Outbound Sales Playbook

If you're like most of us, you have a favorite prospecting channel, like email, phone calls, LinkedIn, or something else. But did you know that adding at least 1 more channel to your outreach can increase your success by as much as 2.5x? Join Jeff & Tom as they outline the types of channels available to you in your outreach and some tips on how to leverage the more "creative" ones in your sequences & cadences.

Get full access to #HumanBoss by Jeff Swan at jeffswan18.substack.com/subscribe

What does it mean to be a champion? It's not just about grit, determination, and superhuman skills. Those things help, but it's really about your "Why". Knowing what drives you, trying new things, and celebrating your wins with the people you care about is what makes the difference between competing and winning. Join Tom & Jeff as they welcome RevLeague's March Madness 2021 winner, Joe Tran and talk about what it means to have the heart of a champion. WARNING: You may tear up on this one. We did!

Get full access to #HumanBoss by Jeff Swan at jeffswan18.substack.com/subscribe

Less than a week away till the end of Q1 2021 (for most people) and everyone's stepping up their game to make a strong end of quarter push. Join Tom & Jeff as they outline 5 not-so-secret methods for hitting your numbers by the end of the month + quarter, whether you're closing deals or booking meetings.

Get full access to #HumanBoss by Jeff Swan at jeffswan18.substack.com/subscribe

There's no rule that says human beings deserve 2 days off every single week. When you're in sales, you need to fight to "Earn the Weekend" by working every single hour, every day, all 5 days of the week. Join Jeff & Tom as they outline why having an "Earn the Weekend" mindset gives you peace of mind, helps you enjoy your weekend, and sets you up to crush the next week.

Get full access to #HumanBoss by Jeff Swan at jeffswan18.substack.com/subscribe

Gamifying sales makes friendly competition even more exhilarating. It creates bonds through a shared purpose, provides much-needed support during tough times, and shines a spotlight on how close or far your are from achieving ninja level. Join Tom & Jeff as they celebrate the launch of RevLeague March Madness while outlining 3 key benefits from using gamification to grow your sales.

Get full access to #HumanBoss by Jeff Swan at jeffswan18.substack.com/subscribe

One of the most frustrating things about prospecting is spending time and energy into a high-value prospect and getting zilch from your effort...but it happens. So if you're spending more than 5 minutes per prospect in your pre-call research, you're going to have a hard time hitting your numbers! Join Jeff & Tom as they outline a ridiculously simple framework for shortening your research time to 5 minutes or less in this episode of FTF Fridays.

Get full access to #HumanBoss by Jeff Swan at jeffswan18.substack.com/subscribe

Getting "ghosted" in sales sucks. You put in a TON of effort getting a response, then making a connection, booking a meeting, and preparing for the next call. Then nothing. No "I'll be late" or "Sorry, I (insert excuse here)". Just nothing. Join Jeff & Tom as they outline why people ghost and what you can do to both prevent it from happening (mostly) and dealing with it when they do.

Get full access to #HumanBoss by Jeff Swan at jeffswan18.substack.com/subscribe

Prospecting can be boring and repetitive, especially when you're at home by yourself instead of a fun and exciting office. But it doesn't have to be. Join Jeff & Tom as they walk you through 5 practical tips you can apply today to put the FUN in filling your FUNnel!

Get full access to #HumanBoss by Jeff Swan at jeffswan18.substack.com/subscribe

Face it. Most people don't want to come across as "Salesy" and will do whatever they can to avoid picking up the phone or sending that cold prospecting email. Join Jeff & Tom as they uncover why people hold themselves back from prospecting and what you can do to shake off rejection and get to work filling your funnel!

Get full access to #HumanBoss by Jeff Swan at jeffswan18.substack.com/subscribe

The most important part of your cold call, email, or social outreach is the opener - the first line that earns you the right to say your pitch. Join Jeff & Tom as they unpack the psychology around great cold openers, some sample messaging + formulas you can use to create a kick-ass opener, and how to apply them to the different channels you use to reach your prospects.

Get full access to #HumanBoss by Jeff Swan at jeffswan18.substack.com/subscribe