Open For Business

Indonesia's healthcare system faces a critical staffing gap, leaving hospitals under-resourced while many medical professionals seek flexible work. Healthpro.id, an on-demand platform connecting facilities with vetted healthcare workers, is tackling this challenge head-on, having already deployed over 32,000 shifts since its launch.

Co-founder Rendy Alfuadi joins us to share their journey of finding product-market fit. He discusses the crucial pivot that took them from just $400 to over $52,000 in monthly revenue, their B2B business model that is already profitable, and their plans to scale towards a $2 million annual revenue target.

We discuss:

• The strategic pivot that unlocked their rapid growth and profitability.

• Their B2B business model and the unit economics behind it.

• How they built a defensible moat in a high-barrier-to-entry market.

• Their strategy for managing the supply of licensed healthcare workers.

• Their future targets, including a $2M revenue goal and a potential acquisition exit.

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After a family member fell ill from an unregistered supplement, Nash Mohamad set out to fix a broken industry. His biotech startup, Alt Synergy, is now building an AI-powered platform to help brands, especially micro-influencers, launch compliant functional food products without needing a scientific background.

Co-founder and CEO Nash Mohamad joins us to explain how their platform acts as a bridge between brand owners and compliant OEM manufacturers. He discusses their unique business model, their strategy for using Malaysia's halal certification as a key advantage for international growth, and their vision for bringing trust and traceability to the wellness industry.

We discuss:

• How their AI platform simplifies product R&D and ensures compliance.

• Their focus on the micro-influencer and small brand market.

• The business model combining launch fees, subscriptions, and distribution.

• How they aim to leverage Malaysia's halal certification for global expansion.

• Their plan to build traceability features and expand into enterprise services.

  For entrepreneurs in the wellness space, or anyone interested in how AI is transforming product development, this is a look at a unique B2B startup with big ambitions.

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Large-scale productions used to dominate the animation industry, but a new wave of creators is proving otherwise.

We speak with Charlie Chan, Managing Director of Metal Brain Studio, about how Malaysian-made Oko Lele became a worldwide sensation on YouTube, amassing 3.6 million subscribers and over 4 billion views. From monetising content like an independent creator to licensing IP and launching merchandise, we explore the unique path of growing a slapstick series into a scalable business, and what it would take to build Southeast Asia’s next global franchise.

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In a "red ocean" flooded with digital marketing agencies, how does a new player stand out and deliver results that go beyond just creative ideas? For Kredence Creative Solutions (KCS), the answer lies in a results-driven, full-funnel strategy that has seen them grow from a small startup to a seven-figure agency purely on the back of client referrals.

Co-Founder and CEO Tan Suet Keem joins us to share the journey of launching in 2020 and scaling the business from serving SMEs to landing big brands. She discusses their evolution towards "humanising digital" through online-to-offline solutions and their ambitious vision to build a marketing holding group.

We discuss:

• Their strategy for thriving in a "red ocean" agency market.

• The evolution from performance marketing to an integrated O2O approach.

• How they grew to a 7-figure agency purely on client referrals.

• Their plan to scale beyond services with e-commerce and ebooks.

• The long-term vision to become a holding group and pursue an IPO.

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Finding a reliable and trustworthy handyman in Malaysia can be a frustrating gamble of opaque pricing and uncertain quality. Handibee is trying to fix this broken market with a different approach: a membership-based home warranty service that offers homeowners peace of mind.

Founder and CEO Mohamed Shakir joins us to share how a personal negative experience inspired him to launch Handibee. He breaks down their unique business model, where members get access to certified technicians at fixed hourly rates, and how they plan to scale by partnering with property developers to reach their profitability target of 15,000 homes.

We discuss:

• The membership-based model for home repairs and maintenance.

• How they differentiate from on-demand platforms by focusing on trust.

• Their growth strategy through partnerships with property developers.

• How their risk aggregation model works (like insurance for repairs).

• Their path to profitability and future plans for expansion.

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Approaching the RM1 billion milestone and serving over 320,000 users, wealth tech platform Versa is a key player in Malaysia's wealthtech scene. But in a competitive market, how do you build a business focused on fostering long-term financial habits, not just facilitating short-term transactions?

Founder and CEO Teoh Wei Xiang joins us to share Versa's journey and its strategic evolution. He discusses their recent RM30 million Series A funding round, their new focus on using AI for personalisation, and the playbook for scaling a mobile-first wealth platform for the next generation of investors.

We discuss:

• The strategy for reaching the RM1 billion asset milestone.

• Why they focus on "selling financial behaviors," not just funds.

• How their Series A funding will be used for AI, product, and growth.

• The importance of their partnership with lead investor AHAM Capital.

• Their path to profitability by balancing acquisition costs and customer lifetime value.

For founders in the fintech space and anyone interested in building a consumer tech brand, this is an exploration into product strategy, digital-first marketing, and the future of wealth management.

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Most people think vegetarian food means salad bowls, grain bowls, and the occasional tofu stir-fry. But what if it could also mean laksa, sambal petai pizza, or even orh-luak – all without the meat, and still full of flavour?

That’s the idea behind Roots, a modern vegetarian fusion restaurant founded by Ian Tan and his brothers. Ian shares how he turned familiar Malaysian favourites into plant-based dishes that appeal to vegetarians and meat-eaters alike, and what it takes to build a brand that balances creativity, culture, and business sense.

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As the pickleball craze sweeps Malaysia, creating a crowded market and talk of a potential bubble, how does a first-mover build a brand that lasts? For Pickle Social Club (PSC), the answer isn't just about courts, it's about creating an integrated wellness ecosystem, a "fourth space" for play, recovery, and community.

Founder Mark Choo, who also co-founded Tribe Boxing and is Executive Director of Soul Society F&B group, joins us to share PSC's story. He details how he turned old tennis courts into a thriving business that achieved payback on its seven-figure investment in just eight months, and his strategy for navigating the increasingly competitive landscape.

We discuss:

• The "four Ps" strategy (Product, Play, Property, Platform).

• How they achieved payback on their 7-figure capex in under a year.

• The power of an integrated ecosystem with fitness, F&B, and recovery.

• Their plan to outlast the hype by focusing on experience, not price.

• Their Southeast Asia expansion plans and what they seek in a partner.

For entrepreneurs in the consumer and wellness space, this is a masterclass in strategy, execution, and building a defensible moat in a trending market.

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Not all innovations are about speed or convenience. Some are about dignity, access, and independence.

eBrelle is a Braille-based smart device that lets blind and visually impaired users read, learn, and work, turning digital files into real-time Braille.

In this episode, we speak with Dr. Nor Afifah Shabani, Founder and CEO, and Md Fadzli Mohamed, the Non-Executive Director of Edote, the company behind eBrelle, about building inclusive assistive tech, expanding access to education and how innovation can be both purpose-driven and commercially viable.

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What began in 2017 as a side hustle to solve Kuala Lumpur's parking shortage has evolved into a B2B2C technology company targeting RM15-20 million in revenues this year. ParkIt is no longer just a marketplace connecting drivers to empty bays; it's an end-to-end parking solutions provider for major asset owners, including Sunway Malls and the Kajang MRT line.

Founder and CEO Kyan Liew shares the eight-year journey of ParkIt. He discusses the crucial pivot from a peer-to-peer platform to a B2B-focused model, the strategy behind winning a major public sector contract, and how the company has become EBITDA positive while scaling rapidly.

We discuss:

• The evolution from a C2C marketplace to a B2B solutions provider.

• The founder's "2X mindset" for doubling the business year-on-year.

• Key lessons on scaling with lean teams and efficient processes.

• Their ecosystem play, expanding from parking into insurance services.

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