Build Your SaaS

Paul Jarvis: gaining freedom by building an indie business

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Justin catches up with his old internet friend Paul Jarvis. Today, Paul co-founded Fathom Analytics with Jack Ellis: a simple alternative to Google Analytics. Paul is also the author of the book "Company of One," which has influenced a whole generation of indie entrepreneurs (and has been reviewed by Cal Newport, Chris Guillebeau, Ben Chestnut, Tiago Forte, and more). Previously, Justin and Paul did a weekly mastermind, where they supported and encouraged each other around our indie businesses. They decided to do a catch-up call and recorded it so you could listen in. 👍

Highlights:

  • (00:10) - Intro
  • (02:15) - Being off the internet
  • (03:53) - What's a typical day for Paul?
  • (06:16) - Looking back at our Mastermind call
  • (08:03) - There's no beginning and no end
  • (10:31) - Things that are out of your control affect your business
  • (13:03) - Does Justin's surfing metaphor make sense to a surfer?
  • (16:06) - How would you start an indie business in 2023?
  • (22:00) - You've got to get in motion
  • (25:03) - Using products in your category for a long time
  • (27:48) - Is there still any room in Saas?
  • (31:51) - The act of making the bet
  • (38:40) - Is freelancing still viable in 2023?
  • (42:50) - Company design is lifestyle design
  • (44:55) - Worrying about being stagnant
  • (47:15) - How do you handle customer feature requests?
  • (52:03) - It's ok to be late to a shift in the market
  • (58:19) - Caring is an indie advantage
  • (01:05:00) - Collaboration is what gets us anywhere

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    Links:
    • Fathom Analytics (get $10 off)
    • Book: Company of One
    • Article: How to Start a Mastermind
    • Wayback Machine: Mint Analytics
    • Article: Why we moved from courses to SaaS
    • Self-Publishing Hangout: Paul Jarvis, Nathan Barry, Sacha Greif, Justin Jackson


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