Past Gas by Donut Media

Past Gas #140: Ford Almost Dies Again

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TODAY ON PAST GAS: The 2008 crash nearly killed Detroit. How did Ford survive not one but two massive financial calamities within a span of five years? Could Ford transition from its history of larger than life, charismatic leaders, to someone with a steadier hand? There’s arguably an alternate reality where Ford-- and its American competitors-- completely folded just over a decade ago. Is a guy you may have never heard of-- Alan Mulally-- the GOAT of resurrecting dying companies?

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