Pardon My Hunch Podcast

Mike Tigani, Director of Marketing for King & Prince Seafood, joins host Teri Hoffman to discuss the realities of B2B marketing, imperfect data, and why trusting your instincts is often just as important as relying on research. Drawing from his background in food science, R&D, and marketing, Mike shares stories about navigating fast-moving customer demands, balancing creativity with consumer insights, and building memorable brands in the food industry. He also reflects on the bold marketing decision behind the wildly successful “Big A-Z Burger,” proving that sometimes taking risks and trusting your gut can lead to breakout success.

This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.

Josh Gryniewicz, founder and chief narrative strategist of Odd Duck, joins Teri Hoffman to explore how storytelling and narrative frameworks can drive real impact, especially in health and social change. He shares how a pivotal moment in his career seeing a documentary succeed where data alone failed led him to rethink how stories shape belief systems and behavior. The conversation highlights the power of aligning story, signal, and audience takeaway, and why slowing down to craft the right narrative can make all the difference.

This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.

Brandon Jones, founder and president of FILMFROG Marketing, joins Teri Hoffman to talk about the enduring power of the movie theater experience and why films still create unmatched emotional connection, shared culture, and community. He shares the story behind FILMFROG, how he bet everything on supporting independent theaters during the pandemic, and how that hunch grew into a nationwide marketing company serving more than 1,500 screens. The conversation is a joyful reminder that movies are alive and well and that the best business instincts often come from passion, purpose, and refusing to ignore the thing you know is worth fighting for.

This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.

In this episode, host Teri Hoffman speaks with Eva Barbara Bongard, founder of TWIL World, about blending emotional, cultural, and artificial intelligence to make better decisions and lead with intention. Eva shares her journey from the leather industry to consulting, and how following her intuition led her to more meaningful work. She also explores the importance of presence, self-awareness, and human connection in a rapidly evolving, AI-driven world.

This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.

In this episode, host Teri Hoffman talks with Reid Carr, founder and CEO & Executive Creative Director of Red Door Interactive, about trusting instinct while using data to make smarter business decisions. Reid shares how his early observations about disconnected marketing tactics led him to build an agency focused on integration, clarity, and helping brands navigate complex buyer journeys. He also discusses the balance between intuition, testing, patience, and purpose when building brands that truly connect with customers.

This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.

In this episode, host Teri Hoffman talks with Mark Lamplugh, Chief Marketing Officer of Tim Moran Auto Group, about trusting your instincts when making bold career moves. Mark shares how he followed his passion for cars and marketing into the automotive industry after years in healthcare and first responder-focused behavioral health marketing. He also discusses initiative, AI’s impact on marketing, and why the worst thing you can do with a hunch is ignore it.

This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.

In this episode, host Teri Hoffman talks with Mark Mears, founder and Chief Growth Officer of LEAF Growth Ventures, about trusting gut instincts in life and business. Mark shares stories from his career and personal life that show how faith, purpose, and action can overcome fear, uncertainty, doubt, and delay. He also discusses ideas from his books, including purposeful growth, “love at work,” and how leaders can build workplaces where people feel seen, valued, and empowered.

This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.

In this episode, host Teri Hoffman talks with David Grazio, co-founder and co-owner of Indirectly Inc., about how companies can grow smarter by building strategic partner channels instead of relying solely on direct sales. David shares insights from decades in technology marketing, explaining how the right partnerships can help businesses scale faster, expand into new markets, and create more sustainable growth. Their conversation also explores the importance of trusting your instincts, thinking creatively about go-to-market strategy, and recognizing opportunities others might overlook.

This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.

In this episode, host Teri Hoffman sits down with Sajal Javid, owner of InclusivEdge HR Consulting, to explore the intersection of HR, leadership, and personal growth. Sajal shares how her background in social work shapes her empathetic leadership style and offers powerful insights on trusting your instincts, owning your voice, and navigating challenges, especially as a woman in leadership. The conversation highlights the importance of self-awareness, confidence, and learning from mistakes to grow both personally and professionally.

This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.

In this episode, host Teri Hoffman talks with Amanda Lupis, founder of Amanda Lupis Coaching, about how intuition, resilience, and mindset have shaped both her life and her business. Amanda shares the powerful story of overcoming a devastating car accident, rebuilding her confidence, and turning the tools that helped her heal into a coaching method that now helps women pursue their goals and empowerment. Their conversation explores the importance of trusting your gut, honoring your own path, and using even life’s hardest moments as fuel for growth.

This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.