One Stop Shop

Ever heard of the quote “Do what you love and you never have to work another day in your life”?

It’s such a feel-good, warm fuzzies-giving feeling that motivates you to get started with working on your passion, right? How perfect.

Here’s why it’s wrong. If it were incredibly easy to be an entrepreneur, everyone would be doing it.

I don’t believe in advice like “enjoy the journey” and “find your passion and it won’t feel like work anymore” because for the past 12 years of being an entrepreneur, I’ve never enjoyed the mistakes, the failures and the struggles.

The one thing that kept me going was knowing why I was in business in the first place. And in today’s podcast, I’ll help you look deeper inside of you and find out your greatest motivation too.

When it comes to customer service, Zappos is in another league of its own. It’s not a small-time player on the stage — it’s a legendary rockstar.

They did this by popularizing the idea of “delivering happiness”, especially in their early days of operation. Zappos made this work by finding small but significant and surprising ways in which they could add more value, more benefits or more personality to the interaction and transaction with their customers.

Before we welcome the year 2019 with a bang, let’s spend a few minutes talking about the trends that emerged last year in ecommerce. After all, you can’t progress forward in your business if you haven’t learned from past experiences, right?

Let’s talk about something that I’m extremely passionate about: profit.

“You mean revenue?”, you say.

No, I mean profit. Let’s be real here: revenue is good, too. People like throwing the word “revenue” around because it represents the total earnings that a company makes by selling its products or services. “Revenue” is a “good” word that most entrepreneurs love to use.

An overview of 4 simple and easy ways in which Ecommerce business can improve their customer experiences.

As humans who strive for convenience and efficiency, we place a special attention on implementing effective tricks that can help us kill two birds with one stone in all areas of our life. Today, we’re going to focus on doing this in the area of email marketing.

Striving for perfection is good, but it's bad for business when it keeps you from moving forward! Start with being real, start with being authentic. Don’t worry too much about being perfect! Find your target audience, those who will appreciate you and your brand’s quirks. Find them and keep them, as they will be your best customers and best supporters! Progress, not perfection, is the name of the game. The “polishing” part can come later.

People today, are craving authenticity. They want realness. Consumers desire genuine interactions with you. Inclusive marketing is the future, and brands who integrate this in promoting their products can be one step ahead of the game. Inclusive marketing means real relationships and trust between two parties. It’s being kind and open enough to welcome a diverse set of customers and actually, give them the chance to make their opinions be heard. There’s equality, inclusion, and diversity - important values that are important in today’s society.

If influencer marketing blatantly screams “Look at me! Listen to me!”

Inclusion marketing gently announces “Yes, we’re looking at all of you. We’d like to listen to what you think!”

Build a real brand for real people. Give your customers the equal chance to represent what your brand stands for - kindness, trust, and equality. Make them your real, genuine and authentic brand ambassadors.

Cyber week is a very big deal. And before we dive into this week’s podcast, brace yourselves. I’m not here to talk about overly generic advice like “draft your emails”, or “stock up on inventory”.

Nope, we’re here to talk about alternative ways that can make your Cyber Week the best week ever. I’m talking out-of-the-box, beat-your-common-sense, stand-out-from-the-crowd tips that can hopefully help you grow your revenue during this period.

Listen to this podcast, play your cards right, and you may just see an increasing trend in your company’s annual revenue report this year.

Being an “online entrepreneur” is the name of the game. And everybody wants a slice of this sweet, profitable pie. Is it really that easy though? Here are 4 reasons why you should get a business partner in today’s fast-paced digital economy and how that will make your life easier.