect for your own results. 
• what I'm telling my VIP clients to focus on why this might look different than your marketing and sales approach in 2020, and a fundamental business truth that's relevant any time. 
• practical action steps you can implement to bring in more sales and clients this week. 

Episode Links:

Sign up here for free & instant access to the masterclass, Words that Sell

Live replay: How to Manage Your Mind and Thrive as a CEO When Everyone Else is Losing Their Sh*t

Have an unapologetic question you want Kim to answer in an upcoming episode? Submit your Q here. 

Join Kim’s FB Group, Business Besties & Creative Bosses here

Book a free coaching consultation here

Learn more about Kim: kimargetsinger.com

If you’re anything like my clients and me, your business is your passion, maybe even your ‘baby’ - but like any parent will tell you, no matter how much you love and care about your kids, sometimes you need a little down time or time off.

In fact, making CEO time, whitespace thinking time, and time to recharge is essential for you and your business, and a money-generating activity, too.

But, how exactly do you step away from business when you’re running things solo, with a small team, or if your programs require you to show up to run them?

Whether you’re planning your next vacation, business retreat or workcation, or upcoming maternity or paternity leave, this week’s episode is for you.

Join me in this bite-size biz lesson, and my unapologetic answer to one of your unapologetic questions in You Asked, I Answered: ONE Question to Plan for Time Off & Have Your Business Run Like a Well-Oiled Machine.

In Episode 152, we jam on:

• Client and personal evidence for you that you CAN fullu unplug and continue to make recurring revenue, even with a 1:1 model. 
• THe question I encourage you to answer BEFORE you start planning and prepping for time off to ensure you and your business are set up for success. 
• The two main categories I look at when preparing for time away, and why both are essentail to keep your business running and make sure you get the most from your unplugged time. 
• Exactly what I focus on and prioritize when preparing for time away, and my favorite tip to set yourself up for an essentail entry back into work when you return. 

Episode Links:

Live replay: Strategies You Get To Have It All: Planning Unplugged Vacation Time AND Keeping Your Business Running

Have an unapologetic question you want Kim to answer in an upcoming episode? Submit your Q here. 

Join Kim’s FB Group, Business Besties & Creative Bosses here

Book a free coaching consultation here

Learn more about Kim: kimargetsinger.com

You can’t open up social media without getting a dose of advice for how you’re supposed to run your business, make money, create success, and generally live your life. 

And, I bet you’ve heard your fair share of unsolicited “business tips” from well-meaning family, friends, and peers. 

It’s a funny phenomenon - us humans love to make ourselves feel good by telling others what we know and think will help them - I know I got the most acting input from people who’d never set foot on a set or stage before 😜

While I know no one creates epic success and big money results in a silo or solo, I also know, not all the things you’re told are going to support you or help move you forward.

That’s why, in this episode, we’re unpacking ONE Question to Tune OUT the Noise and INTO What Most Supports Your Success.

We’re diving into why you might be unknowingly listening to and following someone else’s path or advice, and how to use your answer to stay out of your own way, get clear on what’s true and best for your version of success, and show up in your CEO role to run your business like a business for six and seven-figure results. 

Episode Links:

Have an unapologetic question you want Kim to answer in an upcoming episode? Submit your Q here. 

Book a Free $100k CEO Mindset & Strategy Session here

Join Kim’s FB Group, Business Besties & Creative Bosses here

Book a free coaching consultation here

Learn more about Kim: kimargetsinger.com

It feels pretty crummy when you book a ‘hell yes’ client who’s all about what you’ve got to offer only to have them cancel, ask for a refund, or ghost the following day.

Or to book people in for your retreat who are SO excited, only to have them bail weeks before your event you’ve put deposits down for.

It’s also confusing AF when you have a great sales call with someone who seems like a right-fit client, tells you they’re interested, only to have them decide they’re a ‘no’ because it wasn’t feeling like a full-bodied ‘hell yes.’

That’s why in this bite-size biz lesson, I’m answering one of your unapologetic questions and demystifying the concept of ‘if it’s not a ‘hell yes’ it’s a hell no’.

In Episode 150, we jam on:

• Why I'm not a dan of using 'hell yes' as your only decision-making tool as a CEO, and how this can cause you to make poor decisions, bring in misaligned clients, or have you miss out working with people who are a great fit. 
• The red flags that comes with 'hell yesses' and the strategy you can use instead to qualify your clients, sell with integrity, and avoid buyer's remorse to fill your programs with clients who love to pay you. 
• Why I recommend focusing on a TRUE yes instread of a 'hell yes', the reasons it might now be a 'hell yes' right from the start - even with your best-fit clients, and what to focus on instead to book true yes clients who stick around.

Episode Links:

Have an unapologetic question you want Kim to answer in an upcoming episode? Submit your Q here. 

Join Kim’s FB Group, Business Besties & Creative Bosses here

Book a free coaching consultation here

Learn more about Kim: kimargetsinger.com

Most people say navigating sales objections or knowing how to effectively follow up is the toughest part of mastering your sales process.

But, judging by the questions my clients have been bringing me for over seven years, I’d guess for many of you the biggest challenge is actually understanding what your potential clients are telling you…and if they have an objection in the first place for you to navigate or follow up with.

If you’re nodding your head yes, this week’s episode is for you! We’re unpacking ONE Question to Master the #1 Sales Skill.

In Episode 149, we jam on:

• The most essential and often neglected sales skill and how to leverage your answer to this ONE Question to step up your game. 
• The true goal of your sales process, and how to discern if you're getting in your own way and leaving money on the table. 
• Three reasons people don't buy, and the exact steps you can take when you aren't clear on why a potential client isn't moving forward with your offer. 
• How to avoid misreading the room and being pushy and when to lean in and support someone with a sales objection so you can book more right-fit clients. 
• How to "solve the right problem" and discern if you have a mindset gap or sales strategy gap to close.

Episode Links:

Enroll in Kim’s 6-week sales course, Sell Out Without Feeling Like a Sellout for only $99 here.

Have an unapologetic question you want Kim to answer in an upcoming episode? Submit your Q here. 

Join Kim’s FB Group, Business Besties & Creative Bosses here

Book a free coaching consultation here

Learn more about Kim: kimargetsinger.com

It can be confusing AF to be an entrepreneur online in 2023 - one expert tells you to charge high-ticket prices to attract ‘premium clients’ while someone else advises you to lower your rates to be competitive in the current economy.

One coach tells you they ‘codes’ they used to energetically quantum leap to multi-millions while Gary V tells you to show up and share more content.

And, then there’s the money talk. First you were ‘supposed’ to brag on your income and now it’s a big no-no that means you’re fake, lying, or attracting clients who don’t take the work seriously.

I have zero interest in adding to the noise in your head or becoming another voice telling you what you’re ‘supposed’ to do to run your business and create success - because, frankly, I have no idea what’s right and true for you.

But, I am here with a bite-size biz lesson, and my unapologetic answer to one of your unapologetic questions in You Asked, I Answered: ONE Question About Talking About Money in Marketing.

In Episode 148, we jam on:

• how I think about money and talking about money, whether or not you ever choose to include this in your messaging or marketing strategy. 
• the number one reason I can't stop and wont stop talking about money or sharing income results, my own and others, high or low (hint: this has absolutely nothing to do with money itself.) 
• why telling you what you should or shouldn't do misses the entire point and what to consider instread to discern it if serves you and your business to share revenue numbers. 
• what your audience actually doesn't want to hear in your marketing, and why I'm pretty sure that's not an issue for you if you listen to this podcast.

Episode Links:

You Asked, I Answered - ONE Question About Owning Your Success, Money Wins, & Navigating Judgments

Live replay: Is Talking About Money in Your Marketing ‘Out’ for 2023?

Have an unapologetic question you want Kim to answer in an upcoming episode? Submit your Q here. 

Join Kim’s FB Group, Business Besties & Creative Bosses here

Book a free coaching consultation here       

Learn more about Kim: kimargetsinger.com

Ever let out a sigh relief when you don’t book that PITA client or someone cancels a sales call or live collab?

Like, you’d love the cash in the bank, the new lead, or the visibility boost, but everything that comes along with it, not so much.

Turns out, not getting what you *say* you want in business is still a result. And, sometimes there’s more of a benefit (and useful data) for you in those no-go outcomes you’re secretly happy about, than in the big client and cash wins you claim you’re going after

That’s why in this week’s episode, we’re unpacking ONE Question to run at results you *actually* want in business. 

In Episode 147, we jam on:

• just how good you are at creating outcomes that serve so you can make yourself right and intentionally leverage this power to mainfest money on your terms. 
• one of the reasons I have a job even though I work with smart, ntalented, and successful clients who get it and know what they're doing. 
• how to use this question to neutrally act as your check-engine light in business so you know exactly what needs your attnetion and action to keep you on your path to your bigger version and destination - whether that six or seven-figures or a sold out launch with lots of free time to travel or be with your kiddos. 

Episode Links:

Sign up for the Free Masterclass, Strategic Stories that Sell here

Have an unapologetic question you want Kim to answer in an upcoming episode? Submit your Q here. 

Join Kim’s FB Group, Business Besties & Creative Bosses here

Book a free coaching consultation here

Learn more about Kim: kimargetsinger.com

One of the trade offs with running a service-based business is that you, the CEO, are also usually responsible to show up to deliver a service.

No, this isn’t a conversation about the pros and cons of a 1:1 practice (though, I’m here for that, too) or to talk about “trading time for money” (don’t get me started, every EVERY business owner is trading their time for money in some capacity).

It IS a conversation about the kind of real self-care that gives you the energy to show up as a CEO to run your business like a business and serve your people well…a.k.a. taking care of the golden goose that lays the golden eggs.

Join me in this bite-size biz lesson, and my unapologetic answer to one of your unapologetic questions in You Asked, I Answered: ONE Question to Take Care of the Golden Goose (that’s YOU) 

In Episode 146, we jam on:

• what I learned after a decade of acting in Hollywood about taking care of the golden goose and how this principle applies to you if you want to create and sustain your own golden eggs and six and seven-figure results year after year.

• some real talk about capacity and your baseline energy tank, and why this is essential to understand to reach your business goals without burnout.

• one of the most important - and basic - factors I focus on, how this affects my energy levels, and exactly what I use to set my work schedule so I know I’m always bringing my A-game (no, it’s not time blocking or a calendaring system).

• my daily non-negotiables I focus on to maximize my energy, well-being, and how these support running a business and getting big results (hint: I don’t take any wild supplements or have any high-tech secrets and these are all principles you already know).

Episode Links:

Sign up for the Free Masterclass, Strategic Stories that Sell here

Episode 144: You Asked, I Answered: ONE Question to Hold and Serve More Clients Without Burning Out

Have an unapologetic question you want Kim to answer in an upcoming episode? Submit your Q here. 

Join Kim’s FB Group, Business Besties & Creative Bosses here

Book a free coaching consultation here

Learn more about Kim: kimargetsinger.com